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8 Strategies To Capitalize On Untapped Global Markets

Startup Professionals Musings

I second his list of top innovation challenges and strategies to capitalize on untapped global startup opportunities: Create new markets rather than disrupt existing ones. But for many other innovative startups in emerging markets where shocks are frequent, a focus on sustainability and the longer view are more key to success.

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Snap accelerator names its latest cohort

TechCrunch LA

Yellow , the accelerator program launched by Snap in 2018, has selected ten companies to join its latest cohort. Since launching the platform in 2018, startups from the Snap accelerator have gone on to acquisition (like Stop, Breathe, and Think, which was bought by Meredith Corp.) The new batch of startups coming from across the U.S.

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5 Market Obstacles That Kill Even Compelling Products

Startup Professionals Musings

My answer is that innovative marketing is always required, to stand out above the crowd. Word-of-mouth is great, but I look for a real marketing budget and action plan. As a starting point, I would expect to see a marketing budget in the first year of 15 to 30 percent of projected revenues.

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Exit Options in Today's Environment

SoCal Tech Calendar

Thursday, August 16, 2018 -- Global LAVA: "Exit Options in Today's Environment" Whether you are just starting a business or exploring exit options, this Global LAVA event is designed to educate entrepreneurs, investors, and service providers about the current market dynamics and opportunities to position a company for a successful exit.

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Girls in STEM and Cyber Security Among Top Startups at Eureka Park 2018

Tech.Co

This year at CES 2018 Eureka Park, the mega startup hub of the conference, the hottest early-stage startups from around the world will showcase their products and services aimed at disrupting their respective industries. Meet the startups showcasing at Eureka Park Startup Arlington this year at CES 2018: BooleanGirl.

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Mission Debuts Managed Services, Cloud Consulting After Merger

socalTECH

According to the newly formed company, it completed all three of those mergers earlier in 2018, and now has a customer base of 175 enterprises. The company said its core customers are in the media and entertainment, mobile gaming, digital media, education, consumer goods, marketing, ecommerce, and Software-as-a-Service (SaaS) verticals.

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7 Strategies To Create Your Own Market And Win Bigger

Startup Professionals Musings

New technology markets and paradigm shifts have traditionally been bad bets when seeking investors, since these were known to take decades to develop, and cost lots of money. For example, consider how many years it took for the market to move from radio to television, or fully accept personal computers on every desktop.