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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

By definition, you read blogs. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. People often ask me why I started blogging.

Blogging 373
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Why You Don’t Want to Give Financial Information to All of Your Investors

Both Sides of the Table

I have blogged about some of the downside consequences of the changes and the private information I have says the consequences are much worse than is reported in the press since few people publicly talk about. There’s another issue I can add to your list of things to be aware of – information rights. You betcha.

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Chartbeat is to Blogs as Google Analytics is to Print Newspapers

Both Sides of the Table

I’ve been using Chartbeat for over a month now to track performance of my blog and I find myself looking at Google Analytics much less these days. The next users after that is reading a blog post that I wrote nearly 9 months ago. It’s now 20 minutes later and there are still 64 people active on my blog.

Blogging 287
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Public and Open Debate is the Highest Form of Democracy (and Blogging)

Both Sides of the Table

And there is relationship between debating and blogging. I started blogging in 2005 and then re-started blogging about a year ago. The most important experience I have in blogging is the debate it encourages. It’s not only the “consumer&# of this information who learns, the “producer&# also does.

Blogging 250
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Top 120 Startup Posts for 2010

SoCal CTO

My 1,000th Post on This Blog - Tim Berry's Blog - Planning Startups Stories , July 21, 2010 HTML5 video markup, compatibility and playback - Niall Kennedy's Weblog , February 8, 2010 Your Product Needs a Soul - ArcticStartup , February 12, 2010 Product Friday: Monetizing Content is a Product Problem - This is going to be BIG.

Startup 378
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Why Titles Matter a Lot if You’re a Blogger

Both Sides of the Table

When I first started writing this blog several years ago I had less followers than you have right now. But the realist in me knew I couldn’t write daily nor could I convince you to think to check out my blog with regularity. It’s how we inform ourselves these days. ” We inform ourselves through headlines.

Writing 326
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Why Your Marketing Campaign Sucks

Both Sides of the Table

Will I have information that other journalists don’t have (otherwise known as a “scoop”)? The idea is that you put out information with data and a point-of-view and that becomes the story rather than you. The major battle for press is a battle for “mindshare” and it’s exactly the reason I blog.

Marketing 389