socalTECH

JUNE 8, 2011

We actually built that about a year and a half ago, and are bringing that back due to overwhelming demand. In the meantime, Groupon came along, and our media customers started to lose advertising. We learned that Groupon was taking their advertisers. That one client, plus a need in the market really drove the product.

Platform 263

Platform Training Software Review Advertising 263

InfoChachkie

JUNE 22, 2015

Facebook recently joined Google and Twitter by offering a click-to-call functionality in its ads, giving consumers an option to call businesses directly, versus emailing them or completing an online form - effectively making the plain old phone one of the most powerful on/offline marketing tools of the coming decade.

Mobile 100

Mobile Technical Review Google Tool 100

Startup Professionals Musings

OCTOBER 25, 2019

In my experience as a business consultant, I find than most people still believe that technology drives business disruption. I’m more convinced that technology merely enables disruption, and changing customer interests and needs really causes it. Memorable personalization doesn’t always have to include fancy technology or high cost.

Customer 54

Customer Custom Technical Review Design 54

Tech Zulu Event

SEPTEMBER 19, 2012

Before iROKOtv, Nollywood was almost completely closed to the Diaspora – lovers of Nollywood were always dependent on getting their hands on DVDs from family coming back from Nigeria, or from local market stalls – DVDs which may or may not have been pirated. There’s a wealth of talent out here, especially in the tech sector.

Netflix 82

Netflix Marketing Technical Review Content 82

Tech Zulu Event

JUNE 25, 2012

Over the past few months Boston Startup School and it’s founders have reviewed hundreds of applications for their first class all while working very hard to get to know each and every candidate. .” -says Shaun Johnson, Co-Founder and COO of Boston Startup School. Something a “corporate” job would not do.) great jobs.

Education 86

Education Startup Software Review Technical Review 86

Startup Professionals Musings

AUGUST 20, 2013

Publish a regular blog, contribute to relevant social networks, and write a “white paper” on your technology. Highlight interviews and reviews from recognized industry sources, and news sources. Advertising presence. Of course, too many or obnoxious advertisements are especially harmful to a site’s credibility.

Search Engine Optimization 105

Search Engine Optimization Startup Advertising SEO 105

Startup Professionals Musings

FEBRUARY 18, 2017

Publish a regular blog, contribute to relevant social networks, and highlight several videos, podcasts, or eBooks of you and your technology. Highlight interviews and reviews from recognized industry sources, and news sources. Add a modest advertising presence. These are all minimal-cost survival marketing efforts.

Search Engine Optimization 54

Search Engine Optimization eBook Advertising SEO 54

Tech Zulu Event

NOVEMBER 6, 2013

TechZulu caught up with co-founder Calvin Schemanski chat about their upcoming launch, their product and why Long reviews suck. myfab5 is a platform that reinvents the restaurant review. Unlike typical review sites, our platform does not use star ratings or long reviews. What is myfab5?

Software Review 79

Software Review Technical Review Writing Startup 79

Startup Professionals Musings

JULY 22, 2012

Publish a regular blog, contribute to relevant social networks, and write a “white paper” on your technology. Highlight interviews and reviews from recognized industry sources, and news sources. Advertising presence. Of course, too many or obnoxious advertisements are especially harmful to a site’s credibility.

Search Engine Optimization 96

Search Engine Optimization Entrepreneur Sites Advertising 96

Tech Zulu Event

JANUARY 26, 2016

This will also drive mobile usage and the growth of industries such as e-commerce and fintech, with a focus on streamlining and online task management integration tools supporting business use. The other trend is going to be in AI related tech entering the mainstream, from robotics to ease of information management.

Commerce 40

Commerce Mobile Technical Review Google 40

Startup Professionals Musings

NOVEMBER 27, 2011

Many of the businesses and entrepreneurs I know still don’t realize that they need to use and understand the Internet, even if their interest is not e-commerce. Social media marketing. Search engine marketing (SEM). This popular form of Internet marketing seeks to increase website ranking in search engine results.

SEM 95

SEM Search Engine Optimization Blogging PPC 95

Startup Professionals Musings

DECEMBER 5, 2010

Publish a daily blog, contribute to relevant social networks, and write a “white paper” on your technology. Highlight interviews and reviews from recognized industry sources, and popular news sources. Advertising presence. Of course, too many or obnoxious advertisements are especially harmful to a site’s credibility.

Tips 92

Tips Search Engine Optimization Startup Advertising 92

Both Sides of the Table

MARCH 30, 2010

It isn’t written by them or any marketing department – so please take it for what it is. Who would have guessed 5 years ago that Netbooks would have had such a big impact on the PC market? Mobile traffic consumption is rising dramatically and everybody expects it to become the major commerce platform of the future.

Mobile 282

Mobile Invest Company Companies 282

Startup Professionals Musings

OCTOBER 30, 2010

Many of the investors and entrepreneurs I know still don’t realize that they need to use and understand the Internet, even if their business is not e-commerce. Search engine marketing (SEM). This popular form of Internet marketing seeks to increase website ranking in search engine results. Viral marketing. Crowdsourcing.

Entrepreneur 89

Entrepreneur SEM Search Engine Optimization Blogging 89

socalTECH

JUNE 30, 2011

Jerry Brown signed into law a bill which taxes Internet retailers if they have California affiliates, a move which looks to have major impact on local companies who use Internet affiliate marketing. If technology business relocate, the industry will end up suffering. That might be what happens here.

CPC 279

CPC Santa Monica Southern California Sales 279

Tech Zulu Event

NOVEMBER 25, 2013

Enter Vidzey , the in-video shopping platform that seamlessly combines media, entertainment and e-commerce. We discuss advertising, Vidzey’s story, technology, business, interns, and entertainment. Article 2 posed the question of “Where is advertising going in this new digital age?” FROM THE BEGINNING.

Entertainment 98

Entertainment Advertising Startup Media 98

Tech Zulu Event

DECEMBER 29, 2011

Up 33% this year, according to the Washington Post, online commerce is trending upwards from $175 billion in 2007 to a projection of $335 billion in 2012 (Forrester Research). This being said, I feel the luxury market is an especially warm inviting stomping grounds for this type of online customizable consumerism.

Customer 74

Customer Custom Advertising Demand 74

Startup Professionals Musings

MARCH 31, 2017

The business leaders who create real technology paradigm shifts, or have changed the world of commerce, don’t advertise their failures, but they still feel them. They tried to make traffic signals intelligent way back in the early ‘70s, but found out that it takes more than technology to change government bureaucracies.

Social Media 63

Social Media Technical Review Entrepreneur Commerce 63

Both Sides of the Table

DECEMBER 5, 2010

Back then were were looking for the same things users look for today – the “6 C’s of Social Networking&# – Communications, connectedness, common experiences, content, commerce & cool experiences. It was: up-market, exclusive, urban, elite, aesthetically pleasing, ad-free and users were verified.

Social Network 297

Social Network Networking Web 2.0 Web 297

Both Sides of the Table

MAY 19, 2010

It’s always fun debating companies with Dana because she’s always so knowledgeable on deals – particularly those in the digital media, ad-tech and eCommerce spaces. We also talked about the emergence of New York City as the “hot” new area of entrepreneurship, VC and innovation driven by the quantification of the online advertising industry.

Venture Capital 240

Venture Capital Startup Platform Technical Review 240

Tech Zulu Event

NOVEMBER 12, 2013

On the legal side, my practice in North California and we have an advertising and media group in New York City. We kind of feel like those are the markets that matter to digital media companies in the United States. We still need some IPOs and some big trade sales to happen to validate the market in a big way.

Los Angeles 84

Los Angeles Media Invest Startup 84

Tech Zulu Event

DECEMBER 26, 2011

Up 33% this year, according to the Washington Post, online commerce is trending upwards from $175 billion in 2007 to a projection of $335 billion in 2012 (Forrester Research). This being said, I feel the luxury market is an especially warm inviting stomping grounds for this type of online customizable consumerism.

Customer 72

Customer Custom Demand Advertising 72

socalTECH

NOVEMBER 12, 2008

There are lots of solutions for consumers and B2C sellers, but the B2B market has largely been neglected. It's crazy--the market is twice the size of the consumer market--consumers spend around 9 trillion dollars a year in the U.S.--but in angel capital from the Tech Coast Angels, Pasadena Angels, and other unaffiliated angels.

SEO 100

SEO Advertising Gogii Tech Coast Angels 100

AeA Los Angeles Council

JULY 7, 2008

Approximately 50 executives from the worlds of technology & venture capital piled into the dining hall on June 30th to listen to Dr. Mark Drapeau speak about "innovation" and its sister topic, "STEM education." It proposed to fund advertising to encourage young Americans to enter the science and technology workforce.

Education 45

Education Technical Review Research Web 2.0 45

Both Sides of the Table

DECEMBER 5, 2010

We were looking for what I call the “6 C’s of Social Networking&# – Communications, connectedness, common experiences, content, commerce & cool experiences (fun!). billion in annual subscription revenues not including advertising or eCommerce). Was it massively better software, better companies, better markets?

Social Network 318

Social Network Networking Web 2.0 Startup 318

Both Sides of the Table

AUGUST 9, 2011

I spent my days meeting companies, figuring out what areas of the market interested me and trying to get a sense for how VCs thought about fair valuations. I started showing my partners more deals that I found interesting and doing loads of analysis on the future of markets I thought were ripe for disruption. The market had tanked.

Marketing 305

Marketing Venture Capital Funding Technical Review 305

Startup Professionals Musings

JULY 22, 2019

More and more customers these days are doing their own marketing research, scanning internet reviews and feedback from friends, rather than trusting messages that you push out through advertising. Inbound marketing requires that you be where your customers are, or they won’t find you or care.

Marketing 94

Marketing Social Media Technical Review Customer 94

Both Sides of the Table

DECEMBER 22, 2011

It’s true that I have a functional focus on three areas: Performance-based marketing, digital television and mobile computing. When you think about the great achievement of the Internet in aiding content, commerce & communication they include: Large scales of connected people & information never seem before in humanity.

Startup 386

Startup Pricing Marketing Product 386