Startup Professionals Musings

JULY 10, 2015

To make this work, you need heavy traffic on your site -- probably at least a million page views per month -- which most sites never achieve in their lifetimes. This model, called pay per click (PPC), is the one most commonly offered to entrepreneurs. Get paid every time an ad is displayed on your site.

Advertising 99

Advertising PPC CPC Sites 99

Startup Professionals Musings

SEPTEMBER 21, 2015

As a startup advisor, when I suggest cooperating with competitors, most entrepreneurs initially think I'm crazy or suggesting something illegal. For example, think of all the specialized social-media sites that allow the use of your Facebook or Twitter credentials, instead of forcing a new one. Be cautious, but not paranoid.

Startup 102

Startup Customer Custom IBM 102

Startup Professionals Musings

FEBRUARY 16, 2015

Most entrepreneurs have found by now one or more of the many popular crowdfunding sites , and have the name and contact information for at least one of the big venture capital firms. Each has met legal securities minimums for net worth and professionalism, to reduce the risk to entrepreneurs.

Angel 106

Angel Startup Venture Capital Seed Funding 106

Startup Professionals Musings

MAY 25, 2015

Every entrepreneur I know is dismayed by the number of friends who approach them with a line such as “I have an even better idea that will change the world, and one of these days I’m going to get around to starting my own business.” Focus” is the key to success as an entrepreneur. Irrational fear of failure or embarrassment.

Startup 114

Startup Entrepreneur Ideas Knowledge Base 114

Startup Professionals Musings

AUGUST 29, 2015

Here are four new strategies that every entrepreneur must now include in their marketing platforms to survive and thrive in this digital and highly mobile age, ranked by effort and cost on your part: Frequent new content on the web, social media and via mobile. The best sites engage customers more deeply and add more value.

Customer 103

Customer Custom Marketing Social Media 103

Startup Professionals Musings

OCTOBER 17, 2016

One of the reasons that now is the time to be an entrepreneur is the explosion of startup assistance organizations, usually called incubators or accelerators. I believe their competitive advantage is their top on-site leadership, exclusivity, and connections to investors. In fact, eight were already billion dollar unicorns.

Incubator 106

Incubator Startup Help Resource 106

Startup Professionals Musings

SEPTEMBER 14, 2015

It’s a new age for aspiring entrepreneurs, where anyone with a dream or a hobby should be turning it into a business. Too many entrepreneurs still think plans are for investors, and investors are required to build a startup. Patent and Trademark Office site for a few hundred dollars. Both are wrong. The control is yours to keep.

Startup 108

Startup Search Engine Optimization Social Media Outsource Development 108

Startup Professionals Musings

JANUARY 17, 2015

For the elite startups and entrepreneurs who manage to attract the investor they dream of, and survive the term sheet negotiation, there is still one more hurdle before the money is in the bank. Due diligence always involves on-site visits, informal discussions with any or all members of the team, vendors, and good customers as well as bad.

Technical Review 108

Technical Review Startup Satisfaction Entrepreneur 108

Startup Professionals Musings

AUGUST 21, 2015

When starting a new business, an entrepreneur has to take a “hands-on” role. In the context of a startup, there are many “hands-on” attributes that every entrepreneur must demonstrate and enjoy if he or she hopes to succeed in building a new business. Did you know that both Facebook and YouTube started out as dating sites?

Startup 102

Startup Technical Review Paramount Entrepreneur 102

socalTECH

AUGUST 7, 2014

We''ll do things like retouch photos for sites like HauteLook, which is now owned by Nordstrom, and Gilt Groupe. We''ll also fill in product descriptions, filling in the copy you see associated with products on those sites. The two of us really wanted to be entrepreneurs. Before that, I was in New York, City. READ MORE>>.

Startup 231

Startup Technology Outsource Santa Monica 231

Startup Professionals Musings

JUNE 12, 2015

They can find additional grants from large philanthropic directories, and your favorite alma mater site. Here is my summary of some major considerations that every entrepreneur needs to evaluate against the cost and effort to attract equity investors: Completing a grant application is real work. They don’t ask for equity either.

Pricing 100

Pricing Equity Technical Review Research 100

Startup Professionals Musings

MAY 4, 2016

The number of startups rose in 2015 for the first time in five years, with the largest year-over-year increase in two decades. Of course, that’s both the good news and the bad news for aspiring entrepreneurs, since it means more competition, and the business landscape is changing faster than ever.

Startup 61

Startup Social Media News Tool 61

InfoChachkie

JANUARY 4, 2016

In November of 2015, Citrix announced that it will spin out the “GoTo” Division, of which GoToMeeting remains the flagship product, as a standalone public company. Download Sites – We generated tens of thousands of customers from sites such as Download.com. Special thanks to Dan Engel, CEO of Mobile1st.com.

SaaS 100

SaaS Yahoo Advertising Customer 100

Startup Professionals Musings

JULY 6, 2015

Every new baby gets a name before it is introduced to the world, and yet some entrepreneurs continue to send me business plans with TBD (to be determined) in place of a business name on the front page. Today, everyone expects to find you online, and competitors quickly learn to route all misspellings of your business name to their sites.

Social Media 103

Social Media Customer Custom Startup 103

Startup Professionals Musings

JUNE 22, 2015

Too many entrepreneurs naively believe that candidates with lofty titles from a larger company can easily do the same job for their startups. Most startups don’t have the time or resources to send team members to formal training classes, either in-house or off-site. Marty Zwilling First published on Entrepreneur.com on 6/12/2015.

Startup 99

Startup Mentor Layoffs News 99

Startup Professionals Musings

JANUARY 4, 2016

Most first-time entrepreneurs seem to believe the myth that they need a minimum of a half a million dollars to start a business. Managing employees and contracts is difficult and expensive, and new entrepreneurs aren’t very good at it anyway. Entrepreneurs who start without a plan spend more money.

Startup 61

Startup Social Media Entrepreneur Equity 61

socalTECH

MARCH 12, 2018

The reason why, is we want to let you fall in love with those products, and continue to let you buy them on our e-commerce site as well, and also discover all of the product line for those brands. Justine Lassoff: I have a background in e-commerce, and we're both experienced entrepreneurs. What's your background?

Startup 157

Startup Commerce Los Angeles Product 157

Startup Professionals Musings

SEPTEMBER 3, 2013

Entrepreneurs need to look more broadly into the business-to-business (B2B) space for more lucrative opportunities. Groupon’s purchase of Whrrl suggests that Groupon will soon be leveraging location based social networking or "check-ins" on their popular group coupon site. Track the competition. Marty Zwilling.

Competition 84

Competition Entertainment Advertising Social Media 84

socalTECH

SEPTEMBER 1, 2020

At the same time, our technology allows us to get deep insights into the amount of inventory held by each seller on such sites a Amazon, how long that inventory has been on Amazon, and to start putting data together to understand inventory, sales velocity, merchant profiles, and how those are all related, and how the market is fitting together.

Artificial Inteligence 140

Artificial Inteligence Startup Commerce Sales 140

Tech Zulu Event

JANUARY 26, 2016

In 2015 an additional 237 thousand joined the online community. As online viewership and behaviors grew in 2015 – the average U.S. As online viewership and behaviors grew in 2015 – the average U.S. In 2015, issues of online security and data privacy consumed headlines. Data Security Concerns Dominate.

Commerce 40

Commerce Mobile Technical Review Google 40

Eric Greenspan

JANUARY 24, 2016

Over the next few months, Seth focused almost entirely on creating content for the site. I was cool with this and we agreed that I would handle the site build out, site management, all customer facing responsibilities, all sales, marketing and operational aspects of the business except for our accounting of course.

Content 100

Content Blogging Burbank Course 100

Startup Professionals Musings

JULY 18, 2015

There are expert blogs and curation sites, like this one, covering every aspect of business and leadership. Marty Zwilling First published on Entrepreneur.com on 7/10/2015. Google and social media have transformed the business world. Wouldn’t you like to increase your opportunity by an order of magnitude?

Services 100

Services Startup Software Review Social Media 100

socalTECH

NOVEMBER 3, 2016

In 2015, we had about 39 events with 7800 attendees; this year, we had 65 events and over 10,000 attendees for our connect series. There are always the hard core entrepreneurs, who will do anything they have to do get it done, and they'll work in the basement, they'll literally use their car as their office, wherever.

Pasadena 100

Pasadena Orange County Idealab CalTech 100

Berkonomics

JULY 28, 2015

September 21st, 2015 marks the sixth anniversary of publication for BERKONOMICS , the blog containing insights for business management, entrepreneurs, and investors. Starting with just 4,000 circulation in 2009, BERKONOMICS has grown to well over 100,000, and is read on five continents by an audience that is 45% female.

RSS 120

RSS Blogging SoCalTech Startup 120

Startup Professionals Musings

JULY 19, 2015

According to the latest Kaufman Startup Activity Index , entrepreneurs are making an unprecedented comeback in America, with data showing the largest year-over-year increase in two decades. Thus a record number of entrepreneurs (and employees) are getting rich. Social media is a boon for entrepreneurs and startups.

Startup 108

Startup Social Media Entrepreneur Satisfaction 108

Startup Professionals Musings

APRIL 6, 2015

A common challenge faced by every entrepreneur is that they don’t have the bandwidth, interest or skills to do everything that is required to build their startup. Investors worry about a single entrepreneur getting overloaded, disabled or led astray, with no balancing and supporting partner.

Startup 105

Startup High Tech Entrepreneur Writing 105