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Can you defend your pricing niche against your competition?

Berkonomics

There can be nothing more important in your business planning that selecting the proper pricing niche, making your story clear using that niche, and the defending your position against the competition. There are five major classes or niches a company should examine and make its own in calculating positioning in the marketplace.

Pricing 226
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Interview with Fariborz Maseeh, Maseeh Entrepreneurship Prize Competition

socalTECH

Last week, the University of Southern California 's Viterbi School of Engineering announced that it had established a new, business plan competition, the Maseeh Entrepreneurship Prize Competition ([link] specifically aimed at students in the engineering school. Why a business plan competition, and why in engineering school?

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With Greathouse Comes Great Responsibility

InfoChachkie

Design together, the course that introduced the idea for brightblu, they were concurrently taking three other classes: Entrepreneurship, Entrepreneurial Marketing and Art of the CEO. These courses all proved to be serious influences on turning the dream of starting their own company into a reality. Fall quarter of Sr.

Class 231
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What’s the minimum information to give your investors?

Berkonomics

And most of us investors are frustrated by the lack of regular communication – unless of course – the company needs more money. If there is a concern over some investors gaining a competitive advantage, the amount of information may be reduced to the minimum for some classes of those investors.

Class 120
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Recognize your five critical business risks.

Berkonomics

Of course, there are external risks that cannot be controlled or predicted but can be planned for as well – natural disasters, sudden political or economic events that rattle the entire economy, and more. Is there a market for your class of product at all? Fourth is competitive risk. First, there is market risk.

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X Prize Foundation Opens Lab At USC

socalTECH

The X Prize Foundation , the nonprofit which is managing a number of prize-based competitions to spur on scientific research and innovation, said Wednesday that it is launching a new lab program at the University of Southern Califonia Viterbi School of Engineering. READ MORE>>.

USC 154
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6 New Venture Funding Realities To Guide Your Efforts

Startup Professionals Musings

A major chunk of this activity is provided by the newer class of “super angels,” who often look more like micro-VCs, except that they are investing their own money. Of course, every new direction has some challenges, so the super angel model isn’t perfect. Super angels have greater scope to match talent with a startup.

Guide 136