InfoChachkie

JANUARY 4, 2016

We are all victims of our past successes and thus, as an early-stage venture capitalist at Rincon Venture Partners , I constantly must remind myself that just because something was effective in a bygone era, doesn’t mean it will be so today, such as: CPA – After the dot bomb crash, online advertisers were hurting.

SaaS 100

SaaS Yahoo Advertising Customer 100

Startup Professionals Musings

NOVEMBER 1, 2015

On the other end of the spectrum are companies that fell behind the curve and may never recover, including MySpace for social networking, Yahoo with online ads, and maybe even Groupon with discounts for group purchasing. Customer acquisition gets harder and more expensive.

Startup 116

Startup Pricing Cloud Computing Customer 116

InfoChachkie

MAY 14, 2012

During my tenure at Expertcity (creator of GoToMyPC and GoToMeeting), one of my responsibilities was leading our online marketing, a role I retained until our eventual acquisition by Citrix. Since then, the craft of advertising online has matured from an art to a science. If you haven’t already subscribed yet, subscribe now for.

Content 171

Content Platform Paid Search OpenX 171

socalTECH

MARCH 29, 2010

The firm's CEO and founder, Jeff Green , was a co-founder of AdECN, the Internet advertising exchange acquired in 2007 by Microsoft. The two we're disclosing right now are Jerry Neumann, who ran mergers and acquisition for Omnicom, and Josh Styleman, CEO of Reprise Media, which was sold to IPG and became their search product.

Advertising 157

Advertising Startup Media Marketing 157

Startup Professionals Musings

SEPTEMBER 26, 2014

On the other end of the spectrum are companies that fell behind the curve and may never recover, including MySpace for social networking, Yahoo with online ads, and maybe even Groupon with discounts for group purchasing. Customer acquisition gets harder and more expensive.

Pricing 105

Pricing Cloud Computing Customer Custom 105

socalTECH

JANUARY 14, 2011

It's my belief that many marketers still measure in layers -- they might look at how direct mail, or search, or display, or TV, or brand advertising, or their sales force performs, in a certain swim lane. You mentioned that you've been growing the company recently, and made a recent acquisition? He's been an integral advisor to us.

Social Media 235

Social Media Demand Activity Marketing 235

Startup Professionals Musings

MARCH 3, 2018

On the other end of the spectrum are companies that fell behind the curve and may never recover, including MySpace for social networking, Yahoo with online ads, and Groupon with discounts for group purchasing. Customer acquisition gets harder and more expensive.

Pricing 52

Pricing Cloud Computing Customer Custom 52

Tech Zulu Event

MAY 21, 2012

We’ll discuss how content studios are monetizing this content via advertising, sponsorship, show integration and more. Advertisers include Target, Kraft, Huggies, Hyundia, and more. Rachael concentrates on digital entertainment, content distribution, financing, licensing, sale, acquisition, and development.

Content 80

Content Silver Lake Electronic Arts THQ 80

Tech Zulu Event

AUGUST 15, 2011

Tony has previously worked for organizations like PayPal, Yahoo! and most recently Myspace, where he ran an online marketing team focused on SEO, social media, and paid traffic acquisition. Krishna will speak about the future of mobile advertising, and how to maximize its potential. Krishna Subramanian, Co-Founder, Mobclix.

SEO 85

SEO CTO Coach Conference Social Media 85

Both Sides of the Table

JULY 1, 2010

Rumored to have turned down acquisition offers from Yahoo and Facebook. A demand side advertising platform which allows advertisers to bid on individual ad impressions in real time, based on the site and who would see it. -A location based service which incorporates social and gaming elements. Competitors: Gowalla.

Zag 248

Zag Truecar Venture Capital CarsDirect 248

Both Sides of the Table

APRIL 15, 2010

billion to Yahoo! I think the best solution for the social networking era is “in-stream&# advertising. I think everybody heard about this acquisition. On the founder’s side it’s about taking money off of the table and / or having strategic reserves for big acquisitions. Because GoTo.com was his idea.

Venture Capital 271

Venture Capital Capital Google Platform 271

socalTECH

OCTOBER 15, 2008

This morning, Woodland Hills-based FatTail (www.fattail.com) announced a venture round from Velocity Interactive Group for its software for managing online advertising. FatTail is solving the problem of buying and selling advertising, one I've seen as a challenge as long as I've been in the media business, which is twenty two years.

Advertising 100

Advertising Media Startup Woodland Hills 100

InfoChachkie

JULY 7, 2010

The team has applied its deep understanding of telephony and online marketing to create an infrastructure which allows advertisers to track phone calls like clicks. The team is applying its ad network and ad serving insights to the emerging world of mobile advertising. Alma mater, Overture: sold to Yahoo.

Startup 150

Startup IP Entrepreneur Software Review 150

Both Sides of the Table

MAY 4, 2010

Online advertising platform for local businesses; ReachLocal reported over $203 million in revenue for 2009, compared to around $146 million in 2008. That seems to be the case for lots of AOL / Yahoo! It seems like M&A ebbs and flows through periods of rapid acquisition followed by years of divestitures. businesses.

Clearstone 236

Clearstone Venture Capital ReachLocal Google 236

Startup Professionals Musings

JANUARY 17, 2022

For many companies, the long game is choosing the right strategic partners and acquisitions. A focus on looking good as an acquisition or IPO candidate has undermined many startups. Zuckerberg had so much confidence and determination to stay independent that he turned down an early $1 billion offer from Yahoo.

Startup 144

Startup Social Media Metrics Customer 144

Frank Addante

MAY 3, 2006

Internet advertising is good. the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. It was an Internet search engine and directory "dot-com" (competitor to Yahoo!,

Startup 40

Startup Venture Capital Yahoo Email 40

SoCal Delicious

AUGUST 28, 2012

Mayer on her first 100 days at Yahoo: ‘This job was tailor-made for me’ 1 day ago. Acquisition. Advertise on VentureBeat. VentureBeat | News About Tech, Money and Innovation. Whats Hot Menu. Skip to primary content. Skip to secondary content. what’s hot? Star Trek Contest. Primary Menu. Skip to primary content.

Southern California 57

Southern California PHP Technical Review Orange County 57

Frank Addante

SEPTEMBER 25, 2006

the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. I guess this is how a world-class firm like Sequoia Capital finds and invests in world-class companies such as Google, Yahoo!,

Company 40

Company Companies Startup Venture Capital 40

Both Sides of the Table

MARCH 1, 2011

Instead, they tried to use their search position to offer a portal like Excite and Yahoo! Quigo Lands Overture as Client, Rejects Their Acquisition Offer. AdSonar’s advertising platform applied proprietary semantic algorithms to automatically serve the most relevant ads to each particular content page. were doing.

Google 302

Google Startup Advertising Acquisition 302

Startup Professionals Musings

APRIL 15, 2019

For many companies, the long game is choosing the right strategic partners and acquisitions. A focus on looking good as an acquisition or IPO candidate has undermined many startups. Zuckerberg had so much confidence and determination to stay independent that he turned down an early $1 billion offer from Yahoo.

Social Media 87

Social Media Metrics Customer Custom 87

Both Sides of the Table

DECEMBER 5, 2010

billion in annual subscription revenues not including advertising or eCommerce). Brands didn’t advertise their web pages they advertised “AOL Keywords.&# You couldn’t pick up a magazine in the 96-99 timeframe without seeing AOL Keywords advertised everywhere. GeoCities, Tripod & Yahoo!

Social Network 318

Social Network Networking Web 2.0 Startup 318

Both Sides of the Table

MARCH 11, 2011

I thing I’ve learned over the years is that technology purists hate advertising even when it is that revenue stream that truthfully drives much of our industry. GoTo.com went on to ink huge distribution deals with Microsoft, AOL & Yahoo! Overture was sold to Yahoo! Immediately thereafter Amazon became a large business.

Competition 350

Competition Idealab Product CitySearch 350

SoCal Delicious

OCTOBER 8, 2012

NAME Yahoo. Another client, Oracle co-founder Larry Ellison, just closed on a deal to buy ex- Yahoo. Last November, the Web-search giant opened a flashy new office in Venice to focus on engineering, sales and advertising; the company will lease close to a quarter-million square feet in the neighborhood by 2014. NAME Facebook.

Los Angeles 44

Los Angeles Software Review Technical Review Journal 44

Startup Professionals Musings

APRIL 14, 2017

For many companies, the long game is choosing the right strategic partners and acquisitions. A focus on looking good as an acquisition or IPO candidate has undermined many startups. Zuckerberg had so much confidence and determination to stay independent that he turned down an early $1 billion offer from Yahoo.

Competition 65

Competition Social Media Metrics Customer 65

Tech Zulu Event

AUGUST 13, 2010

Entrepreneurism / Monetization Advertising, ecommerce, monetization. . Entrepreneurism / Monetization advertising effectiveness, content distribution, monetization. . Meg Garlinghouse, Yahoo! Entrepreneurism / Monetization LBS, Location Based Advertising, Mobile Applications. . Unger, John T. Unger, LLC.

Guide 69

Guide Startup Venture Capital Entrepreneur 69

SoCal Delicious

MAY 6, 2012

He previously led business development for Affiliate Fuel, leading to its acquisition by Experian in 2005. After the acquisition, MyMiniLife became the common technology platform at Zynga and powers 150M monthly users including games like Cityville, Farmville, and Frontierville. Sizhao “Zao” Yang – COO and Co-founder at BetterWorks.

Los Angeles 78

Los Angeles Entrepreneur Angel Fractional CTO 78