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One of the most influential books of my career is The Innovator’s Dilemma by Clay Christensen. Many people bandy about the definitions of “disruptive technology&# or “the innovator’s dilemma&# without ever having read the book and almost universally misunderstand the concepts.
Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. Employees can share best practices with customers on social network platforms and customers can help each other.
In billing we literally started thinking about all of the types of bills that would be generated for customers: full payment, partial payment, split payment, senior discount, student discount, level pay plan, etc. I bought the most popular book on the topic, “ The Mind of the Strategist &# by Kenichi Ohmae, who is ex McKinsey.
The next thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work. Ric Dragon, an expert in online marketing, in his classic book. Pick the ones that fit your desired outcome.
Under the heading, “The Book On Bezos,” the callout lists ten actionable and impactful nuggets of startup advice. Obsess About Customers, Not Colleagues Or Competitors. “We We see our customers as invited guests to a party, and we are the hosts. You can be customer-focused or competitor-focused.
We short-handed this marketing mix as “ the four P’s ” – product, price, promotion and place (distribution) – this was devised in 1960 and while a little bit dated is still a useful framework. If you publish a book, how do you get on the NY Times best seller list? Simply write a great book?
A while back, I wrote about the value of Michael Porter’s Five Forces framework for analyzing the competitive environment, and using every opportunity to highlight and emphasize your relative advantages, whether they be price, features, or bargaining power. Exceed customer expectations. Continuous customer service innovation.
One of the books that first made me aware of the “creative brain&# was “ Drawing on the Right Side of the Brain &# by Betty Edwards. All are known creativity drivers and are covered in the book mentioned above. My framework gives me a deeper understanding of the sector. For others they swear by music.
By not forcing the publisher to go through a Gaikai portal where they tried to control customers, they engendered trust from the publishers. We spent a bunch of time in the video talking about “disruption” as described by Clay Christensen in his seminal book, “The Innovator’s Dilemman” which I profiled here.
Authors Jeanne Liedtka and Tim Oglivie have created a framework for creation of a new product or service – one worth spending at least a cycle of time for review. From their book, “Designing for Growth,” they iterate a four-question matrix, each with steps for creation through launch. We’ll use this loosely to frame our process.
I remember a classic book, “ The Purpose Effect ,” by renowned author Dan Pontefract, that provides a good framework and background or doing just that. The challenge of every business is to create a win-win relationship between business owners, partners, team members, customers, and the community at large.
We caught up with Amos to learn about his new book, and to gain some tips for startup entrepreneurs on how to figure out when you're actually ready to scale your sales team. What's the new book about? Amos Schwartzfarb: The book is called Sell More Faster, the Ultimate Sales Playbook For Startups. That was four years ago.
Others are really marketers out to make money fast, and believe that they can entice customers to any offering. A few years ago, I first saw an interesting step in that direction via the classic book “ Entrepreneurial DNA ,” by Joe Abraham , with his assessment web site. External forces (competitors and customers).
Every entrepreneur’s first priority should be the alignment of interests across the range of constituents required for success – partners, investors, customers, vendors, and employees. My perspective on this role is outlined in the classic book “ Rapid Realignment ,” by the experts in this space, George Labovitz and Victor Rosansky.
Excellent detailed resources are everywhere, including a classic book, “ The Startup Checklist ,” by serial entrepreneur and founder of the New York Angels, David S. Investors and partners now look only for a framework of your business essentials, within the context of your opportunity, solution, and financials.
Authors Jeanne Liedtka and Tim Oglivie have created a framework for creation of a new product or service – one worth spending at least a cycle of time for review. From their book, “Designing for Growth,” they iterate a four question matrix, each with steps for creation through launch. We’ll use this loosely to frame our process.
But we all know that these are not solutions by themselves, but require integration into an innovative framework to solve real customer problems. Here are some keys to that mindset that I have seen working for successful entrepreneurs: Think customer-centric rather than technology-centric. Be forever curious and optimistic.
For example, just think of the data generated and captured for every online customer purchase transaction on the Internet. I was happy to see some practical guidance on this issue in a new book, “ Thriving on Overload ,” by Ross Dawson. I suggest visual frameworks you can create today. Deep-diving is a state of total immersion.
For survival, entrepreneurs need to be all about accomplishing results that matter for themselves, their team, and their customers. For insight, I recommend the details provided in the classic book “ The 5 Choices: The Path to Extraordinary Productivity, ” by Kory Kogon, Adam Merrill, and Leena Rinne. That’s productivity.
I have my own views on what it takes to be an effective leader at the top, based on many years as an executive in large companies as well as small, but I was impressed with the solid points in a new book, “ The CEO Test ,” by Adam Bryant and Kevin Sharer. Really listen for danger signals and bad news.
Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. Employees can share best practices with customers on social network platforms and customers can help each other.
The hard part is providing the leadership required to align and motivate all the constituents and players – from engineers, to investors, vendors, and ultimately customers. Existing business frameworks are the recipes, and great entrepreneurs creatively use new tools and strategies to hone these frameworks, just like a master chef.
Charlene Li, in her book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. I support her ten elements of the basic framework and vocabulary of open information sharing and open decision making: Explaining: creating buy-in.
The hard part is providing the leadership required to align and motivate all the constituents and players – from engineers, to investors, vendors, and ultimately customers. Existing business frameworks are the recipes, and great entrepreneurs creatively use new tools and strategies to hone these frameworks, just like a master chef.
The hard part is providing the leadership required to align and motivate all the constituents and players – from engineers, to investors, vendors, and ultimately customers. Existing business frameworks are the recipes, and great entrepreneurs creatively use new tools and strategies to hone these frameworks, just like a master chef.
Charlene Li, in her recent book “ Open Leadership ,” attempts to show leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. Employees can share best practices with customers on social network platforms and customers can help each other.
Jamie Gerdsen, in his classic book of lessons on business change, creatively titled “ Squirrels, Boats, and Thoroughbreds ,” aims first at existing businesses, but I believe that most of his points, like his laws of the jungle, can be rewritten for startups, as follows: If you want to eat. Money is no substitute for these other treasures.
The hard part is providing the leadership required to align and motivate all the constituents and players – from engineers, to investors, vendors, and ultimately customers. Existing business frameworks are the recipes, and great entrepreneurs creatively use new tools and strategies to hone these frameworks, just like a master chef.
Every entrepreneur’s first priority should be the alignment of interests across the range of constituents required for success – partners, investors, customers, vendors, and employees. The details of this role are outlined in a new book “ Rapid Realignment ,” by the experts in this space, George Labovitz and Victor Rosansky.
Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. Employees can share best practices with customers on social network platforms and customers can help each other.
I remember a classic book, “ The Purpose Effect ,” by renowned author Dan Pontefract, that provides a good framework and background or doing just that. The challenge of every business is to create a win-win relationship between business owners, partners, team members, customers, and the community at large.
Charlene Li, in her classic book “ Open Leadership ,” shows leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. Employees can share best practices with customers on social network platforms and customers can help each other.
Charlene Li, in her latest book “ Open Leadership ,” attempts to show leaders how to tap into the power of the social technology revolution and use social media to be “open” while still maintaining control. Employees can share best practices with customers on social network platforms and customers can help each other.
Excellent detailed resources are everywhere, including a classic book, “ The Startup Checklist ,” by serial entrepreneur and founder of the New York Angels, David S. Investors and partners now look only for a framework of your business essentials, within the context of your opportunity, solution, and financials.
A design mindset is not product-focused - it’s solution focused and action oriented towards creating better customer experiences and value. Yet I believe the role and requirements continue to evolve, as detailed in the book, “ Innovation by Design ,” by Thomas Lockwood and Edgar Papke, based on their studies.
Jamie Gerdsen, in his book of lessons on business change, creatively titled “ Squirrels, Boats, and Thoroughbreds ,” aims first at existing businesses, but I believe that most of his points, like his laws of the jungle, can be rewritten for startups, as follows: If you want to eat. Money is no substitute for these other treasures.
Every entrepreneur’s first priority should be the alignment of interests across the range of constituents required for success – partners, investors, customers, vendors, and employees. My perspective on this role is outlined in the book “ Rapid Realignment ,” by the experts in this space, George Labovitz and Victor Rosansky.
I was impressed by a recent book, “ The Leadership Star ,” by Brian Hartzer, an experienced business executive, offering a concise leadership framework that I believe embodies the key attributes that I recommend. You must take the initiative to talk to customers, suppliers, other employees, and understand the process.
For survival, entrepreneurs need to be all about accomplishing results that matter for themselves, their team, and their customers. For insight, I recommend the details provided in a new book “ The 5 Choices: The Path to Extraordinary Productivity, ” by Kory Kogon, Adam Merrill, and Leena Rinne. That’s productivity.
Jamie Gerdsen, in his book of lessons on business change, creatively titled “ Squirrels, Boats, and Thoroughbreds ,” aims first at existing businesses, but I believe that most of his points, like his laws of the jungle, can be rewritten for startups, as follows: If you want to eat. Money is no substitute for these other treasures.
The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work. This can be customer acquisition cost, revenue growth, profit, or whatever other parameters are key to your success.
The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work. Ric Dragon, an expert in online marketing, in his classic book. Pick the ones that fit your desired outcome.
A design mindset is not product-focused - it’s solution focused and action oriented towards creating better customer experiences and value. Yet I believe the role and requirements continue to evolve, as detailed in the classic book, “ Innovation by Design ,” by Thomas Lockwood and Edgar Papke, based on their studies.
Jamie Gerdsen, in his classic book of lessons on business change, creatively titled “ Squirrels, Boats, and Thoroughbreds ,” aims first at existing businesses, but I believe that most of his points, like his laws of the jungle, can be rewritten for startups, as follows: If you want to eat. Money is no substitute for these other treasures.
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