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A year in review: productboard’s top 10 posts from 2017

socalTECH

At productboard we aim to bake best practices of product management straight into the interface, so you can improve the way you manage your products right out of the box. In the meantime, we’ll continue publishing thoughts and ideas we’ve learned from great product managers here. Read on for our top posts from 2017! ??

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Six ways to make your site-app-product go viral.

Berkonomics

From its start in 2015, the number of registered users has “suddenly” climbed from 45 million in 2017 to a reported 300 million by the end of 2020. How do you make your product go viral? What are the elements needed to focus upon in making the attempt to take a product viral? Well-tuned metrics are an absolute must.

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6 Keys to Marketing Customer Experience vs Products

Startup Professionals Musings

Not so long ago, every business assumed that the keys to success were the highest quality product, the best value for the buck, and the best customer service. Exploit your product and service differences. You must be able to highlight these differences between your products and services, and those of your competitors.

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6 Information Surges Raise Huge Startup Opportunities

Startup Professionals Musings

exabytes per month at the end of 2017, of which more than half was video. Look for and reward quantum changes, like cutting cycle time in half, in your processes, products, and services. Data enable: use metrics and measurements. Accelerate: speed is life in this new world.

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6 Technology Trends Will Spawn Countless New Ventures

Startup Professionals Musings

exabytes per month at the end of 2017, of which more than half was video. Look for and reward quantum changes, like cutting cycle time in half, in your processes, products, and services. Data enable: use metrics and measurements. Accelerate: speed is life in this new world.

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What Happens When Startups Turn from Their Innovation Stage to Operational Excellence?

Both Sides of the Table

An alternate outcome that I also unfortunately observe in some cases are companies who had extreme early success with an initial product adoption but failed in key areas that limited the growth and therefore the ultimate financial outcomes. How profitable is my product or service? As an early-stage VC I love this phase.

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10 Ways To Prepare For Competitors You Don’t See Yet

Startup Professionals Musings

For example, early adopters may be easily sold online, but new technology product success really hinges on adoption by mass demographics, more likely associated with distributors and brand name retailers. What metrics should you use to measure success? Marty Zwilling First published on Inc.com on 07/17/2017.

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