socalTECH

DECEMBER 27, 2017

Members hire Associations, Members fire Associations is what the new mantra will be for Association Executives in 2018. Cyber & nuclear threats, disruptive innovation, and increasing competition for market share will continue to reshape how members view their memberships. Will not be hired by your prospective members.

Research 140

Research Organization Help Product 140

Startup Professionals Musings

JANUARY 26, 2020

His latest study breaks the online consumer audience into the following four categories, based on their level of comfort with sharing personal information, likes, and needs online: High-comfort consumers – 12 percent. Norton, Ph.D., Is your business ready to ride the wave? Marty Zwilling.

Social Media 131

Social Media Startup Tool Google 131

socalTECH

DECEMBER 29, 2017

What are you looking forward to most in 2018? We'll be launching two new programs early in the new year that will help emerging brands and manufacturing founders connect with the resources they need to scale in LA; stay tuned for some announcements early in 2018. (If

USC 113

USC Startup News Entrepreneur 113

Startup Professionals Musings

JULY 16, 2018

Nearly 80 percent of customers say they are more loyal to purpose-driven brands than traditional brands and nearly three-quarters are more willing to defend them, or even pay a premium, according to the 2018 Cone/Porter Novelli Purpose Study. Tie marketing content to the bigger picture of the world.

Startup 58

Startup Customer Custom Competition 58

Startup Professionals Musings

FEBRUARY 9, 2018

The real value of a college education is in learning how to learn, since markets and business models are changing so fast. On the contrary, early corporate training courses, potential future customer contacts, and getting real world marketing experience all are extremely useful for budding entrepreneurs.

Startup 72

Startup Entrepreneur Incubator Guide 72

Startup Professionals Musings

AUGUST 26, 2018

According to Investor's Business Daily , even though IPOs in 2018 through July were up nearly 39 percent from last year, the total of 115 companies so far is still nowhere near the rate required to match the yearly total of 486 hit way back in 1999. Market volatility usually hits public companies first.

Acquisition 51

Acquisition Study Marketing Startup 51

Startup Professionals Musings

JANUARY 19, 2018

Although it may seem counter-intuitive, angel investors and venture capitalists (VCs) are looking for solutions that are already complete, with some real market traction, that need funding to be scaled to a large market, with potential for rapid growth and a large return. Marty Zwilling First published on Inc.com on 01/04/2018.

Research 57

Research Develop Development Funding 57

socalTECH

JANUARY 11, 2017

In the startup world, one of the most difficult journeys to market is by companies who are taking basic scientific advances and technologies originally developed at universities, and taking them all the way to use in the commercial world. So explain where you are now with the taking your technology to market?

Startup 100

Startup Southern California UCLA Incubator 100

InfoChachkie

SEPTEMBER 27, 2018

In addition, successful consumer ventures serve extremely large and lucrative markets, making them attractive for MBA’s driven by out-sized outcomes. One reason is because many MBA’s come from a non-technical background. Online commerce is something these founders have experienced and understand. and Wharton 2.7%.

Entrepreneur 113

Entrepreneur Allegis Startup Competition 113

Startup Professionals Musings

FEBRUARY 23, 2018

Luckily, I had always been a “hands-on” professional, and I had learned the pragmatics of people leadership, marketing, management tools, and funding. Simply defining yourself as a marketing specialist, designer, or project leader minimizes the stigma of the consultant role. Market yourself and work at all organizational levels.

Social Media 56

Social Media Software Review Customer Custom 56

Startup Professionals Musings

FEBRUARY 16, 2018

The market is changing so fast these days, and if you are not planning a solution today for tomorrow’s customers, you may be setting yourself up for failure and don’t even realize it. In today’s market, it takes more than listening to stay ahead of the crowd. Marty Zwilling First published on Inc.com on 02/01/2018.

Customer 57

Customer Custom Technical Review Software Review 57

TechCrunch LA

MAY 14, 2020

“That is going to stay the same but our goal is to build a network of practices across the country in partnership with the leading providers in each market. The team started working with this practice in late 2018, with a formal partnership following on last year. That happens in every visit and can happen online.”

Startup 140

Startup Los Angeles Platform Research 140

Startup Professionals Musings

OCTOBER 29, 2018

As a long-time advisor to small businesses and startups, I still find many who think marketing is still primarily broadcasting your message to as many customers as possible, hitting them again and again, until it sticks. Yet even conversation marketing has to be done right to get customer attention and have an impact.

Marketing 91

Marketing Examples Startup Customer 91

Tech Zulu Event

SEPTEMBER 29, 2014

And these wearables are here to stay, as the International Data Corporation (IDC) reveals a study that 19.2 And it is estimated to grow higher in numbers, hitting 112 million being sold by 2018. million wearables are expected to be shipped worldwide this year, with a rate tripling more than last year’s sales.

Design 86

Design Technology Mobile Google 86

Startup Professionals Musings

APRIL 8, 2020

According to a classic study from Deloitte , happy employees have been shown to be up to 20 percent more effective in the workplace than unhappy employees, as well as far more loyal and productive. The challenge is to find the best way to keep everyone on your team happy and productive.

News 173

News Activity Startup Summary 173

Startup Professionals Musings

DECEMBER 1, 2014

Here are ten examples to get your creative juices flowing: Targeted direct marketing. Education – guided studying for targeted learning. Every quiz show aficionado would like some guidance on which question areas need more study, and every student needs help on how to spend his limited study hours more effectively.

Entrepreneur 103

Entrepreneur Social Media Study Guide 103