socalTECH

JANUARY 24, 2012

Santa Monica-based GraphEffect , the venture-backed developer of social marketing software, said today that it has hired both a Sales and Marketing VP. The firm said it has appointed David Pollet as Vice President of Sales, and named Jennifer Cooley as Vice President of Marketing and Business Development.

Sales 213

Sales Marketing Santa Monica Media 213

socalTECH

MAY 7, 2010

Two Southern California firms have made Advertising Age's annual list of the largest search marketing agencies, released last week. Santa Monica-based The Search Agency , which is headed by David Hughes, was listed at number 12, and San Diego-based Covario , which is run by Russ Mann, was listed at number 25.

Marketing 174

Marketing Southern California Santa Monica Advertising 174

socalTECH

DECEMBER 16, 2019

Santa Monica-based VideoAmp , the advertising technology startup which is backed by Raine Group, Ankona Capital, Mediaocean, and RTL Group, has partnered with cable and set top box and DVR provider TiVo , to bolster VideoAmp's TV Viewership data pool. households. households. in total.

Santa Monica 100

Santa Monica Screening Advertising Capital 100

socalTECH

JUNE 27, 2013

Santa Monica-based Gradient X , the programmatic mobile advertising startup backed by GRP Partners, Rincon Venture Partners, Crosscut Ventures, Founder Collective, Double M Capital, Baroda Ventures, Siemer Ventures, Walter Kortschak (Summit Capital), and Mark Suster, said today that it has exited its beta.

GRP Partners 168

GRP Partners OpenX Santa Monica Advertising 168

socalTECH

JUNE 12, 2014

Santa Monica-based Mobile Majority , which offers up premium, mobile brand advertising, said this week that it has raised $8M in a Series B funding round. The company says that it is looking to address the "inherent fraud" present in the current mobile ad market. READ MORE>>.

Mobile 153

Mobile Santa Monica Advertising Venture Capital 153

socalTECH

NOVEMBER 19, 2013

James Borow and Clark Landry (shared position), SHIFT (Los Angeles, Santa Monica, advertising). Tim Cadogan , OpenX (Pasadena, advertising). Asher Delug , Airpush (Los Angeles, advertising). Sam Friedman , ParkMe (Santa Monica, mobile apps). Aaron Hirschhorn , DogVacay (Santa Monica, marketplace).

Southern California 279

Southern California SoCalTech Dollar Shave Club Santa Monica 279

socalTECH

MAY 28, 2015

Santa Monica-based GumGum , the online image-based advertising startup led by Ophir Tanz, has raised a big, $26.0M round this morning, from Morgan Stanley Expansion Capital, along with NEA, Upfrot Ventures, First Round Capital, and the company's other exiting ivnestors. READ MORE>>.

Funding 100

Funding Santa Monica Advertising Platform 100

socalTECH

AUGUST 7, 2014

Santa Monica-based Retention Science , the marketing software technology maker led by Jerry Jao, has snagged $7M in a Series A funding, according to the company. retargeting advertising analytics software capital venture science retention' The new funding was led by Upfront Ventures, and also included. READ MORE>>.

Dollar Shave Club 159

Dollar Shave Club Legalzoom Santa Monica Advertising 159

socalTECH

FEBRUARY 28, 2012

Santa Monica-based GraphEffect , the developer of social marketing software which helps advertiser manage their advertising on Facebook, said this morning that it has launched a significant update to its platform. The firm--which is headed by James Borow--said its new, GraphEffect 2.0 READ MORE>>.

Platform 159

Platform Santa Monica Advertising Content 159

TechCrunch LA

JULY 26, 2022

As mentioned, the global donut industry is a $40 billion market, and Dreiling estimates the market is approaching $50 billion by 2025, with 30% of that growth attributed to North America’s love of the donut. It is also scouting out new markets for additional retail and food truck locations.

Los Angeles 183

Los Angeles Angel Culver City Startup 183

socalTECH

NOVEMBER 11, 2010

North Carolina-based Dex One , the current owner of Santa Monica-based Business.com , said this week that it is shutting down Business.com, and realigning those operations, merging them into its current business. The firm did not say how the shutdown will affect the Santa Monica operations of Business.com. READ MORE>>.

Santa Monica 236

Santa Monica Southern California Advertising Content 236

socalTECH

APRIL 5, 2011

Santa Monica-based TrueCar , the online car pricing site headed by Scott Painter, has scored a new, equity investment and partnership with direct marketing firm Guthy-Renker , the firm announced today. Financial terms of the investment were not disclosed. READ MORE>>.

Truecar 232

Truecar Invest Edmunds Santa Monica 232

socalTECH

AUGUST 19, 2011

Santa Monica-based GraphEffect , the Facebook marketing and advertising technology firm headed by James Borow, said this morning that it has launched its Facebook targeting system from beta. As part of the launch, the firm said it has added Brandon Berger, Bob Dees, Peter Hershberg, and Dave Knox to its advisory board.

Santa Monica 180

Santa Monica Advertising Marketing Capital 180

socalTECH

JANUARY 14, 2013

Convetro , the online advertising targeting and optimization technology developer headed by serial entrepreneur Jeff Zwelling, has raised $5M in a Series B funding round, the company said this morning. The firm said the funding came from Bessemer Venture Partners and DAG Ventures, and will go towards sales and marketing.

Santa Monica 147

Santa Monica Advertising Equity Entrepreneur 147

socalTECH

SEPTEMBER 21, 2012

Santa Monica-based GraphEffect has become an official partner of Facebook, the firm said this week. The company said it has become a Strategic Preferred Marketing Developer (PMD) by Facebook, which it says is the "highest distinction" offered by Facebook to its marketing partners. READ MORE>>.

Santa Monica 167

Santa Monica Social Network Tool Marketing 167

socalTECH

OCTOBER 13, 2017

Santa Monica-based VY Esports , a new startup focused on connecting esports, brands, and media companies, said on Thursday that it has raised a seed funding round. Size of the funding was not announced. VY Esports said the seed funding was led by Raine Ventures, and also included Courtside Ventures, Elysian Park Ventures, and others.

Seed Funding 113

Seed Funding Funding Santa Monica Venture Capital 113

socalTECH

JUNE 14, 2012

Santa Monica-based GraphEffect , the provider of social marketing software headed by James Borow and co-founded by Clark Landry , announced this morning that it has raised $12M in a new financing round. The round was led by Rincon Venture Partners. READ MORE>>.

Santa Monica 154

Santa Monica Marketing Capital Software 154

socalTECH

OCTOBER 17, 2011

Santa Monica-based GraphEffect , the provider of Facebook and social media marketing services, said over the weekend that it has hired Stephano Kim as its President and GM, New York. Kim was previously COO and President of [x+1], and was a co-founder of Blackboard. Kim was also previously an angel investor in GraphEffect itself.

Santa Monica 239

Santa Monica Social Media Media Software 239

socalTECH

NOVEMBER 11, 2015

Santa Monica-based VideoAmp , which says it is developing a "screen optimization platform" aimed at the TV and video ecosystem, said today that it has raised $15M in a Series A funding round. VideoAmp is led by Ross McCray. READ MORE>>.

Anthem 100

Anthem Tool Santa Monica Screening 100

socalTECH

NOVEMBER 11, 2015

Santa Monica-based VideoAmp , which says it is developing a "screen optimization platform" aimed at the TV and video ecosystem, said today that it has raised $15M in a Series A funding round. VideoAmp is led by Ross McCray. READ MORE>>.

Anthem 100

Anthem Tool Santa Monica Screening 100

socalTECH

AUGUST 22, 2012

In an outreach to developers, Santa Monica-based GraphEffect , the developer of social marketing software headed by James Borow, is announcing today that it is opening up an API to its platform for developers. The company's software is used to help marketers work together on social marketing efforts.

Santa Monica 145

Santa Monica Platform Tool Software 145

socalTECH

FEBRUARY 7, 2012

Santa Monica-based social marketing firm GraphEffect said this morning that it has opned up new offices in both New York City and Chicago, as the company continues to expand its staff. GraphEffect's software helps companies measure the impact of their social media marketing on Facebook and other platforms. READ MORE>>.

Press 196

Press Social Media Santa Monica Media 196

Tech Zulu Event

JUNE 10, 2014

The real estate impact of this activity can probably be traced to the 2011 arrival of Google in the Frank Gehry-designed “binoculars” building on Main Street in Santa Monica. But it was the low-key, creative beach vibe of Venice and Santa Monica that spurred a spate of start-ups to seek offices and homes. In West L.A.,

Entertainment 108

Entertainment Santa Monica Journal Belkin 108

socalTECH

JULY 7, 2011

Santa Monica-based Broke Girl's Guide , a startup focusing in on daily deals and information for women, has scored a small debt funding round, according to a regulatory filing by the firm this week.

Guide 230

Guide Funding Newsletter Santa Monica 230

socalTECH

DECEMBER 11, 2018

So, if you're a marketer, how do you track and encourage those word-of-mouth recommendations? Wildlink is backed by Mucker Capital. Right now, when people are communicating using Facebook, Snapchat, Twitter, and others, those businesses are principally using display advertising and sponsored listings to monetize those users.

San Diego 159

San Diego Social Media Commerce Snapchat 159

Tech Zulu Event

FEBRUARY 18, 2013

The Internet thus far has been monetized by display, video, and in-text advertising — but the one place every user’s eye focuses on first are photos. After Tanz had sold his pre-Instagram photo-sharing app called MoJungle, he was intrigued with notion of bringing advertising to photos, and had no idea if it was even possible.

Advertising 98

Advertising Santa Monica Startup Content 98

Both Sides of the Table

JULY 1, 2010

Company plans to use the capital to build out sales and marketing and r&d. -a led by Altos Ventures and Maverick Capital, with Larry Braitman. Founded in 2008 in Santa Monica by Ron Goldman (former CRO of shopping.com) and Rahul Sonnad. New capital to be used for international expansion and to challenge Skype.

Zag 248

Zag Truecar Venture Capital CarsDirect 248

socalTECH

APRIL 12, 2011

As you k now, there is so much cool stuff happening in Los Angeles, in Santa Monica. Los Angeles is the creative capital of the world, and we're where the next opportunity is--the connected consumer. That's why we're called the creative capital of the world. We also put together the Series B with Redpoint for Machinima.

Riot Games 199

Riot Games Technology Los Angeles Entrepreneur 199

Both Sides of the Table

JANUARY 14, 2014

But my specific point is that while everybody is busy telling you that “kids don’t use email” or “email is dead” I have actual data from portfolio company CEO’s showing the efficacy of email as a communication and marketing channel. The key is understanding the nuance. I’ll wait.

Email 339

Email SaaS Venture Capital Google 339

socalTECH

MAY 7, 2012

more--or you can go online and use Fine Art America (www.fineartamerica.com), a Santa Monica company which is doing. photographer and live here in Santa Monica, you can take an image of the Santa Monica Pier. If someone loves your image of the Santa. all of that for more than a 100,000 members.

Santa Monica 258

Santa Monica Pricing Sites Sales 258

socalTECH

SEPTEMBER 27, 2010

Last week, Santa Monica-based Tecca (www.tecca.com) launched a consumer electronics, consumer information service, backed by Fuse Capital and Best Buy. We caught up with Mickie Rosen , the firm's CEO, about the company, its links to Best Buy, and how it was incubated out of Fuse Capital.

Incubator 239

Incubator Startup Web Technical Review 239

Both Sides of the Table

FEBRUARY 15, 2011

Last year I was on Sand Hill Road in Silicon Valley meeting with one of the most prominent venture capital firms in the country. I live in the city of Santa Monica. Many of the Valley tech firms saw advertising as “beneath them&# and many VCs in the first boom encouraged people to focus on eyeballs rather than dollars.

Venture Capital 313

Venture Capital Southern California Google Startup 313

Frank Addante

MAY 24, 2007

► August (3) Venture Capital - What's the rush? the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: What is the Rubicon Project? .

Advertising 40

Advertising Startup Venture Capital Outsource Development 40

socalTECH

AUGUST 17, 2020

If you're a big influencer, you might get paid by a brand, but every day, people are providing word-of-mouth advertising, posting about their favorite things. In between that, I was formerly at the private equity firm Clearlake Capital, out of Santa Monica, which manages 8 billion in private equity investments.

Help 113

Help Commerce Platform Orange County 113

Tech Zulu Event

OCTOBER 24, 2013

Tonight starting at 7:00pm PST we will be streaming and bringing you all the action live from Cross Campus in Santa Monica. Event Details: Where : Cross Campus 820 Broadway, Santa Monica, CA 90401. It generates revenues through Subscription, Virtual Currency and Advertising. Make sure to tune in!

Technical Review 76

Technical Review Technology Activision Entertainment 76

socalTECH

MARCH 4, 2010

Recently, Santa Monica-based Docstoc (www.docstoc.com) launched a new marketplace on its site, for anyone interested in selling professional documents. This is a really big, $50 million business at least, and we really want to own the market. Jason Nazar: Our typical documents sell for between $15 and $25 dollars.

Technical Review 171

Technical Review Rustic Canyon Screening Startup 171

Tech Zulu Event

OCTOBER 11, 2012

Recycled Bride was founded in 2009 in Santa Monica, CA. Existing solutions like eBay were too complex and time-consuming for our market (It takes the average bride 35 minutes to sign up and create her first listing on eBay), and our users wanted a place where they felt safe and could connect with other brides. Business Model?

Design 84

Design Social Media Sales Sites 84