socalTECH

JUNE 4, 2012

Los Angeles-based online advertising technology developer OpenX reported this morning that it has named Jason C. White, who has been advising OpenX since 2010, was previously a VP at Adknowledge, and also served at FOX Audience Network's MyAds. White as its General Manager, Publisher Business - West. READ MORE>>.

OpenX 150

OpenX Advertising Web Los Angeles 150

socalTECH

SEPTEMBER 25, 2009

Once again, we'd like to thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Your Software Development Partner. Advertisers. Pixelgate.net (www.pixelgate.net) - Internet Access, Web Hosting, Network. They include: Sponsors.

Advertising 113

Advertising Southern California IP VentureNet 113

socalTECH

JUNE 13, 2012

San Diego-based Tealium , the developer of enterprise tag management software, announced today that it has been selected by News International , the UK publishing division of News Corporation for its online media network. The firm raised a $1.1M Series A in January from angels. READ MORE>>.

News 150

News San Diego Web Advertising 150

socalTECH

MAY 25, 2010

Los Angeles-based Rubicon Project , the online advertising optimization firm backed by Clearstone, Mayfield, IDG, and Peacock Equity Fund, announced this morning that it has acquired SiteScout , a Seattle-based firm providing malware security technology. Financial terms of the buy were not announced. READ MORE>>.

Clearstone 164

Clearstone Advertising Web Equity 164

Tech Zulu Event

APRIL 1, 2013

CreatorUp is the online web series school teaching the next generation of web series creators how to make and market their own new video projects on the web. And our network of filmmaker and entertainment industry colleagues allow us to recruit top teachers who are leaders in the web world. What inspired you?

Web 93

Web USC Course Guide 93

socalTECH

SEPTEMBER 29, 2011

San Diego-based SweetLabs , the company headed by Darrius Thompson, and which runs both the OpenCandy advertising network and the desktop Pokki app platform, said today that it has raised $13M in a Series C funding round. Pokki allows developers to create desktop apps using web technologylike HTML5.

San Diego 140

San Diego Advertising Platform Google 140

socalTECH

MARCH 17, 2010

Los Angeles-based Gorilla Nation provides online ad sales for branded consumer sites; Los Angeles-based AtomicOnline operates its own network of online media properties; Springboard Productions is a developer of entertainment videos; and Double Helix is a creative and interactive web marketing firm.

Gorilla Nation 177

Gorilla Nation AtomicOnline Media Web 177

SoCal CTO

OCTOBER 14, 2009

Cliff Allen is someone I've known for quite a few years and he's a go to person for me when I'm thinking about issues around marketing, sales, technology, startups and networking. Of course, part of the reason that I went to you when I started thinking about visible networking is that you run a company that's right in the middle of this.

Los Angeles 150

Los Angeles Networking Marketing Startup 150

socalTECH

JULY 14, 2010

Pasadena-based TweetUp , the Twitter advertising firm started by Idealab's Bill Gross, is expanding out its network of sites this morning, saying that it has added four new publishers to its roster. The model for the site is similar to the cost-per-click ads originally developed by Gross for Internet search engines. READ MORE>>.

Idealab 189

Idealab Advertising Pasadena Sites 189

Both Sides of the Table

JUNE 20, 2014

Yesterday MiTú Networks announced that Upfront Ventures led a $10 million financing in what is now the largest producer of Latino online videos – primarily driven through YouTube. In food you have the amazing food network Tastemade – the Food Network of online video. I wasn’t.

Invest 291

Invest Content Media Networking 291

socalTECH

MARCH 21, 2013

How is the changing demographic of web visitors changing how local companies operate? Domeyer recently told us how mobile visitors to the web are dramatically changing how Oversee looks at the market, and are pushing the firm to invest more in technology to adapt to mobile users. We think that's just critical going forward.

Mobile 224

Mobile CTO Hire CPC Web 224

socalTECH

JANUARY 30, 2013

The accelerator is among a number that have emerged in Los Angeles in the past year or so; StartEngine specifically has been focusing on startups targeting consumers, small to medium sized businesses, and web infrastructure. READ MORE>>.

Santa Monica 178

Santa Monica Startup Activision Commerce 178

socalTECH

APRIL 19, 2010

Santa Barbara-based RingRevenue , a developer of pay-per-call technology headed by Jason Spievak, is powering a new performance marketing firm called OfferMobi. OfferMobi said today that it has launched a new, mobile advertising firm targeted at cell phone and smart phone users. The company said that it will operate a U.S.

Santa Barbara 165

Santa Barbara Mobile Advertising Web 165

socalTECH

MARCH 24, 2011

Los Angeles-based online advertising firm Rubicon Project announced this morning that it has hired three new executives. Rubicon also said it has promoted founder Craig Roah to President, Josh Wexler to Senior Vice President Market Development, and Seizo Welch as SVP Finance.

Clearstone 113

Clearstone Oracle Web Advertising 113

Both Sides of the Table

OCTOBER 29, 2009

Advertising has driven the majority of Internet innovation. that is an “in-stream advertising&# company currently focused on monetizing Twitter. This has prompted many people to question whether advertising “in stream&# and on Twitter is a good thing or a bad thing. So what do we mean by in-stream advertising?

Ideas 286

Ideas Advertising Google Technical Review 286

socalTECH

OCTOBER 4, 2012

You've got a great idea for a web video series, but how do you learn about how to make that happen, to get distribution, and monetize that video? Los Angeles-based CreatorUp (www.creatorup.com) wants to help aspiring online video producers with an online web education series. Michael Tringe: We are an online web series school.

Web 187

Web Content Startup Education 187

socalTECH

MAY 10, 2012

Los Angeles-based online advertising firm Rubicon Project is significantly boosting its executive ranks today, saying that it has named a new CTO, General Counsel, and SVP of Product Management to the firm.

Ticketmaster 133

Ticketmaster Clearstone Yahoo Web 133

Both Sides of the Table

MARCH 30, 2010

Burstly, a Santa Monica based company, provides an open and free ad management platform that helps mobile application developers better monetize their inventory. He knows the ad management and ad network businesses. it provides complete transparency in how much advertisers are paying, how much Burstly takes and what your revenue is.

Mobile 282

Mobile Invest Company Companies 282

socalTECH

MARCH 17, 2010

Los Angeles-based Gorilla Nation provides online ad sales for branded consumer sites; Los Angeles-based AtomicOnline operates its own network of online media properties; Springboard Productions is a developer of entertainment videos; and Double Helix is a creative and interactive web marketing firm.

Gorilla Nation 100

Gorilla Nation AtomicOnline Media Web 100

Tech Zulu Event

NOVEMBER 2, 2011

The TechZulu team is coming back to Pubcon this year from November 9-10 to bring you some amazing content from the masters of affiliate marketing, Search and SEO, Social Media, Link building, Advertising, Branding, PR, Analytics and tons more.

SEO 64

SEO Advertising Conference Social Media 64

Tech Zulu Event

AUGUST 27, 2013

Advertising your brand utilizing YouTube could increase revenue by millions in under a year. There are many paths you can take to develop a robust YouTube channel in order to market your brand from creating a one time hit like “Hello Flo” and “Dollar Shave Club” did to creating a consistent web series.

Dollar Shave Club 106

Dollar Shave Club Tips Marketing Sales 106

socalTECH

OCTOBER 23, 2008

Los Angeles-based Shopit, a developer of online shopping widget software, said today that it has raised $2.5M Shopit develops software which can be embedded in social networking profiles, blog pages, and on other web pages for selling products. in a Series B funding. READ MORE>>

Social Network 113

Social Network Blogging Los Angeles Advertising 113

socalTECH

OCTOBER 30, 2009

As we go into Halloween this weekend, we want to thank all of our sponsors, advertisers, and members, who make it possible for us to exist. Your Software Development Partner. Advertisers. Litigation - IP Licenses and Agreements: distribution, development, joint venture - Intellectual property aspects of mergers and acquisitions.

Southern California 140

Southern California IP Orange County Glendale 140

socalTECH

JANUARY 26, 2009

Los Angeles-based content delivery network (CDN) EdgeCast has scored a big win, with Deutsche Telekom, the firms are set to announce today. The new CDN service is targeted at video, audio, content publishers, gaming companies, advertisers and others with need for streaming video delivery or web content acceleration. READ MORE>>.

Steamboat Ventures 100

Steamboat Ventures IP Content Networking 100

Tech Zulu Event

NOVEMBER 11, 2013

.” All events are going to be quality one-day conferences with amazing speakers, parties and opportunities to network with new friends and see old friends which is why I’m returning to attend. That said, YouTube Network Fullscreen platform is blazing this new trail with 2.5

Hollywood 100

Hollywood Screening Ideas Entertainment 100

socalTECH

APRIL 13, 2009

Los Angeles-based Rubicon Project , which operates an online advertising optimization service, is announcing this morning that the firm has raised $13M more in a combination of equity and debt. Rubicon Project operates a service which helps online publishers optimize which advertising networks to use on their web sites, to improve their CPMs.

Clearstone 100

Clearstone Equity Advertising Research 100

socalTECH

JUNE 16, 2009

Macadaan is well known in the Los Angeles technology community for creating and running Twiistup, the popular Los Angeles technology networking and startup showcase event. Tsavo develops content-focused web sites which apply technology to serve up more relevant information and advertising depending on who was visiting those web sites.

Tsavo 100

Tsavo Twiistup Santa Monica Content 100

socalTECH

APRIL 1, 2010

We cater to mobile phone developers--right now the iPhone, and coming soon to Android. You have advertising networks and mediation players, but you don't really have an ad management platform like ours. Ad networks were springing up, but there was no infrastructure to power them. What is Burstly?

Startup 164

Startup Platform Advertising GRP Partners 164

Tech Zulu Event

NOVEMBER 2, 2011

The TechZulu team is coming back to Pubcon this year from November 9-10 to bring you some amazing content from the masters of affiliate marketing, Search and SEO, Social Media, Link building, Advertising, Branding, PR, Analytics and tons more.

SEO 40

SEO Advertising Conference Social Media 40

socalTECH

FEBRUARY 9, 2010

Brilliant web and iPhone app design. Advertisers. Fast Pitch Los Angeles is one of the best start up networking events of the year. and international patent and trademark procurement - IP Litigation - IP Licenses and Agreements: distribution, development, joint venture - Intellectual property aspects of mergers and acquisitions.

Southern California 113

Southern California Tech Coast Angels IP Orange County 113

socalTECH

JUNE 19, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Your Software Development Partner. Advertisers. Litigation - IP Licenses and Agreements: distribution, development, joint venture - Intellectual property aspects of mergers and acquisitions.

SoCalTech 100

SoCalTech Southern California Rustic Canyon IP 100

socalTECH

JUNE 13, 2013

You''ve seen the company''s work in the Superbowl, on television, and on the web, all for big brands--but you might not know it came out of the crowdsourcing efforts of Tongal (www.tongal.com). James DeJulio: We''re a social content development platform. Explain how Tongal works? There are three phases. Brands are really excited.

Ideas 243

Ideas Content Startup Web 243

socalTECH

JUNE 26, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on. Your Software Development Partner. Advertisers. Litigation - IP Licenses and Agreements: distribution, development, joint venture - Intellectual property aspects of mergers and acquisitions. They include: Sponsors. Startups Made Simple.

SoCalTech 100

SoCalTech Southern California Rustic Canyon IP 100

socalTECH

JUNE 5, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Your Software Development Partner. Advertisers. Litigation - IP Licenses and Agreements: distribution, development, joint venture - Intellectual property aspects of mergers and acquisitions.

SoCalTech 100

SoCalTech Southern California Rustic Canyon IP 100

socalTECH

JUNE 16, 2009

Jason Spievak: At a high level, what we do, is enable affiliate networks to track calls like they do clicks. It enables them to allow advertisers to run campaigns through affiliates, where you can drive calls and not just clicks. Jason Spievak: With the prevalence of pay-by-call solutions, advertisers are finding this compelling.

Advertising 113

Advertising Networking Santa Barbara Startup 113

socalTECH

OCTOBER 29, 2012

And in particular, if you're developing comedy and humor content -- which is a big segment of the content being created--how to do you help people find the content which will resonate with them. My background is that I was at IAC, focused on advertising solutions and advertising engagement.

Content 230

Content News Startup Research 230

socalTECH

JULY 7, 2010

Getting lots of notice--and controversy--at Demand Media for its use of writers to create content specifically to attract web traffic. They've acquired CAPTCHA security tools originally developed by Vidoop, and looking to market that technology to e-commerce web sites, social networking sites, and others looking to reduce spam and fraud.

Southern California 228

Southern California Entrepreneur SoCal Mahalo 228