socalTECH

AUGUST 22, 2014

We spoke with Jonathan about the company and where it fits into the advertising market. That strategy seems to be quite effective for our advertisers. Jonathan David: Our focus is primarily working with advertisers to drive a response of some kind, with a focus on providing the best possible returns on ad spend at scale.

Advertising 230

Advertising Santa Monica Startup Media 230

socalTECH

SEPTEMBER 16, 2010

Los Angeles-based Ad.ly , the Twitter advertising startup, is further looking to diversify its service from Twitter, saying this week that it has added support for Facebook. had added support for MySpace in June, shortly after Twitter said it would not allow other companies to automatically include advertising into Twitter.

GRP Partners 191

GRP Partners Advertising Idealab Social Network 191

socalTECH

JUNE 25, 2013

Convertro said it has been working with Media Design Group , a direct response TV advertising agency, to help measure the efficacy of broadcast marketing. Media Design Group has been working with Dollar Shave Club to measure how well TV advertising is working for the company.

Dollar Shave Club 171

Dollar Shave Club Advertising Media Design 171

TechCrunch LA

FEBRUARY 19, 2020

Wabisabi Design, Inc. — hailing from Mexico City, this startup makes mini games in augmented reality for brands and advertisers. Veam — another Seoul-based social networking company, Veam uses Airdrop as a way to create persistent chats with nearby users as a geolocated social network.

Artificial Inteligence 331

Artificial Inteligence Social Network Los Angeles Snapchat 331

socalTECH

JUNE 28, 2013

William Belk and Dirk McGregor were both early employees at Beachmint, who saw how difficult it was to track the lifetime value and marketing attribution of their advertising spend. To figure that out, they started building tools to help them sort out Beachmint''s advertising efforts. What''s the story behind CampaignEQ?

Advertising 203

Advertising CPC Tool Startup 203

socalTECH

FEBRUARY 18, 2011

Deena Varshavskaya: I was thinking about alternatives to advertising, because I think advertising just fails to deliver relevance. Until recently, about a week ago, I had a consulting company which I put on hold to focus on Wanelo, which was focused on user experience design. Women, really. What's the story behind the company?

Technical Review 200

Technical Review Sites Advertising Design 200

socalTECH

SEPTEMBER 6, 2012

Online advertising provider Real Media Group , which is part of 24/7 Media, said today that it has launched three new video formats. The Social Slide Bar links users to social media sites like Facebook; the Action Button links to retailers like Amazon.com; and the Click-to-Long Play format features links to longer, branded content.

Media 154

Media Slides Social Media Advertising 154

socalTECH

MAY 15, 2013

The new design comes as many in the industry have pointed to a new, competitive era, due to the rise of mobile platforms, tablets, and a move away from the traditional, desktop web experience where eHarmony made its mark. eharmony design dating matchmaking couples marriage online redesign' READ MORE>>.

eHarmony 178

eHarmony Malibu Santa Monica Design 178

socalTECH

JUNE 8, 2011

We were crowd sourcing artists and design. In the meantime, Groupon came along, and our media customers started to lose advertising. We learned that Groupon was taking their advertisers. We also mail checks to the advertisers every day, to make sure people get paid. It will become an advertising product.

Platform 263

Platform Training Software Review Advertising 263

socalTECH

FEBRUARY 20, 2014

Santa Monica-based NearWoo , the provider of mobile advertising software for local businesses, announced this morning that it has signed up twenty partners which it says provide advertising marketing and marketing services to small businesses. nearwoo marketing local advertising mobile partnerships partners' READ MORE>>.

Marketing 147

Marketing Santa Monica Advertising Mobile 147

socalTECH

MARCH 13, 2013

Los Angeles-based Myspace has a new design, and a new brand sponsor, the first since its redesign and relaunch over the last few months. Myspace said the new brand promotion includes original content and Chevrolet advertising across Specific Media's digital network. No financial details of the sponsorship deal were announced.

Advertising 187

Advertising Los Angeles Design Content 187

socalTECH

AUGUST 28, 2013

Los Angeles-based advertising technology provider OpenX has launched a new product today, saying it has launched a new, real-time traffic quality monitoring system to help filter out suspicious advertising traffic for its customers. Non-human traffic, and unscrupulous publishers, are a major issue with online advertising.

OpenX 138

OpenX Product Advertising Yahoo 138

socalTECH

SEPTEMBER 10, 2010

Demand said that it has created a "crisp, clean" design update, and also added new content channels, a new video series, and social tools to the site. Among the channels are family, food, health, home, money and style sections.

eHow 182

eHow Demand Media Sites 182

socalTECH

JANUARY 30, 2014

Los Angeles-based NewsCrafted , a company which provides elementary and middle schools with professionally designed, high quality newsletters -- including content, has raised $1.1M angel education advertising custom newsletter publishing elementary school middle capital venture newscrafted' NewsCrafted is led by David Koenig.

Newsletter 147

Newsletter Advertising Education Content 147

socalTECH

JUNE 5, 2014

Pasadena-based UberMedia , which develops mobile advertising technology, is looking to connect mobile ads with television advertising with a new, targeting tool. ubermedia television advertising targeting mobile media' Pricing on the new product was not announced by the company. READ MORE>>.

Tool 147

Tool Advertising Mobile Screening 147

socalTECH

DECEMBER 12, 2012

The firm said it will tape a small group of partners to help develop, design, distribute, scale, and monetize their mobile games. The firm raised $8.5M in a funding in September.

Develop 183

Develop Development Google Mobile 183

socalTECH

MAY 21, 2014

Boingo said the deal calls for it to design, install, and manage a neutral host cellular distributed antenna system and Wi-Fi network, which will give multiple wireless carriers ability to bolster their data capacity within the arena. The Wi-Fi will be provided for free to fans via sponsors and advertisers. READ MORE>>.

Advertising 174

Advertising Los Angeles Design Networking 174

Both Sides of the Table

SEPTEMBER 16, 2009

Initially as a systems designer and programmer and post MBA as a strategy consultant. Some companies / products are designed for large organizations from day 1. Companies post the $5 / month product designed for self-service clients. Avoid elephants in your early stages. Learn from my mistakes. Here is the real world story.

Startup 389

Startup Customer Custom Resource 389

socalTECH

MAY 11, 2017

Los Angeles-based advertising technology tools developer Social Reality has rebranded itself as SRAX , the company said on thursday. The company said the new branding "is designed to reflect the breadth and depth of the advertising technology company's tools offered to digital marketers and content owners."

Advertising 124

Advertising Tool Los Angeles Design 124

Both Sides of the Table

JUNE 3, 2010

But we had a great chance to talk about the recent moves that Twitter has made to “plug holes” and changing its “TOS” on advertising. I don’t do advertising on my blog, but I thought it was worth mentioning Ryan in particular because he has an alternate model for doing a startup. They sponsor TWiVC.

Venture Capital 214

Venture Capital Startup Design S3 214

socalTECH

DECEMBER 18, 2014

The company said its Geopulse Proximity Designer and Geopulse Audience Builder are specifically aimed at marketers, and use its Global Places data to help target ad campaigns. factual geofencing targeting marketing advertising tools' READ MORE>>.

Tool 153

Tool Examples Advertising Los Angeles 153

Both Sides of the Table

NOVEMBER 8, 2010

The formation of Hulu was defensive – designed to stop another YouTube or Napster from emerging and causing disruption to the TV industry. Once this new service became popular then the media companies could control the rules of distribution & advertising. This article originally appeared on TechCrunch. Why the limitation?

Hulu 292

Hulu Technical Review Content Advertising 292

socalTECH

DECEMBER 7, 2012

BAT said that Printroom will manage the online photo store for the schools, including designing the storefront, handling e-commerce, marketing, advertising, and more. Financial impact of the deal was not disclosed. BAT recently acquired Printroom. READ MORE>>.

Technology 153

Technology Commerce Advertising Design 153

socalTECH

SEPTEMBER 18, 2013

eHarmony--which is in the midst of a big marketing and advertising push--said that its float will feature musician Natalie Cole. Details on how much eHarmony is paying to sponsor and design the float was not announced. eHarmony founder Dr. Neil Clark Warren lives in Pasadena, and eHarmony was founded in the city.

eHarmony 157

eHarmony Santa Monica Pasadena Advertising 157

SoCal CTO

JANUARY 28, 2010

Here were some of his particular issues: Most of the firms that come up are actually website design firms not website development firms. Web design typically refers to the process of interface design and graphic design. The result of web design are static pages as graphics or HTML. In fact, after a bit he gave up.

Web Development 167

Web Development Los Angeles Web Develop 167

socalTECH

MARCH 19, 2014

Boingo will also manage advertising services and sales for the venues. The company said the deal calls for it to design, install, and manage integrated small cell networks for both facilities, which will help spectators better share their videos, photos, and comments on social networks during games.

Social Network 153

Social Network Networking Advertising Los Angeles 153

socalTECH

NOVEMBER 3, 2010

The new design is far more content rich and social. Tags: local.com paid search advertising local business coupon social. The update is a big change from the firm's prior layout and organization, which had been strongly oriented around a traditional, search box for businesses in a specific location. READ MORE>>.

Sites 150

Sites Paid Search Advertising Content 150

socalTECH

JUNE 5, 2012

We will design and manufacture an apparel brand based on the inspiration of collective editors. We then take that information and find trends and metadata, and all that content and sharing, and use it to drive e-commerce, and to design and manufacture apparel products. The two sat down with us to explain the idea behind the company.

Startup 182

Startup Commerce Design Media 182

InfoChachkie

JULY 14, 2011

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. At RingRevenue we’ve created a call performance marketing platform that at its core is all about getting more high-value calls to advertisers who want them.

Marketing 209

Marketing Advertising Paid Search Startup 209

Frank Addante

AUGUST 22, 2013

Advertising is following similar trends that we’ve seen in the financial industry, where trades are now executed in nanoseconds. The impact of this is that hyper-speed, hyper-scale advertising automation/decisioning platforms now require hardware that’s faster than hardware required to scale Web sites or mobile applications.

Advertising 79

Advertising Cloud Computing Web Technical Review 79

socalTECH

NOVEMBER 12, 2009

San Diego-based Brickfish , a developer of social media and online advertising software, said today that online shoe and apparel firm Zappos.com and Steve Madden are using its social media platform. Tags: brickfish social media advertising zappos steve madden football shoes retail ecommerce. READ MORE>>.

Social Media 113

Social Media San Diego Advertising Media 113

socalTECH

MARCH 9, 2017

According to Cynvenio, the liquid biopsy monitoring service is aimed at patients in treatment and survivors in remission, and is designed to measure immune health status and detect genetic mutations associated with cancer. READ MORE>>.

Westlake Village 133

Westlake Village Services Advertising Design 133

socalTECH

NOVEMBER 11, 2009

This event series is designed to help investors and entrepreneurs engage with one another. Tags: sponsor advertisement. This program provides education about the capital raising process, perspectives on the current market and useful tools and insights into the current state of the venture capital business.

LAVA 133

LAVA Southern California SoCalTech Advertising 133

socalTECH

MARCH 26, 2018

According to the report, Snap acquired PlayCanvas, a developer of 3D game design software, last May. No details on the acquisition have been announced by either of the companies.

Snapchat 138

Snapchat Venice Startup Report 138

socalTECH

MAY 11, 2011

The firm notably has Atari founder Nolan Bushnell as an advisor and serving as its chief game designer. So I actually started a graphic design company out of college, and got lucky with the web taking off at the right time. So Nolan is behind the design of the games? My other, non-marketable skill included philosophy.

Study 252

Study Startup Design Tips 252

socalTECH

FEBRUARY 13, 2013

Convertro , the online advertising analytics firm headed by serial entrepreneur Jeff Zwelling, said today that it has launched a new product to help marketers with that problem. So, how do marketers figure out if you're the same person to better target their ads? READ MORE>>.

Southern California 159

Southern California Advertising Examples Web 159

Both Sides of the Table

APRIL 21, 2013

By the way, he has never spent a dollar on advertising. The distinctive design of his packaging. He can’t trademark it since it’s the name of a city. Provide something distinctive. What will you be known for? Given the brand dilution going on with the name Sriracha how can he still grow his business? That crazy rooster.

Entrepreneur 415

Entrepreneur Startup Pricing Product 415