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announced a global partnership to develop made-for-Snap shows over the next two years. The deal, reportedly valued at $100 million, will include both entertainment and advertising content. and Time Warner Inc.
Santa Monica-based mobile app monetization and testing developer Burstly has snagged away an executive from high profile mobile games maker Rovio. According to Burstly, Jarkko Rajamaki has joined the company as its new Vice President of Business Development, a new role at the company. READ MORE>>.
and international cities like London, Mexico City, Seoul and Vilnius are building professional social networks for black professionals and blue collar workers, fashion labels, educational tools in augmented reality, kids entertainment, and an interactive entertainment production company. Wabisabi Design, Inc.
Los Angeles-based Break Media , which operates a network of Internet entertainment properties focused on men, said today that it has launched its own, in-house advertising server for its ad network. Tags: break media entertainment content advertising internet server. READ MORE>>.
GumGum , the developer of in-image advertising technology headed by Ophir Tanz, is bolstering its sales efforts, and has hired an Amazon veteran to head up western sales. According to GumGum, Matt Weisbecker has been appointed Vice President, Western Sales for GumGum, a new position for the company. Weisbecker was previously.
Join us tonight live at 8pm PST from UCLA Korn Hall for Digital LA’s Branded Entertainment panel right here on TechZulu. They’ll discuss how content creators and brands work together to create, develop, and market digital branded entertainment. Originals, Head of Creative Development. davidbeebe. jennipowell.
Pasadena-based PostUp , the Internet advertising firm spawned out of Idealab, said Friday afternoon that it has acquired UberTwitter , developer of a Twitter client that runs on the BlackBerry Platform. Financial terms of the deal were not disclosed. As part of the acquisition, the firm said it has changed its named to Ubermedia.
Pasadena-based UberMedia , the provider of mobile advertising technology, announced this morning that it has raised $8M in a funding round. Crawford is a member of the board of Lionsgate Entertainment, and previously was a portfolio manager at Capital Research and Management. READ MORE>>.
Lootsie said the company''s rewards program is aimed at helping advertisers better connect with game players, bypassing banners and pop-ups which are disliked by gamers--and instead, offering up all kinds of rewards for player who engage with advertisers. lootsie games rewards content videogame developeradvertising ingame'
Join us tomorrow as TechZulu brings you the Digital LA Entertainment Apps panel live featuring speakers from Disney ABC TV, FOX, Universal, Comcast, Fandango, Mobile Roadie, etc. They'll discuss the development, content, creation, approval process, and marketing for smartphone and tablet apps (iPhone, iPad, Blackberry, Android, etc.)
Los Angeles-based Gorilla Nation provides online ad sales for branded consumer sites; Los Angeles-based AtomicOnline operates its own network of online media properties; Springboard Productions is a developer of entertainment videos; and Double Helix is a creative and interactive web marketing firm.
Malibu and Beverly Hills have long been hot neighborhoods for entertainment execs. As the line blurs between tech and entertainment, and as Silicon Valley seeks synergy with L.A.’s In part because there is not much developable or rentable space left in that city, the Santa Monica firms tend to be smaller.
Los Angeles-based Break Media , an online video and entertainment site focused on men, said Tuesday that it has tapped a new team of writers, directors, and producers for a new "Creative Lab", which the firm said will create original content for its branded advertisers.
Long Beach-based Cie Games , the social games developer behind Car Town for Facebook, said today that it has named Carey D'Souza as its new Chief Operating Officer. D'Souza was most recently at online games maker Nexon America, and also has served at Evoco and Electronic Arts. READ MORE>>.
Coull Offers Advertisers Video Skimlinks. As noted in YouTubers Come Of Age – Google Scores A Solid Return On Its Video Development Fund , many YouTube personalities are sensitive to the nature of the ads associated with their content. Apologies: an incomplete draft of this article was inadvertently sent out previously via RSS.
Mark Suster , fellow venture capitalist and serial entrepreneur, has written extensively about YouTube’s evolution from dogs-on-skateboards to its current status as an entertainment medium rivaling cable television networks. Despite the snarky rumors that Google’s content development program was poorly managed at its outset (e.g.,
Southern California is the center of the entertainment industry, which not only includes the world of Hollywood, movies and film, and television, but is also the home of the music industry. All of these startups are applying technology (software development and algorithms) to some aspect of music and the music business. Music Prodigy.
Venice, California-based Snap , the parent company of Snapchat, and Time Warner announced on Monday that the two are in a $100M deal, where the two will collaborate on both content and advertising. According to the companies, Time Warner will develop and produce shows for Snapchat, from its wide range of networks and entertainment companies.
Los Angeles-based Total Immersion , a developer of augmented reality software which superimposes computer generated graphics onto live webcam video, said today that it is powering an eco-awareness program in Los Angeles. Financial details of the win were not disclosed. The firm is headed by Bruno Uzzan. READ MORE>>.
For this morning's company profile, we thought we'd connect with ShareSquare (www.getsharesquare.com), a newly funded Los Angeles startup focused on QR barcodes -- 3D barcodes -- focused on musicians and entertainers. The objects we are focused on are out-of-home advertising. This was especially true in music and entertainment.
Los Angeles-based Total Immersion , the developer of augmented reality software run by Bruno Uzzan, said this week that both the U.S. Army is using Total Immersion for an augmented reality entertainment game which allows users to race against MRAP and Stryker armored vehicles via the web and at certain NASCAR events. READ MORE>>.
Despite coming from Amazon, the local involvement is heavy, with USC's School of Cinematic Arts heavily involved, as well as other local entertainment execs. Summary: Filmaka holds monthly competition for shoft films, judged by a number of Hollywood insiders, to gain their own funding to develop a longer feature film.
Any which way, Snapchat has large “reach,” which is a key measure for any advertiser. Reach matters to advertisers for an obvious reason. Immediacy is tremendously important in advertising. That’s why live TV events are great for advertisers. There is also a reported 8 billion videos viewed per day.
Burbank-based Magic Ruby , a new service aimed at the social television segment, said today that it has launched to help provide revenue for advertisers, content creators, distributors, and app developers. The service said it is a business unit of Second Screen Solutions, and is backed by Technicolor.
Los Angeles-based AdGreetz , the developer of personalized advertising technology which incorporates a viewer's name and other personal information into video and interactive ads, is powering a new campaign for Sony Pictures Home Entertainment on the upcoming Smurfs: The Lost Village release.
One of the side effects of the war over Flash, has been with advertisers--particularly in Hollywood--who rely on Flash to help display their advertising banners and video to users. Matt Cooper: What we're really trying to do, is reshape the advertising space. We've figured out how to take the banner into 2016 and beyond.
Despite the proximity to Hollywood and the entertainment world, in the world of Southern California startups, actually combining the two world is quite difficult. NowLive is trying to do just that, leveraging both technology and the entertainment world to build its business. We also are dong the Twilight premiere from LA.
Earlier this month, Los Angeles-based HitFix (www.hitfix.com) an online news site focused on entertainment, announced it had raised $2M in a funding round. What's the story behind HitFix and where do you fit in the entertainment news landscape? and entertainment as a whole is rapidly changing and growing.
From gaming, to advertising, to branding and marketing, there’s no online business plan that Facebook can’t be used for at this point. While 63% of local users on social networks are more likely to use a business or develop brand loyalty to a product or service that has its info on a social media site. It’s All in the Numbers.
Burbank-based Cast & Crew, which provides payroll software and services to the entertainment industry, said last week that it has signed a deal to acquire The Team Companies, a developer of payroll and production management services to the advertising, music and concert tours and live events industries.
Los Angeles-based GumGum Sports , which develops artificial intelligence powered software which helps sports team measure advertising being presented in sports coverage of their teams, has rolled out a new analytics module it says streamlines sponsorship analysis and reporting.
Los Angeles-based Triton Digital , a provider of advertising services and technology for the online radio streaming, digital audio and podcasting markets, has acquired Omny Studio , a developer of a podcast and on-demand audio publishing platform. Financial terms of the acquisition were not annoucned. READ MORE>>.
Los Angeles-based Rubicon Project , the venture funded online advertising effort run by Frank Addante, is reporting this morning that advertising CPMs were flat in Q4, even as the firm said it had an 30 percent growth in revenue across its publishers. Tags: project rubicon report advertising. READ MORE>>.
Los Angeles-based Total Immersion , the firm working on augmented reality technology, said today that it has inked a deal with digital camera manufacturer Olympus and its advertising agency Mullen, to developed an augmented reality application for the Olympus PEN E-PL1 micro camera. READ MORE>>.
Nick Higgins: Adconion was founded six years ago as an advertising network. To build out our technology and ad serving platform, we made the investment and acquisition around a video ad server, with a strategic investment in Redlever for branded entertainment, and the acquisition of Joost's assets. Why the expansion here?
The convergence of the Internet and the entertainment business has made Los Angeles a hotbed of activity in the online entertainment industry, attracting companies from all over the country interested in connecting Hollywood with the Internet. 90 of the top 200 brands have advertised with ManiaTV through our history.
Los Angeles-based Big Stage Entertainment , which develops avatar creation technology for turning photos into animated, 3-D likenesses, said Wednesday that the firm has launched a new effort targeted training content creators on the firm's products. Tags: bigstage stage entertainment avatar content. READ MORE>>.
That will primarily be focused on ad sponsorships, and selling advertising via lead generation, CPC, white papers, and so on, to generate revenue. Back in the early days of LA venture capital, I was first an associate of a fund, and then partner of a fund, Entertainment Media Venture Partners. Robert Flynn: Yes. plus range.
This world of local meets retail meets digital advertising portends to technology disruption and with it VC opportunities. The desktop web introduced banner ads that offered “brand advertising” opportunities akin to television. Businesses are also one-click from advertising through Google and now Facebook.
Los Angeles-based Gorilla Nation provides online ad sales for branded consumer sites; Los Angeles-based AtomicOnline operates its own network of online media properties; Springboard Productions is a developer of entertainment videos; and Double Helix is a creative and interactive web marketing firm.
Los Angeles-based Agility Studios said Wednesday that the firm has launched a new entertainment studio focused on digital media. According to the firm, it was founded by Scott Ehrlich, Larry Tanz, and Keith Quinn, and will focus on transforming digital media firms into viable businesses.
Coull Offers Advertisers Video Skimlinks. <JG <JG change the link in first sentence to the infoChachkie post> As noted in YouTube Scores A Solid Return On Its Video Development Fund , many YouTube personalities are sensitive to the nature of the ads associated with their content. Coull Entrepreneurs Get More Customers.
A Bay area developer of social entertainment applications for Facebook, Milyoni , said Friday that it has scored $11M in a funding round, in part to open up an office in Los Angeles. The firm said the Series B funding was led by Oak Investment Partners, and also included ATA Ventures and Thomvest Ventures.
Companies also use social networking sites in the hiring process, and increasingly, to do innovative advertising (such as the recent Jack in the Box campaign). Does advertising work in the social networking world? Formerly, he was Managing Director of both Product Management and of Business Development at Los Angeles Times Interactive.
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