products-page Case Study Related Topics 
Both Sides of the Table
FEBRUARY 20, 2017
They are tasked with “getting deals done” so they race around talking to tons of potential partners inking anything from channel sale deals , product integration, international distribution agreements, co-marketing arrangements, M&A discussions, etc. Here’s how it goes: You have a business development group with two people.
Both Sides of the Table
JULY 26, 2010
Many of you have read or at least know the primary thesis of “ Crossing the Chasm &# the seminal book on marketing your products to mainstream consumers by Geoffrey Moore. We like to use new product and gain benefits before our peers. It influenced a generation of tech marketers. We are evangelists.
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Both Sides of the Table
JULY 14, 2010
They are tasked with “getting deals done&# so they race around talking to tons of potential partners inking anything from channel sale deals , product integration, international distribution agreements, co-marketing arrangements, M&A discussions, etc. Similar with product features.
InfoChachkie
JULY 25, 2012
While the web based version of Facebook has an abundance of display banners and advertisements littering every page, the mobile version has nothing of the sort. But even Facebook admitted in their SEC filings that this was a weak solution and that they don’t currently generate any meaningful revenue from the use of Facebook mobile products.
Tech Zulu Event
MARCH 16, 2013
Most of the case studies we hear of where they are talking about social media best practices it almost always skews consumer, and there are some rules that are different in the B2B world. So for a company to buy your product you may need sign off from someone in HR, an IT director and a CEO depending on what you are selling.
Tech Zulu Event
JUNE 15, 2015
We put products they can purchase in the mix. If we see products are trending, we reach out and strike a deal with the vendor and make it for sale on our platform. Ellis points out a case study where they discovered viewers of a particular movie poster were the common thread among purchases of a particular turntable.
Both Sides of the Table
FEBRUARY 3, 2010
But DO NOT crocodile into your solution page. You have no choice but to jump into solution mode for a bit to see if your case studies on a successful implementation at other customers opens up the person you’re meeting a bit. They are seldom productive. So you’ve identified a problem.
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