Tech Zulu Event

FEBRUARY 2, 2016

The dynamism of web design ascertains that trends should keep varying to the better with changing times. The changes are usually due to improvements in previous designs to suit current tastes and preferences. The introduction of live photos on latest mobile phones has lead to cinemagraphs coming into the forefront of designers minds.

Web Design 40

Web Design Design Web Technical Review 40

Frank Addante

AUGUST 22, 2013

Advertising is following similar trends that we’ve seen in the financial industry, where trades are now executed in nanoseconds. The answer is simple: devices, Internet access, Web sites and mobile apps are getting faster. And ad decisions need to happen faster than a Web site, or mobile app, loading.

Advertising 79

Advertising Cloud Computing Web Technical Review 79

socalTECH

DECEMBER 18, 2014

The company said its Geopulse Proximity Designer and Geopulse Audience Builder are specifically aimed at marketers, and use its Global Places data to help target ad campaigns. Factual said the dools are being used by such networks as StrikeAd, Turn, Manage, Deep Forest Media, EQ Works, MdotM, Juice Mobile, Adsmovil, TAPTAP, among others.

Tool 153

Tool Examples Advertising Los Angeles 153

socalTECH

APRIL 9, 2018

Santa Monica- and Mexico-based Flyr , a startup developing video advertising templates specifically designed for the iPhone and iPad, says it has upped its funding to $6M in total for the company. Flyr said its software and products democratizes production of TV-quality advertisement for iPhone and iPad users worldwide.

Template 100

Template Software Santa Monica Advertising 100

socalTECH

DECEMBER 12, 2012

The firm said it will tape a small group of partners to help develop, design, distribute, scale, and monetize their mobile games. The firm raised $8.5M in a funding in September.

Develop 183

Develop Development Google Mobile 183

socalTECH

MAY 15, 2013

The new design comes as many in the industry have pointed to a new, competitive era, due to the rise of mobile platforms, tablets, and a move away from the traditional, desktop web experience where eHarmony made its mark. eharmony design dating matchmaking couples marriage online redesign' READ MORE>>.

eHarmony 178

eHarmony Malibu Santa Monica Design 178

socalTECH

AUGUST 22, 2014

We spoke with Jonathan about the company and where it fits into the advertising market. That strategy seems to be quite effective for our advertisers. Jonathan David: Our focus is primarily working with advertisers to drive a response of some kind, with a focus on providing the best possible returns on ad spend at scale.

Advertising 230

Advertising Santa Monica Startup Media 230

socalTECH

JUNE 28, 2013

William Belk and Dirk McGregor were both early employees at Beachmint, who saw how difficult it was to track the lifetime value and marketing attribution of their advertising spend. To figure that out, they started building tools to help them sort out Beachmint''s advertising efforts. What is CampaignEQ?

Advertising 203

Advertising CPC Tool Startup 203

SoCal Tech Calendar

FEBRUARY 18, 2011

Thursday, February 24, 2011 -- DIGIDAY:MOBILE: Publishers, Agency Executives and Brand Marketers are set to come together and discuss one of the hottest markets in digital content and advertising: Mobile. Plus, the event offers VIP networking opportunities which are designed to land you great deals and contacts for 2011 and beyond.

Media 100

Media SoCalTech Advertising Mobile 100

socalTECH

SEPTEMBER 16, 2010

Los Angeles-based Ad.ly , the Twitter advertising startup, is further looking to diversify its service from Twitter, saying this week that it has added support for Facebook. had added support for MySpace in June, shortly after Twitter said it would not allow other companies to automatically include advertising into Twitter.

GRP Partners 191

GRP Partners Advertising Idealab Social Network 191

socalTECH

FEBRUARY 26, 2015

Prior to becoming CEO of OpenX, Cadogan was Senior Vice President of Global Advertising Marketplaces at Yahoo! Meyers has ramping up Slickdeals , looking to leverage a site with loyal users and lots of traffic but not focus on design, and adapting it to the mobile and social generation. READ MORE>>.

OpenX 100

OpenX Yahoo Pasadena Commerce 100

socalTECH

JUNE 27, 2013

Los Angeles-based Myspace has a new design, new owner, and is hoping for some new users with its brand new, music-focused, user interface--and says that so far, the response is good. Myspace also said that 34 percent of the traffic to its new site is coming from mobile users.

Sites 168

Sites Blogging Media Advertising 168

Tech Zulu Event

FEBRUARY 7, 2013

Mobile first is becoming an important part of our daily lives. We interact with the world through our mobile devices, and they are quickly becoming our main vehicles for accessing and sharing information. Hence the emergence of Source13, a new mobile conference produced by Flurry. How do you discover the right people to follow?

Mobile 71

Mobile Technical Review Platform Startup 71

Both Sides of the Table

JUNE 3, 2010

But we had a great chance to talk about the recent moves that Twitter has made to “plug holes” and changing its “TOS” on advertising. I don’t do advertising on my blog, but I thought it was worth mentioning Ryan in particular because he has an alternate model for doing a startup. Mobile gifting service. Hello, Chair.

Venture Capital 214

Venture Capital Startup Design S3 214

SoCal Tech Calendar

MARCH 19, 2009

Online Video, Virtual Worlds, 3D TV, Online Games, HD, VOD, Mobile, Advertising Free Fall, SAG Strike? The event is designed to be interactive like the world we live in giving delegates the opportunity to share their ideas live at the event via text message and in moderated roundtable meetings. See [link] (more).

Advertising 100

Advertising Ideas Design Content 100

SoCal Tech Calendar

MARCH 18, 2009

Online Video, Virtual Worlds, 3D TV, Online Games, HD, VOD, Mobile, Advertising Free Fall, SAG Strike? The event is designed to be interactive like the world we live in giving delegates the opportunity to share their ideas live at the event via text message and in moderated roundtable meetings. See [link] (more).

Advertising 100

Advertising Ideas Design Content 100

socalTECH

SEPTEMBER 24, 2015

Chris Tragos: Jetpack is an ad platform, which I would describe as the most beautiful, best engaging, and most performant ad product for desktop, mobile, and tablet. Chris Tragos: Typically, with an advertising RFP, a campaign will come pre-loaded with a standard ad spot and creative. What is Jetpack, and what do you do?

Buzznet 100

Buzznet Outsource Development Design HTML 100

Tech Zulu Event

MAY 10, 2013

We also enjoy spending weekends in front of the computer working on new projects or building the next mobile app. About Talenthouse: Talenthouse is the world’s platform for creative collaboration, connecting aspiring talent, established artists and brand advertisers. It’s our fuel. Myself included. Custom ad deals and partnerships.

West Hollywood 104

West Hollywood Hollywood Design Entertainment 104

Tech Zulu Event

SEPTEMBER 29, 2014

The NYFW has seen several brands and leading designers collaborating on creating these wearable smartwatch accessories that definitely stood out and hit the catwalk. Smartwatch as the new fashion statement” seems to be in the minds of designers, audience, and the tech experts. Photo courtesy of CNET via Pinterest.

Design 86

Design Technology Mobile Google 86

socalTECH

JANUARY 3, 2014

If you look at what Pinterest does for anything design related, it''s not just fashion, it''s not just design, it''s not just DIY, it''s everything. The rest of the model will include things like customized marketing and advertising in a more focused way, all about entertainment. What''s the next big thing for you? READ MORE>>.

Entertainment 206

Entertainment Startup Southern California Netflix 206

socalTECH

JUNE 5, 2012

We will design and manufacture an apparel brand based on the inspiration of collective editors. We then take that information and find trends and metadata, and all that content and sharing, and use it to drive e-commerce, and to design and manufacture apparel products. The two sat down with us to explain the idea behind the company.

Startup 182

Startup Commerce Design Media 182

socalTECH

AUGUST 15, 2012

For all of the online advertising out there, there are few places you can advertise against a stated interest, which we think is the most valuable signal of all. Instead, what we'll be doing is building an advertising marketplace on stated intention. Elliot Darvick: I think it's going to be mobile.

Startup 153

Startup Advertising Los Angeles Mobile 153

Both Sides of the Table

SEPTEMBER 17, 2013

And with mobile you even have the ability to message your users when new content is released which leads to much higher consumptions rates. And ironically many consumer mobile apps are more of hits-driven businesses than video is today. This type of “affiliate” traffic might represent 20% of your overall traffic.

Company 339

Company Companies Technical Review Content 339

Tech Zulu Event

FEBRUARY 18, 2013

The Internet thus far has been monetized by display, video, and in-text advertising — but the one place every user’s eye focuses on first are photos. At the tender age of 15, Tanz teamed up with his friend Michael Schneider (the CEO of MobileRoadie ), to create the design firm Fluid Design. from Carnegie Mellon University.

Advertising 98

Advertising Santa Monica Startup Content 98

InfoChachkie

JULY 14, 2011

Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. At RingRevenue we’ve created a call performance marketing platform that at its core is all about getting more high-value calls to advertisers who want them.

Marketing 209

Marketing Advertising Paid Search Startup 209

Tech Zulu Event

DECEMBER 23, 2013

In-picture advertisements? ” Online advertising is changing. He explains with online marketing in general, there’s the huge shift into native advertising (inputting marketing messaging in line with content users are actively engaging with) – Largely due to a shift away from traditional in banner advertising.

Technical Review 76

Technical Review Advertising Google Screening 76

socalTECH

FEBRUARY 5, 2013

READ MORE>>.

Class 168

Class Startup Web Design Mentor 168

Both Sides of the Table

DECEMBER 19, 2011

And while the App Internet is currently more powerful than the Mobile Internet it has fundamental flaws. In other words, our mobile devices are all powerful and the network that they connect into sucks. Because the mobile devices had a series of new features for which mobile browsers were not optimized.

Web 355

Web HTML Mobile Social Network 355

Tech Zulu Event

DECEMBER 6, 2013

Integrated car-to-mobile communication that allows you to drive and plan your day without touching your phone once. Like mobile devices, it’s not just about talking (or traveling) anymore. Facebook, mobile advertising agencies, even Pinterest and Twitter (though they’re not directly related to automotive).

Advertising 97

Advertising Startup Marketing Mobile 97

Startup Professionals Musings

FEBRUARY 4, 2017

Several companies, including Mastercard, Coca-Cola, and Doritos have let customers build commercials and design contests, with big rewards for the customer and for the company. Mobile is where it’s at. Look to the movie screen to see what you won’t soon forget. Want control? Give something away. Use smart ads wisely.

Marketing 82

Marketing Demand Startup Customer 82

Startup Professionals Musings

OCTOBER 5, 2013

Several companies, including Mastercard, Coca-Cola, and Doritos have let customers build commercials and design contests, with big rewards for the customer and for the company. Mobile is where it’s at. Viral is an outcome, not a strategy. Make people laugh and they will buy. Want control? Give it away. Use smart ads wisely.

Marketing 104

Marketing Demand Startup Customer 104

Both Sides of the Table

MARCH 12, 2013

Greg was the first person to share with me the insights of mobile conversion and why with a simpler product selection and conversion funnel they would get higher conversion on mobile than on the web. He was also the first one to challenge my conventional wisdom that it made no sense for tech companies to advertise on television.

Venture Capital 360

Venture Capital GRP Partners Startup Invest 360

Tech Zulu Event

JULY 17, 2012

I look forward to working with the Company’s dedicated employees to bring innovative products, content, and personalized experiences to users and advertisers all around the world.” ’s products will continue to enhance our partnerships with advertisers, technology and media companies, while inspiring and delighting our users.

Yahoo 51

Yahoo Artificial Inteligence Google Design 51

socalTECH

MARCH 1, 2012

Last week, Pasadena-based Punchcard (www.punchcard.com) launched its mobile apps, which help local retailers provide rewards to loyal customers. Andy Steuer: Punchcard is a mobile loyalty rewards app. The firm is backed by Idealab, and is headed by Internet veteran Andy Steuer. What is Punchcard? That led me to Punchcard.

Southern California 245

Southern California Idealab Startup Customer 245

socalTECH

MARCH 27, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Advertisers. customer relationship marketing programs designed to preserve your core revenue. Tags: socaltech advertising sponsor. Email us at info@socaltech.com. Technology.

SoCalTech 100

SoCalTech Southern California Rustic Canyon Technology Council 100

Startup Professionals Musings

SEPTEMBER 2, 2012

Several companies, including Mastercard, Coca-Cola, and Doritos have let customers build commercials and design contests, with big rewards for the customer and for the company. Mobile is where it’s at. Viral is an outcome, not a strategy. Make people laugh and they will buy. Want control? Give it away. Use smart ads wisely.

Customer 100

Customer Custom Marketing Demand 100

Tech Zulu Event

SEPTEMBER 1, 2011

Emerging Technology: Mobile Engagement: Reaching the Connected Consumer (Miller PR, Avatar Labs). Badges & Beyond – Gamification and Mobile Apps (Mobile Roadie, Soundcloud). Social + Location + Mobile = The Perfect Beer (Untapped). Social + Location + Mobile = The Perfect Beer (Untapped).

Southern California 89

Southern California SoCal Guide Mixergy 89