Startup Professionals Musings

MAY 28, 2017

With the advent of the Internet, social media, and instant communication via texting, customer expectations for service, as part of their entire customer experience, have changed. They expect you to be there, to know their history as a customer, and to treat them with priority and respect.

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Customer Custom Services Social Media 57

Startup Professionals Musings

NOVEMBER 11, 2019

exabytes per month at the end of 2017, of which more than half was video. Virtual living: the rise and growing dominance of social media. This gives rise to the personalization and customization that we all want. Crowdsource: putting your audience to work beyond customers. Big data:” learning from the flood.

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Technology Social Media Startup Entertainment 97

socalTECH

DECEMBER 27, 2016

Today's contribution is from Brad Brooks , the co-founder and CEO of TigerText , which provides clinical communication solutions for the healthcare industry, and also co-founder of anonymous social media app Whisper. Finally, what do you think will have the biggest impact on the technology industry in 2017?

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Startup Professionals Musings

MAY 5, 2017

In addition to legal and local requirements, you need a business name that is available as a website domain name, and a user name on key social media channels, including Facebook, YouTube, and Twitter. Having a website won’t help if customers can’t find it. Use social media to actively engage with your customers.

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Social Media Search Engine Optimization Startup Customer 57

TechCrunch LA

SEPTEMBER 6, 2018

Developments like live streaming, social media and more have made the stars of today more relatable and more easily reachable than those of yesteryear. They dominate the media, have accrued millions of fans on social networks and have branched into retail, fashion, production and more.

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Help Startup Activision Media 115

Startup Professionals Musings

APRIL 28, 2017

Of course, there are no guarantees, but if can find an independent sizing of the market opportunity, your job of convincing customers, and investors, will be much easier. Not all ideas have cost-effective solutions, or customers able and willing to pay real money. Draft a short pitch for customers, and one for investors.

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Ideas Social Media Startup Customer 74

Startup Professionals Musings

FEBRUARY 24, 2017

Most of the guidance you see for entrepreneurs is aimed at those who are selling a product (Apple, Tesla, Xiaomi), or selling a service (Uber, Airbnb, Snapchat). The “product” value is difficult to quantify, the costs are nebulous, and entrepreneurs have to clone themselves to scale the business.

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Startup Professionals Musings

FEBRUARY 27, 2017

Today’s customers are overloaded and overwhelmed by too much information, so making a decision is a challenge. You may think this is only important to your marketing and sales people, but in reality it doesn’t matter how great your product or technology might be, you won’t succeed if you don’t understand your target customer decision process.

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Startup Professionals Musings

JANUARY 13, 2017

Don’t hope that a miracle will happen and your products and services will sell themselves. Be passionate about what you are selling, and get the latest tools you need to work more productively and manage your workflow from anywhere. Make it real for your customers with professionally finished collateral and proposals.

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Social Media Sales Mentor Customer 56

Startup Professionals Musings

APRIL 7, 2017

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. But the reality is that sellers are no longer in charge of the customer buying process. The best way to do this is with real customer interviews. Don’t start from how you want to sell.

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Search Engine Optimization Startup SEO Customer 58

Startup Professionals Musings

OCTOBER 13, 2017

Evolving customer expectations and technology are the norm, forcing every company, from startups to large enterprises, to innovate quickly, despite their fear of change, uncertainty, and doubt. Traditionally, businesses have yearned for consistency, as a lever tor productivity and cutting costs.

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Competition Customer Custom Social Media 60

TechCrunch LA

JUNE 3, 2022

“We want to inspire, but we also want to be realistic and show beauty in real life,” Glossier founder and CEO Emily Weiss said in a 2017 interview with Inc, just as the brand had reached what Weiss herself described as “cult status.” It’s more of a mockery,” said Isa Watson , founder and CEO of social media app Squad.

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Startup Professionals Musings

APRIL 21, 2017

Every business needs repeatable processes to grow and thrive, but modern business processes need the right people to make them efficient and productive. In addition, today’s customers judge a company by perceived people relationships through social media, phone conversations, and sales experiences.

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Startup Professionals Musings

NOVEMBER 26, 2017

In my role as a mentor to entrepreneurs and an angel investor, I find that too many are stuck in this myth that a good pitch, and good marketing content, should consist of more product features, and more hype on customer benefits. Just remember that business is about people, more than products and solutions.

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Marketing Startup Social Media Guide 69

Startup Professionals Musings

MARCH 22, 2017

The best opportunities are recognized from painful needs, plus a growing population of customers with money to spend. Social entrepreneurs pitch me their latest idea for eliminating world hunger (producing algae), but may forget that really hungry people probably don’t have any money. Find products that seem to fit together (bundle).

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Ideas Startup Examples Entrepreneur 59

Startup Professionals Musings

AUGUST 18, 2017

This may seem intuitively obvious, but as an angel investor, I have heard hundreds of new business pitches that focus heavily on the product, but don’t tell the rest of the story. Mark Zuckerberg was not the first to build a social media platform, so he had to find investors who believed in him.

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Social Media Coach Invest Media 58

InfoChachkie

AUGUST 8, 2016

Founded in 2011, Z Supply, LLC has created five women’s fashion brands with a sixth brand and extension into Men’s, launching Spring 2017. I ended up really relating to the nuance and intricacies of product supply and customer demand. That being said, we were getting inundated with inquiries regarding where to find our product.

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Sites Sales Santa Barbara Design 100

Startup Professionals Musings

MARCH 6, 2017

In the entrepreneur world, most of the energy I see is focused on the current opportunity bubbles, now including anything mobile, the new sharing economy (Uber, Airbnb), or yet another social media app (Snapchat, WhatsApp). Subtle differences don’t usually attract investors or customers. Now is the time to float your own.

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Ideas Snapchat Social Media Entrepreneur 55

Startup Professionals Musings

JUNE 5, 2017

In my own experience as an investor, I have concluded that success is more about the people than the product. This is an emerging theme in the past decade as investors learn that customers assign more value and loyalty to business owners who display this attribute. Marty Zwilling First published on Inc.com on 05/22/2017.

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Technical Review Startup Mentor Study 60

Startup Professionals Musings

JANUARY 25, 2017

Your concept has to be understood by customers and investors in 30 seconds or less, and everyone needs to immediately see how awesome it would be, or that they would be nuts not to have it. I’m looking for the “hook” right up front, or I lose interest quickly, just like every customer and investor these days.

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Startup Education Ideas Customer 58

Startup Professionals Musings

APRIL 17, 2017

The command and control leadership of the past is proving to be too inflexible, devoid of values, and not empathic to people issues – customers, employees, and partners. It now means shared values and true empowerment, which is the new key to employee productivity and profitability. Company culture drives decision making and process.

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Company Companies Artificial Inteligence Technical Review 55

Startup Professionals Musings

JANUARY 22, 2017

It has a huge impact on productivity, as well as morale and loyalty to the company. In this age of interactive social media, your culture image quickly spreads to customers, and determines their loyalty. Trust causes the brain to release oxytocin, which stimulates productivity and raises motivation.

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Startup Professionals Musings

OCTOBER 15, 2017

Yet the 2017 Office Romance Survey by Vault, Inc. She outlines the potential benefits of “workships” (work relationships) evolving into friendships and romances as follows: Improve communication and productivity. in sociology, and is a coach and speaker on work issues and friendship. But all good things can be overdone.

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Startup Course Competition Social Media 53

Startup Professionals Musings

JANUARY 11, 2019

Select it well – marketers will tell you that you will be selling your name, more than your products. Significant differences will confuse your customers, and open the door to imitators and scam artists. Social media accounts. Sole proprietorships need to trademark the name to protect it. This name (www.

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IP Invest Patents Social Media 93

Startup Professionals Musings

MAY 27, 2017

Every new business or product owner wants to attract the broadest possible audience, so they are prone to adding more features, multiple sales channels, and appealing to every demographic. Customers want a solution from you, not many. Focus means creating a minimum viable product (MVP) first, and validating it in the marketplace.

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Entrepreneur Competition Customer Custom 63

Startup Professionals Musings

MAY 10, 2017

It's a line from an old movie "Field of Dreams" which is still leading to the demise of too many startups, led by entrepreneurs who really started their business to build an exciting new product or service. Use demand generation services , as required, to build the relationship and nurture them into paying customers.

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Startup Sales Customer Custom 64

Startup Professionals Musings

NOVEMBER 27, 2017

If it’s not an order of magnitude better or cheaper, customers usually conclude that the risk and cost of change are simply not worth the potential payback over what they have today. If your product or service is so unique and compelling that it’s able to define a whole new category, then you are the winner by default.

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Netflix Social Media Competition Customer 54

Startup Professionals Musings

JANUARY 4, 2017

Select it well – marketers will tell you that you will be selling your name, more than your products. Significant differences will confuse your customers, and open the door to imitators and scam artists. Social media accounts. Sole proprietorships need to trademark the name to protect it. This name (www.

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Startup Patents IP Social Media 69

Startup Professionals Musings

APRIL 5, 2017

According to Small Business Trends , over half of the existing small businesses in the US already have international customers. This kind of disruption used to happen only a few times per century, but now it is commonplace Customer and employee power trumps stakeholders. Marty Zwilling First published on Inc.com on 03/21/2017.

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Social Media Demand Customer Custom 74