article thumbnail

PR Is A Passion Play That Cannot Be Outsourced

InfoChachkie

A version of this article previously appeared in the Wall Street Journal. Rather than directly explaining their value proposition with all the passion and heartfelt stridency that only an entrepreneur can deliver, they outsource this communication to a Public Relations (PR) firm. Sound crazy? Keep the Passion In-House. Thought not.

article thumbnail

Improving Sales: The Excuse Departement is Closed

Both Sides of the Table

This article originally appeared on TechCrunch. Specifically what is often not in the DNA of founders are sales skills. The result is a lack of knowledge of the process and of sales people themselves. I had never had any sales training so everything we did for the first couple of years was instinctual. Here are mine.

Sales 316
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Sales Kids With Grit – Web 2.0 Paper Routes

InfoChachkie

free weekly Infochachkie articles! They also accounted for each paper and were often financially penalized for any papers which were lost , thereby developing strong internal controls. Wow, a simple contract, a statement of trust and viral marketing, three great lessons for young entrepreneurs. Through Rain, Sleet, Or Snow.

Web 2.0 222
article thumbnail

How to Make Sure Professional Services Don’t Take Over Your Software Company

Both Sides of the Table

This article originally appeared on TechCrunch. it's all in this article if you want the details]. So when I meet with GRP portfolio companies that do enterprise sales I try to emphasize the following: 1. Often your sales engineers can do the customizations without bugging the core eng team.

article thumbnail

ConTraps Part II – Contract Traps Entrepreneurs Should Avoid At All Costs

InfoChachkie

In many cases, agreements crafted by BDC lawyers resemble ConTraps rather than mutually beneficial contracts. This series describes how entrepreneurs can craft company-changing agreements with BDCs, while avoiding Kiss of Death contract provisions. Part III addresses these contract traps: World-wide Distribution. Free Pilots.

article thumbnail

One of the Biggest Mistakes Enterprise Startups Make

Both Sides of the Table

This article initially appeared on TechCrunch. The era of VCs investing in successful consumer Internet startups such as eBay led to a belief system that seemed to permeate many enterprise software startups that hiring sales or implementation people was a bad thing. These are the lifeblood of your sales organization.

Startup 403
article thumbnail

Inside the Realms of Ruin

TechCrunch LA

Along with a team of nine developers, the six young adult authors spent two months working nights and weekends to bring Realms of Ruin to life. They said that the authors, who also worked with a team of developers, ended the project because they felt that there was more to lose than there was to gain. a fan asked.

Writing 196