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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

By definition, you read blogs. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. People often ask me why I started blogging.

Blogging 373
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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?

Blogging 286
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Should You Bother Targeting the Tech Blogs for Your PR Campaigns?

Both Sides of the Table

6 or 7 years ago when TechCrunch was at its peak market share (they are still strong but many more tech blogs have also popped up) there was a term for getting covered there called “the TechCrunch bounce.” that they probably read the main tech blogs. The start of this series was, Should Your Startup Announce Funding ?

Blogging 309
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Entrepreneurshit. The Blog Post on What It’s Really Like.

Both Sides of the Table

Sign up customers who are paying you money for a service you can’t 100% guarantee is going to be operational for the full period that they’re expecting. Recruit employees in the blind belief that the amazing job they’re quitting to join you will be worth it in the long run.

Blogging 420
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Ebyline Rolls Payment System For Wordpress Blogs

socalTECH

Los Angeles-based freelance writing marketplace Ebyline said this week that it has launched a brand new product, which helps WordPress publishers pay contributors to their WordPress blog. Ebyline said the service costs 8% to cover the processing costs of sending those payments to authors. READ MORE>>.

Blogging 186
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What Should You Do with Your Crappy Little Services Business?

Both Sides of the Table

There’s a line of thinking in Silicon Valley that you should build product businesses rather than services businesses. It’s nearly impossible to get a services company financed by VCs. Why Shouldn’t Most Services Businesses Raise VC? Why Build a Services Business in the First Place?

Services 332
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NetDNA Powers Wordpress Optimization Service

socalTECH

Los Angeles-based content delivery network provider NetDNA is powering a web performance optimization service for WordPress blog owners this morning. netdna wordpress optimization maxcdn service software blog' Financial impact of the deal were not disclosed. READ MORE>>.

Services 185