Berkonomics

JANUARY 5, 2023

Public companies looking to acquire your growing enterprise usually have a few financial measures that help them weed out those candidates that will be too expensive in terms of effort or of too little financial attractiveness. Email readers, continue here…] Here are some of the checklist items your acquirer will consider.

.Net 156

.Net Acquisition Sales Email 156

InfoChachkie

NOVEMBER 18, 2010

As crazy as this scenario sounds, it is very similar to the “scoring process” companies engage in when they track Net Promoter Scores. Net Promoter Scores (NPS) are the darling of many Big Dumb Company (BDC) product marketing and customer support executives. Turning Net Promoters Into Net Profits.

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.Net Satisfaction Entrepreneur Customer 182

Berkonomics

JUNE 4, 2020

Let’s say that your company is exactly at breakeven. There is amazing leverage in high gross profit margins once a company is past breakeven. Every dollar of gross profit falls to the bottom line, increasing net profit faster with each transaction. Just to be fair, a 5% cut in costs would also double net profit.

.Net 156

.Net Sales Tool Email 156

Berkonomics

OCTOBER 28, 2021

This insight is like a Hans Christian Anderson parable, but aimed at you and your business… There are big fish and small fish, potential customers, all swimming in the sea that is your potential marketplace. You, the lonely fisherman, must weave a net to catch your fish. TAM, SAM & SOM? This lesson is important. .

.Net 156

.Net Statistics Marketing Research 156

Berkonomics

FEBRUARY 21, 2011

For this reason alone, it makes sense for most of us to aim high once we have worked the kinks out of our offering with smaller customers. It is hard to recover from any failure to perform, but doubly so when the customer is highly visible in the industry. Email readers continue here.]

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.Net Resource Competition Customer 166

Berkonomics

JULY 30, 2015

500 entrepreneur, after years as a senior marketing manager of a large computer company. The date of the round table happened to coincide with the clearing up of the remains of a nasty event that caused my company to teeter on the edge of bankruptcy. Editor’s note: Berni Jubb was an Inc.500 By Berni Jubb. My First Startup….

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.Net Startup Entrepreneur Mentor 120

Berkonomics

DECEMBER 29, 2016

Some types of businesses generate more and more recurring revenues over time, often growing to a size where recurring revenues pay all of the overhead of the company – an enviable position. There is a phenomenon I have observed time after time with mature companies receiving over 75% of their revenues from recurring sources.

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.Net Sales Customer Custom 226

Berkonomics

JULY 11, 2013

There is such leverage in high gross profit margins once a company is past breakeven. Every dollar of gross profit falls to the bottom line, increasing net profit faster with each transaction. Just to be fair, a 5% cut in costs would also double net profit. That’s impressive sales leverage.

.Net 207

.Net Sales Tool Social Network 207

Startup Professionals Musings

MARCH 31, 2023

Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue. You need to track what content is resonating with your prospective customers, through metrics including submit rate by content offer, elasticity, velocity, cost, and ultimately revenue by content program.

Metrics 102

Metrics Demand Paramount Content 102

Startup Professionals Musings

JULY 3, 2020

Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue. You need to track what content is resonating with your prospective customers, through metrics including submit rate by content offer, elasticity, velocity, cost, and ultimately revenue by content program.

Marketing 174

Marketing Invest Demand Metrics 174

Berkonomics

AUGUST 3, 2023

Friends, family and fools: [Email readers, continue here…] This term, although pejorative, describes the typical mix of early investors in a small, young growing business. But few businesses grow into the sweet spot of $20 million to $30 million in worth to an ultimate buyer without the injection of outside capital.

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Venture Capital Startup Class Invest 295

Berkonomics

JUNE 18, 2020

That’s an expensive proposition for small companies. Now companies engage and pay influencers to get your attention and want their products. Identify a number of influencers, and then offer to let them use your product or service at low or no cost if they will join your informal advisory group on the ‘net.

Marketing 120

Marketing Social Media Advertising .Net 120

TechCrunch LA

OCTOBER 5, 2020

Companies that have leveraged technology to make the procurement and delivery of food more accessible to more people have been seeing a big surge of business this year, as millions of consumers are encouraged (or outright mandated, due to Covid-19) to socially distance or want to avoid the crowds of physical shopping and eating excursions.

Technical Review 343

Technical Review Startup Marketing San Diego 343

Berkonomics

AUGUST 23, 2018

The net cost of such a failure to pre-think this event would have been in the millions, stated the CEO, but were successfully hedged against just as the dollar declined. As a result, his was the only company among the competition to continue to service his medical industry customers when just such an event occurred.

.Net 120

.Net Email Competition Examples 120

Tech Zulu Event

MARCH 31, 2015

Telecom has announced that it has filed suit against the United States government in response to the recent ruling by the Federal Communications Commission on Net Neutrality. This Act was previously applied to phone companies. On March 25, 2015, the FCC issued an emailed statement that indicated that the lawsuit filed by U.S.

.Net 40

.Net Networking Content Services 40

socalTECH

MARCH 29, 2011

San Diego-based MIR3 , which provides emergency notification messaging services, said today that it will donate the net proceeds for customer messages delivered to Japan for the seven weeks since the earthquake and tsunami to the Red Cross effort to aid Japan.

San Diego 153

San Diego .Net Email Mobile 153

Berkonomics

MAY 7, 2015

This is like a Hans Christian Anderson parable, but aimed at you and your business… There are big fish and small fish, potential customers, all swimming in the sea that is your potential marketplace. You, the lonely fisherman, have to weave a net to catch your fish. Email readers, continue here…] This lesson is important.

.Net 120

.Net Research Marketing Entrepreneur 120

Berkonomics

DECEMBER 22, 2016

One of my company CEO’s recently described his rule for acquisition success, and it resonated with me as a great goal for planning during acquisition exercises. This CEO states that he has made it work twice when acquiring companies, and that is enough for him to make it his rule for all future acquisitions.

Acquisition 120

Acquisition .Net Sales Email 120

Berkonomics

JANUARY 13, 2022

How might you view your successful exit from the company you have spent so much effort to build? You no longer need to worry over daily cash or threats to your net worth. Email readers, continue here…] But what about the pause to celebrate? First there comes a sense of relief and maybe guilt. Then the money….

Writing 156

Writing Entrepreneur .Net Sales 156

Berkonomics

JULY 25, 2013

That’s an expensive proposition for small companies. Email readers, continue here.] How do you engage your customers in a conversation instead of merely broadcasting your message again and again in hope that some one remembers it? Make each customer feel important and valued. Ask for endorsements when appropriate.

Social Media 179

Social Media Advertising .Net Content 179

Both Sides of the Table

MAY 19, 2018

When you raise money from investors you produce information that you are told they want and care about: A fund-raising deck that articulates your company strategy, plans, team, market, competitors and so forth. VCs (and LPs) have a vested interest in having more data, whether they want to invest in your company / firm or not.

Funding 336

Funding Venture Capital Startup Email 336

Berkonomics

AUGUST 21, 2013

Growing companies usually require more working capital during their periods of rapid growth. Venture or angel-financed companies with plenty of working capital sometimes are immune to this need for some time into their growth, but at some point it will become clear that the cheapest form of finance is not equity in a growing enterprise.

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Capital .Net Equity Pricing 153

Berkonomics

APRIL 10, 2014

This type of funding is great for startup companies, refinancing existing loans, and financing for growth, mergers and acquisitions. Email readers, continue here.] materials to fill all orders would leave a company operating under capacity. Factors redirect your customer’s payment to the factor’s postal lock box.

Report 166

Report .Net Customer Custom 166

Startup Professionals Musings

OCTOBER 21, 2015

Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue. You need to track what content is resonating with your prospective customers, through metrics including submit rate by content offer, elasticity, velocity, cost, and ultimately revenue by content program.

Metrics 101

Metrics Marketing Demand Paramount 101

Both Sides of the Table

JANUARY 10, 2010

It was recommended to me by my friend, Net Jacobsson , who was trying to do some basic Life Hacking. But Net had told me that he picked up some valuable lessons from the book, so I thought, “WTF? years in LA (early 90’s) many of my friends left to start companies in Silicon Valley. Can’t hurt.&#.

Startup 295

Startup Email Technical Review Course 295

Berkonomics

JUNE 8, 2017

Email readers, continue here…] Bootstrapping: This term describes your ability to start a business with little investment and grow it using internally-generated funds. It is for this group that we explore the implications implicit in raising money for growth. It’s an option, even though an expensive one.

Venture Capital 266

Venture Capital Class Invest Equity 266

Startup Professionals Musings

JULY 9, 2018

Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue. You need to track what content is resonating with your prospective customers, through metrics including submit rate by content offer, elasticity, velocity, cost, and ultimately revenue by content program.

Metrics 57

Metrics Demand Marketing Paramount 57

socalTECH

AUGUST 8, 2016

Last week El Segundo-based Wpromote acquired fellow marketing agency Standing Dog, in a deal which brings the company to 260 employees, and continues to grow the company. Mike Mothner: The business today, is we are a digital agency focused on customer acquisition and growth for businesses of all types.

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Acquisition Paid Search El Segundo SEO 100

socalTECH

MAY 30, 2019

Richards--a serial entrepreneur who has been involved in a number of technology companies here, including NTI Group (sold to Blackboard), Internships.com, MP3.com, com, and Vivendi Universal Net USA, where he was also CEO. Our interview this morning is with Robin Richards , the CEO of Los Angeles-based CareerArc (www.careerarc.com).

Content 193

Content Social Network Coach Help 193

Berkonomics

OCTOBER 8, 2015

We come to the end of this cycle of insights with a thought about how you might view your successful exit from the company you have spent so much effort to build. Email readers, continue here…] First there comes a sense of relief, knowing that you no longer need to worry over daily cash or threats to your net worth.

Entrepreneur 120

Entrepreneur Writing .Net Sales 120

InfoChachkie

JUNE 18, 2012

Some first-time entrepreneurs mistakenly believe that they are not entrepreneurs because they have never invented anything nor have they come up with a novel idea upon which a company could be built. • Facebook • Twitter • Delicious • LinkedIn • StumbleUpon • Add to favorites • Email • RSS.

Ideas 221

Ideas RSS Technical Review .Net 221

Jason Nazar

MAY 1, 2016

Customer Acquisition Cost / Cost Per Acquisition . The customer acquisition cost or cost per acquisition is the basic marketing cost to acquire a customer. d) What percent of your carts/free trials convert into paid customers? Net Promoter Score. Companies like SurveyMonkey have good free tools to measure your NPS.

Marketing 40

Marketing CPC Metrics .Net 40

Jason Nazar

NOVEMBER 1, 2015

Customer Acquisition Cost / Cost Per Acquisition . The customer acquisition cost or cost per acquisition is the basic marketing cost to acquire a customer. d) What percent of your carts/free trials convert into paid customers? Net Promoter Score. Companies like SurveyMonkey have good free tools to measure your NPS.

Marketing 40

Marketing CPC Metrics .Net 40

Berkonomics

MARCH 30, 2012

Sara focuses upon another side of small business financing not typically considered in the angel and venture world, financing from sources for companies that will probably never be attractive to those niches. . Email readers, continue here.] So, you’ve been thinking about starting your own firm for the past ten years.

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Funding Entrepreneur Startup Invest 192

Tech Zulu Event

MARCH 7, 2013

CapLinked also netted in new customers such as Thomson Reuters, Sun Capital, and Equity Partners, NextView Ventures and crowd-funding service AI Verified which will take advantage of its iPad compatibility, bulk uploading, and reporting tools. According to Eric M.

Mobile 91

Mobile Report Pricing Tool 91

Berkonomics

FEBRUARY 14, 2011

There are four basic ways to increase the cash position of a company: inject cash through borrowing or investment, decrease spending or payments on debt, increase efficiency of operations, and increase revenues or advance payments from customers. Email readers continue here.] Let’s examine decrease in spending first.

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Services Statistics Startup .Net 159

socalTECH

SEPTEMBER 13, 2016

We spoke with Bill Webster , Founder and COO of Zenvoy, to learn more about the company. What's the story behind the company? Lio already had a preexisting company in this business card exchange world. I looked at him, and his old company, and told him�I think you're solving the wrong problem. What is Zenvoy?

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Startup Organization ACG Networking 100