Startup Professionals Musings

APRIL 9, 2023

Many business leaders I meet in my consulting practice are frustrated by the challenge of getting their teams working together, increasing engagement, and tackling market change requirements. Active listening is more important than active talking. Promote team inclusive activities and diversity.

Coach 117

Coach Mentor Study Activity 117

Startup Professionals Musings

DECEMBER 3, 2022

Since the start of the digital revolution several years ago, when the Internet and social media gave everyone instant access to you as well as your business, I have recommended personal branding as a basis for survival and thriving in this new world. Launch a personal marketing plan for visibility. Don’t be too humble.

Social Media 125

Social Media Summary Startup Mentor 125

Startup Professionals Musings

AUGUST 4, 2023

These days, building a new business is all about visibility and marketing, no matter how great or innovative a solution you bring to the table. In fact, having one marketing guru on the team alone won’t get you very far. Mobilize the total power of your team to not only build the product, but also build the market. Give credit.

Startup 95

Startup Coach Mentor Social Media 95

TechCrunch LA

OCTOBER 23, 2019

The serial entrepreneur behind the Dubai-based online fashion retailer, Elabelz and marketing studio Elephant Nation had always wanted to redesign the shopping experience for how customers actually shopped in stores and online. Shopping is, for most people, a social activity. “ We met at a party.

Social Media 184

Social Media Commerce Los Angeles Social Network 184

Startup Professionals Musings

DECEMBER 9, 2016

These days, building a new business is all about visibility and marketing, no matter how great or innovative a solution you bring to the table. In fact, having one marketing guru on the team alone won’t get you very far. Mobilize the total power of your team to not only build the product, but also build the market. Give credit.

Marketing 89

Marketing Coach Mentor Social Media 89

SoCal CTO

NOVEMBER 11, 2009

She is a go to person for me when I have questions around technology or early stage marketing and branding. I hadn't talked to her in a while and then because of a presentation I did around Social Media for Service Professionals she and I reconnected. I'd be curious what you are doing with social media for a logistics company.

Marketing 150

Marketing Social Media Blogging Media 150

Both Sides of the Table

JULY 14, 2010

They are tasked with “getting deals done&# so they race around talking to tons of potential partners inking anything from channel sale deals , product integration, international distribution agreements, co-marketing arrangements, M&A discussions, etc. You have a marketing department with three people.

Startup 323

Startup Press Development Team Review SEM 323

Tech Zulu Event

JUNE 10, 2015

It’s no secret – digital marketing is the big brand battleground for most companies. Especially for small or medium-sized businesses, most of your time, effort, and potential reward are all going to be web-based, and getting your digital marketing strategy right is often a sink-or-swim proposition. Kill Unsuccessful Channels.

PPC 40

PPC Marketing Social Media Startup 40

Startup Professionals Musings

SEPTEMBER 3, 2021

Today, with the Internet and social media, if you aren’t visible in a positive way to everyone, including customers, your leadership efforts will be lost. Allocate time for active participation in relevant outside industry conferences, and public panels or TED talks that look ahead.

Mentor 145

Mentor IBM IBM Social Media 145

Startup Professionals Musings

JULY 24, 2015

In this age of relationships, you, the entrepreneur, are a very important element of your new brand, and it’s never too early to start marketing the value of your expertise, insights and ideas. Your reach with a blog is much broader than traditional business networking channels and industry conferences.

Blogging 110

Blogging Startup Search Engine Optimization Social Media 110

InfoChachkie

AUGUST 8, 2012

The following guest post is from Laurie Barkman, Marketing Lead at The Resumator , a SaaS applicant tracking system and hiring platform trusted by many of the fastest-growing companies in the world, including: Pinterest, Tumblr, Hootsuite, Klout, Posterous, Bitly, Atari and Mashable. The conference ends with the Champion Awards Dinner.

Entrepreneur 191

Entrepreneur RSS Conference Training 191

Startup Professionals Musings

JANUARY 18, 2015

Successful entrepreneurs often start with a “random” idea, but they quickly focus their efforts and follow a “system” to organize their startup and maximize the clout of their activities. Allocate some time to spend on social media. Social media is critical today to almost every business. Build a team.

Social Media 104

Social Media Ideas Media Writing 104

Startup Professionals Musings

MARCH 8, 2019

They seek customers willing to decouple from accepted buying models, or are actively looking for a better total experience. As a startup, you need to build a large customer base quickly, as Airbnb did with social media work around oversubscribed big-city conferences. Hit competitors where they are vulnerable.

Customer 73

Customer Custom Social Media Startup 73

Both Sides of the Table

DECEMBER 7, 2009

Business Etiquette Tips for dealing with VCs and Corporates at Conferences. With the LeWeb conference about to start in Paris I thought the timing of this post would be appropriate. Right after Techcrunch50 Michael Arrington wrote this great post on how to interact at business events and conferences.

Startup 322

Startup Conference Email Venture Capital 322

SoCal CTO

JUNE 9, 2010

Now, thanks to social media, you don't have to outspend. "Authentic" is dead - A Smart Bear: Startups and Marketing for Geeks , May 3, 2010 It's time to retire the following phrases. Draw Your Ideas - A VC : Venture Capital and Technology , May 16, 2010 I saw Jack Dorsey give this talk at The 99% Conference last month.

Startup 248

Startup Venture Capital Conference Social Media 248

Startup Professionals Musings

OCTOBER 26, 2013

Successful entrepreneurs often start with a “random” idea, but they quickly focus their efforts and follow a “system” to organize their startup and maximize the clout of their activities. Allocate some time to spend on social media. Social media is critical today to almost every business. Build a team.

Social Media 92

Social Media Ideas Media Writing 92

Startup Professionals Musings

FEBRUARY 6, 2016

Successful entrepreneurs often start with a “random” idea, but they quickly focus their efforts and follow a “system” to organize their startup and maximize the clout of their activities. Allocate some time to spend on social media. Social media is critical today to almost every business. Build a team.

Social Media 63

Social Media Ideas Media Writing 63

Startup Professionals Musings

MARCH 11, 2016

Angel investors are still the lifeblood of early-stage startups, despite the surge of activity in crowdfunding and an increasing early interest from venture capitalists. In the interest of getting you off on the right foot, here is my priority list of recommended preparation activities.

Angel 65

Angel Startup Technical Review Social Media 65

Both Sides of the Table

OCTOBER 26, 2014

In that article I talked about how PR drives: recruiting, employee retention, biz dev deals, funding and even M&A and that often “attribution” to your PR activities is unknown. As the CEO you need to realize that doing PR is part of the piechart of activities called “your job.” I have no money?

Press 319

Press Startup Writing Training 319

Tech Zulu Event

AUGUST 21, 2013

To immerse themselves in the culture where their potential customers are actively involved = YouTube. It’s a conference about the community, not as much a business conference. Nick Tran, Social Media Director for Taco Bell said, “The new entertainment for teens is YouTube. You have to be there to appreciate it.

Conference 99

Conference Hollywood eHow Content 99

Startup Professionals Musings

OCTOBER 5, 2018

For example, no one learned a couple of decades ago that the biggest opportunities ahead would include social media, ecommerce, and computers on our wrists. Only you know your strengths and learning preferences, from jobs, conferences, books, websites, and videos. Constantly market your skills and expertise to employers.

Examples 85

Examples Social Media Competition Guide 85

Tech Zulu Event

NOVEMBER 18, 2011

That is, of course, as long as what you are selling is the absolute best in your market.) So if you are selling me a solution to a core problem I have then that means I have been actively seeking you out and I’m relieved to find out you exist. Rather than how much you charge, it’s about how the purchase will impact your buyer’s life.

Customer 85

Customer Custom Marketing SEO 85

Steve Reich

JUNE 26, 2012

” That was the understatement of the week, as I learned by attending YouTube’s Premium Partner conference, YouTube Access 2012. YouTube has seeded its’ Premium Partners with a reported $ 300 million in support, largely in the form of prepaid ad revenue sharing and marketing support. The event was last week in New York.

Southern California 69

Southern California SoCal Content SoCalTech 69

Tech Zulu Event

OCTOBER 31, 2011

Shani Higgins joined Technorati in 2007 to lead strategy and day to day operations for the company¹s advertising sales, business development and the Technorati Media advertising network. Jim Farley is Ford Motor Company’s group vice president, global marketing, sales and service. NewTek Inc. The NewTek Inc.

Los Angeles 75

Los Angeles Angel Social Media Media 75

Startup Professionals Musings

DECEMBER 29, 2017

The same is true for strangers who may approach you at networking events or industry conferences. In today’s world of rapid innovation and new technologies, any individual or company should be hesitant to sign an agreement that limits their activities for more than two years, or is too broad in scope. Prepare a high-level pitch.

Technical Review 61

Technical Review Patents Ideas Social Media 61

Both Sides of the Table

MAY 25, 2013

According to FLAG Capital there are 100 active VCs (as defined by making at least $1 million in VC per quarter for 4 consecutive quarters). So for argument’s sake let’s triple the number of active VCs and call it 300. It’s a market, after all. The best VCs I know take 11pm conference calls.

Venture Capital 374

Venture Capital Entrepreneur Invest Funding 374

SoCal CTO

NOVEMBER 10, 2009

I was in charge of all product management and marketing for the first year-and-a-half, that was a great learning experience with a very talented team of folks. You mention social / viral aspects at both Google Photos and United Online. What were those and how is that changing now given how things are changing in social media?

Product 150

Product Entrepreneur Social Media Google 150

Tech Zulu Event

OCTOBER 3, 2012

Hours after the panelists debated the future of content distribution at the Silicon Beach @ USC conference, across campus at the Annenberg Innovation Lab a remarkable product demo was taking place by Coincident.TV. A technology that will surely revolutionize how viewers interact with content and television in the very near future.

Screening 109

Screening Content CTO Hire Platform 109

Tech Zulu Event

OCTOBER 10, 2012

Planana handles getting sponsorship dollars for your event so you can focus on marketing it. What Planana does is outline how to entice your event goers to socially integrate the brand sponsors into their normal activity. YouTube is a powerful marketing vehicle most companies have yet to take advantage of.

Startup 77

Startup Conference Google Web 77

Tech Zulu Event

OCTOBER 31, 2011

Shani Higgins joined Technorati in 2007 to lead strategy and day to day operations for the company¹s advertising sales, business development and the Technorati Media advertising network. Jim Farley is Ford Motor Company’s group vice president, global marketing, sales and service. NewTek Inc. The NewTek Inc.

Los Angeles 49

Los Angeles Angel Social Media Media 49

InfoChachkie

OCTOBER 24, 2011

There has recently been a common theme among the entrepreneurs I have interviewed and the conferences I have attended: despite the relatively weak state of the world economy, now is a great time to create a high-tech startup. Marketing is free or cheap because of social media. Save Your Timing For Comedy.

Company 257

Company Companies Startup Study 257

SoCal CTO

SEPTEMBER 8, 2010

Paul Graham on trends for the future - Business of Software Blog , August 25, 2010 Paul Graham spoke at last year's Business of Software conference. A Smart Bear: Startups and Marketing for Geeks , August 9, 2010 This is Part 3 of the series: 5 lessons from 150 startup pitches.? Kudos to John for an excellent pitch.

Startup 191

Startup Venture Capital Blogging CTO Hire 191

Tech Zulu Event

MARCH 21, 2014

Introducing Bitcoinference | A Decentralized Conference , hosted by illustrious startup accelerator, 500 Startups. A clear distinction our female entrepreneurs have made here has been their active decisions to hit the ground running. What is it Like to Raise Money for Bitcoin Companies? ”(Actual words: Bull S**t).

Startup 104

Startup Venture Capital Draper Invest 104

Tech Zulu Event

FEBRUARY 7, 2013

While great strides have been made in the mobile economy, there are still many challenges and opportunities to consider, and much we can learn from the market frontrunners. Hence the emergence of Source13, a new mobile conference produced by Flurry. Smith says it’s more of a product development question than a marketing one.

Mobile 71

Mobile Technical Review Platform Startup 71

Eric Greenspan

NOVEMBER 1, 2009

I spent my week applying the new skills I obtained from attending conferences, reading and engaging in Twitter activities. I finally broke down and bought a Twitter marketing application that automatically adds followers for you. The limitations of Twitter make this process painful, but I’ve had some success.

Technical Review 100

Technical Review Santa Barbara Blogging Yammer 100

Eric Greenspan

NOVEMBER 1, 2009

I spent my week applying the new skills I obtained from attending conferences, reading and engaging in Twitter activities. I finally broke down and bought a Twitter marketing application that automatically adds followers for you. The limitations of Twitter make this process painful, but I’ve had some success.

Technical Review 100

Technical Review Santa Barbara Blogging Yammer 100

socalTECH

AUGUST 20, 2018

What's the best way to build a strong portfolio of technology companies, which tap into the broadest markets and avoids the "bubble" group-think of many venture firms? When I joined Intel Capital, it was the largest and most active venture firm in the world. I led a number of investments for that company. That's how we think about it.

Venture Capital 100

Venture Capital Invest Capital Startup 100