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Rubicon: We're Second In Online Advertising Audience

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Los Angeles-based Rubicon Project , the online advertising optimization technology firm headed by Frank Addante, said that it has been ranked second in terms of unique visitors in online advertising reach, second only to Google. READ MORE>>.

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Rubicon Project Beats Google In Advertising Reach Report

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Los Angeles-based Rubicon Project said today that it has passed Google in the latest, comScore Media Metrix monthly ranking of Ad Focus properties. Rubicon reports that the the July 2012 comScore ranking found that Rubicon Project now reaches 96.2% of the U.S. READ MORE>>.

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What Mattered in 2012: Mark Suster, GRP Partners

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The most significant news for GRP Partners in 2012 was the first close of our 4th venture fund. Some dismiss Twitter as a toy to tell people what you had for lunch and others deride them for advertising or for controlling their network. What was the biggest news for you/your firm this year? American consumers watch 5.3

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What Mattered in 2012: Howard Marks, StartEngine

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Howard Marks is co-founder of Activision , and head of Los Angeles-based startup accelerator StartEngine. 2012 has been a remarkably interesting year in terms of developments in technology. Following that, I think mobile advertisement technologies. I think it's going to be the next great revolution in advertising.

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Airpush Reaches $4M In Monthly Payouts For Mobile Ads

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Los Angeles-based mobile ad network operator Airpush said this morning that it has reached $4M in monthly developer payouts, and over 90,000 live apps using its mobile ad network. According to Airpush, those numbers are 100 percent growth since August of 2012. airpush mobile advertising android application smartphone'

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Airpush: $98M In Annual Revenues, 200 Employees

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Los Angeles-based mobile advertising firm Airpush --which is reportedly in acquisition talks with Perion--delivered $98M in annual revenues, according to the Forbes 2013 ranking of its most promising companies. airpush mobile advertising native forbes ranking growth' Airpush is led by Asher Delug. READ MORE>>.

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Social Reality Sets Kathy Ireland As Branding Advisor

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Los Angeles-based Internet advertising company Social Reality announced this morning that it has named Kathy Ireland as its new Chief Branding Advisor. According to the firm, Ireland will also help the company link with other executives in the media, entertainment and advertising industries to serve on an Advisory Board.