article thumbnail

Performance marketing agency MuteSix bets on content and data to boost DTC e-commerce

TechCrunch LA

“They demonstrate best-in-class expertise with Facebook and Google paid ad platforms. In today’s highly competitive ad environment, both content and data are kings. Not just content that looks and feels great, but video that is reverse-engineered to sell product. The key takeaway? Image Credits: MuteSix.

Commerce 211
article thumbnail

Amazon’s Selz Acquisition is Encouraging News for Small Businesses

Tech.Co

Not only has he become the richest man in the world again, leapfrogging a certain Mr Musk, but it has also been revealed that Amazon has quietly acquired ecommerce platform Selz. Many have seen the acquisition as an attempt to fight back against Shopify's rampant growth during the coronavirus pandemic. The Amazon/Selz Acquisition.

News 136
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Gimlet Media and Anchor: What Spotify’s Acquisitions Mean for Podcasts

Tech.Co

It reportedly paid a hefty $230 million to acquire the podcast publisher and network startup Gimlet Media, and has also acquired the podcast monetization platform Anchor for an undisclosed price. It’s the biggest podcast industry acquisition ever, and Spotify isn’t done. Spotify Acquires Gimlet Media and Anchor.

article thumbnail

FTC Files Suit To Block Microsoft's Activision Blizzard Buy

socalTECH

The Federal Trade Commission (FTC) said on Thursday that it is looking to block the acquisition of Santa Monica-based Activision Blizzard by Microsoft Corp., saying the buy will "harm competition in high-performance gaming consoles and subscription services".

article thumbnail

Do VC Platforms Make Sense?

Both Sides of the Table

In the VC insider baseball world a discussion has gone on about “VC platforms” over the past 5 or so years. While firms define platforms differently, let’s just say they are the services that a VC offers outside of investment capital and partner time on boards or providing intros.

article thumbnail

Mythical Games Acquires Polystream

socalTECH

Los Angeles-based game publishing company Mythical Games, a venture-backed game company which recently raised $150M in a round led by Andreessen Horowitz, said Tuesday that it has acquired Polystream, a developer of an interactive 3D content streaming platform. Financial terms of the acquisition were not announced.

Content 113
article thumbnail

StoryBots Acquired By Netflix

socalTECH

StoryBots , the kids' mobile app and content developer created by long time Southern California entrepreneurs Gregg and Evan Spiridellis, has been acquired by Netflix , Netflix announced on Thursday. Financial details of the acquisition were not announced. READ MORE>>.

Netflix 133