Both Sides of the Table

JULY 23, 2013

It is simply the most important way to proactively control your career development and how the market perceives you. I was 23 and had been programming computers, designing computer networks and selling software for 10 years. That was fine with me – the market is the market. That was the market. It is neither.

Technical Advisors 385

Technical Advisors Marketing Startup Venture Capital 385

Startup Professionals Musings

AUGUST 11, 2013

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. First of all, Seth Godin pointed out a few years ago that viral marketing does not equal word-of-mouth. Develop viral content.

Marketing 99

Marketing Entrepreneur Startup SEM 99

Startup Professionals Musings

OCTOBER 26, 2018

New technology markets and paradigm shifts have traditionally been bad bets when seeking investors, since these were known to take decades to develop, and cost lots of money. For example, consider how many years it took for the market to move from radio to television, or fully accept personal computers on every desktop.

Marketing 92

Marketing Demand Examples Social Media 92

Startup Professionals Musings

DECEMBER 8, 2013

You have to build a web presence with marketing content to get visibility above the 51 million other new websites created last year, and attract the customers you need. A good start is a book on content marketing, “ Accelerate! ” Search engines and people love blogs these days. But most entrepreneurs don’t know where to start.

Content 114

Content Marketing Startup eBook 114

Startup Professionals Musings

NOVEMBER 27, 2021

I’ve also known startups who have worked for months on the infrastructure of their business – front office, manufacturing, product design, marketing, personnel, and sales – then started work on a web site in parallel with their “grand opening.” Viral marketing needs a website. The website can be a source of revenue.

Web 139

Web Startup Sites Design 139

Startup Professionals Musings

JULY 13, 2012

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. First of all, Seth Godin pointed out a few years ago that viral marketing does not equal word-of-mouth. Develop viral content.

Marketing 95

Marketing Startup SEM Blogging 95

SoCal CTO

NOVEMBER 11, 2009

She is a go to person for me when I have questions around technology or early stage marketing and branding. And I'm looking forward to more interaction now that she's blogging. I've been President of my marketing, branding, creative and advertising firm for, yikes, 30 years. Maybe you can blog about that?

Marketing 150

Marketing Social Media Blogging Media 150

Startup Professionals Musings

OCTOBER 27, 2012

You have to build a web presence with marketing content to get visibility above the 300 million other new websites created last year, and attract the customers you need. Recently I was reviewing a book on content marketing, “ Accelerate! ” Search engines and people love blogs these days. Widgets and badges. All highlight you.

Examples 93

Examples Content Marketing Entrepreneur 93

Startup Professionals Musings

MARCH 21, 2011

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. First of all, Seth Godin pointed out a couple of years ago that viral marketing does not equal word-of-mouth. Develop viral content.

Marketing 90

Marketing Startup SEM Blogging 90

Startup Professionals Musings

MAY 1, 2021

Aspiring entrepreneurs ask me why their great idea hasn’t sold; they talk about it endlessly, and they expect others to do the development, finance, and marketing work for them. Your solution fills a real market need. Reserve the same names on the leading social networks and blogs. Marketing is top priority.

Startup 160

Startup Patents Competition Social Network 160

Startup Professionals Musings

AUGUST 15, 2011

You have to build a web presence with marketing content to get visibility above the 50 million other new websites created every year, and attract the customers you need. Recently I was reviewing a new book on content marketing, “ Accelerate! ” Search engines and people love blogs these days. Widgets and badges.

Content 102

Content Tips Marketing Blogging 102

Xconomy

AUGUST 20, 2020

Inhibrx (NASDAQ: INBX ), a biotech in La Jolla, CA, pulled in $119 million to advance its Phase 1 programs, which are evaluating single-domain antibodies the company has designed to treat cancer and rare diseases. The biotech offered 7 million. Read more » Reprints | Share: UNDERWRITERS AND PARTNERS.

Marketing 77

Marketing Design Develop Development 77

Both Sides of the Table

JANUARY 25, 2010

Chris Dixon wrote a blog post last week titled, “ Techies and Normals &# in which he defined “Techies&# as people who are not just “early adopters&# but also have more of a geeky, technical, product bent. Anyway, Chris’s blog got me thinking about Techies and Normals. He is both. Kind of the obvious next step.

Product 348

Product Startup Design Blogging 348

Both Sides of the Table

JANUARY 11, 2014

I actually really enjoyed many of the points Muhammad made about marketing in general and I found myself nodding through the entirety of the article except for it’s core premise. It’s about looking out for and catching the next major marketing wave before others have grokked it. I laughed as I did at much of his rant.

Technical Review 384

Technical Review SEM SEO Marketing 384

Startup Professionals Musings

DECEMBER 3, 2021

Publish a regular blog, contribute to relevant social networks, and highlight several videos, podcasts, or eBooks of you and your technology. Professional user-friendly site design. These are all minimal-cost survival marketing efforts. They will exit quickly. Show evidence of your expertise. Follow-up for customer satisfaction.

Web 117

Web Search Engine Optimization eBook Advertising 117

Both Sides of the Table

AUGUST 23, 2010

Take AVC.com, the blog by Fred Wilson. He wrote a blog post that always stuck with me about how there are regulars on his blog who hang out there a bit like “Cheers&# just having a chat with a metaphorical beer in hand. If I’m totally honest it started as a marketing exercise. It’s true.

Blogging 301

Blogging SEO Startup Writing 301

Startup Professionals Musings

APRIL 29, 2023

If your forte is a service, like consulting or web site design, it’s harder to find guidance on what will get you funded, and how you can scale your business. On the product side, once you have a proven product and business model, all you need is money to build inventory, and a sales and marketing operation to drive the business.

Startup 111

Startup Training Services Writing 111

Both Sides of the Table

FEBRUARY 24, 2011

And if you are – what on earth are you reading such a boring blog as this?!? OK, that sounds like an interesting business, but nothing to write a freakin’ blog post about? Gogii spent way more effort marketing to what I call “The USA Today market&# rather than the tech blog market.

Gogii 310

Gogii Invest Blogging Startup 310

SoCal CTO

NOVEMBER 17, 2009

Sometimes I make a blog entry. I have a few meetings with the team, perhaps about the website design, radio show structure, an event we are working on, a sponsorship (perhaps the uniforms for our youth basketball team). I’m more familiar with content marketing in B2B Marketing. Again, an interesting topic to discuss.

Acquisition 170

Acquisition Customer Custom Ideas 170

Both Sides of the Table

NOVEMBER 1, 2009

We spent time out in the marketplace talking with customers, looking at their solutions, comparing ourselves with our competition and then squirreling ourselves away in our offices designing our next set of features. Tim encouraged us to set up a blog and start talking openly about what we were doing as a company and inviting comments.

Organization 280

Organization Customer Custom Tips 280

Startup Professionals Musings

AUGUST 3, 2020

If your forte is a service, like consulting or web site design, it’s harder to find guidance on what will get you funded, and how you can scale your business. On the product side, once you have a proven product and business model, all you need is money to build inventory, and a sales and marketing operation to drive the business.

Startup 174

Startup Training Services Writing 174

Both Sides of the Table

SEPTEMBER 21, 2016

Today Upfront Ventures is announcing that we’ve backed Rebecca Kantar ’s startup Imbellus , a company designed to assess human potential and ultimately change the way we teach children. Inevitably as a society we began “teaching to the tests” and we design curricula around proficiency in these basic skills. So Why Imbellus?

Design 150

Design Ideas Startup Writing 150

socalTECH

JUNE 27, 2013

Los Angeles-based Myspace has a new design, new owner, and is hoping for some new users with its brand new, music-focused, user interface--and says that so far, the response is good.

Sites 168

Sites Blogging Media Advertising 168

Startup Professionals Musings

MARCH 26, 2010

Every time I see a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. First of all, Seth Godin pointed out a couple of years ago that viral marketing does not equal word-of-mouth. Develop viral content.

Marketing 56

Marketing SEM Blogging Design 56

Startup Professionals Musings

SEPTEMBER 11, 2023

Stegmaier recommends that you start by writing a regular blog, joining a few related campaigns, building a high-quality video, and completing up to a hundred additional lessons before you even launch your own project. You need a polished, tested concept, not just an idea. Crowdfunding success does not mean business success.

Startup 100

Startup Equity Entrepreneur Demand 100

Both Sides of the Table

DECEMBER 25, 2011

And anybody who follows this blog knows that I believe television disruption has already begun and it is more likely to resemble Internet content than streaming long-form content to our living rooms. Content producers can have direct relationships with end viewers that serve as feedback loops & direct marketing vehicles.

Carson 291

Carson Content Press Los Angeles 291

Startup Professionals Musings

MARCH 19, 2022

With the power of the Internet, and the impact of the recent pandemic , the world of business services, such as accounting and marketing, have gone more and more remote. It pays to invest more in building remote relationships with these site owners, or spending quality time with podcasters and popular blog influencers.

Services 121

Services Technical Review Social Media Case Study 121

SoCal CTO

JANUARY 28, 2010

Here were some of his particular issues: Most of the firms that come up are actually website design firms not website development firms. Web design typically refers to the process of interface design and graphic design. The result of web design are static pages as graphics or HTML.

Web Development 167

Web Development Los Angeles Web Develop 167

Tech.Co

FEBRUARY 19, 2021

Martin Rushe, the CEO and founder of Selz wrote a blog post announcing the deal. To put it simply, Amazon is getting instant access to a market it used to operate in. That's not bad but it's miles off market leader Shopify which boasts millions of customers. A good alternative to BigCommerce with better web design.

News 136

News Acquisition Platform Sales 136

Both Sides of the Table

MARCH 27, 2011

By definition, you read blogs. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. People often ask me why I started blogging.

Blogging 373

Blogging Startup Writing Venture Capital 373

Xconomy

SEPTEMBER 29, 2016

Today the synthetic biology company announced an expansion of its headquarters in Boston’s Seaport neighborhood, including a second, larger lab space for designing and making custom yeast and other microbes. We can iterate through designs a lot faster than a traditional life sciences company,” Kelly says.

Design 40

Design San Diego Customer Custom 40

Startup Professionals Musings

MAY 30, 2015

You have to build a web presence with marketing content to get visibility above the almost 300 million other new websites created last year, and attract the customers you need. A good start is a classic book on content marketing, “ Accelerate! ” Search engines and people love blogs these days. Widgets and badges.

Blogging 105

Blogging eBook Content Web 105

From the Venture Trenches

APRIL 30, 2013

Amplify’s close mentoring is by design. Amplify’s portfolio companies are schooled on every challenge they need to master in order to achieve success. And they do all this in the span of four intense months. Amplify Mentor Panel in full swing. That is not to say the Partners are breathing down their neck.

Web Design 103

Web Design Social Media Seed Funding Design 103

Both Sides of the Table

OCTOBER 26, 2014

I’m generally not a believer in too much PR until you have a product built or at least well designed. This is somewhat changing in the world of crowd funding where people actually raise money so that they can build products but at a minimum your product design ought to be complete and ready to execute.

Press 319

Press Startup Writing Training 319

Both Sides of the Table

JANUARY 26, 2013

One of the advantages of blogging, using social media, public speaking, etc as a VC is that you get a more nuanced view of these shifts by watching your own successes and failures. If you believe you have a market-leading position in your product space I would worry a bit less about it. This is true on all of the major tech blogs.

Startup 355

Startup Funding News Press 355

Both Sides of the Table

MARCH 15, 2014

” I have been weighing in slowly on the topic over the past few weeks on Twitter but have avoided writing a blog post about it until now. I first discovered him or her as a commenter on Fred Wilson’s blog. And that’s fine because it’s a free market and I get that everybody has a different spin on this topic.

Technical Review 329

Technical Review Blogging Examples Startup 329

Startup Professionals Musings

FEBRUARY 15, 2019

I’ve also known startups who have worked for months on the infrastructure of their business – front office, manufacturing, product design, marketing, personnel, and sales – then started work on a web site in parallel with their “grand opening.” Viral marketing needs a website. The website can be a source of revenue.

Web 76

Web Startup Sites Design 76