Jason Nazar

NOVEMBER 1, 2015

I’ve been a part of dozens (maybe hundreds) of product launches And in each of these cases I ask my team to put together a simple dashboard of a small set of metrics for our paid and free products that let me know the success of our efforts. Paid Product Metrics. Free Product Metrics. Conversion Rate.

Marketing 40

Marketing CPC Metrics .Net 40

socalTECH

MARCH 21, 2013

How is the changing demographic of web visitors changing how local companies operate? We recently chatted with Debra Domeyer , CEO of Oversee.net (www.oversee.net), a Los Angeles company which provides both domain monetization and runs vertical, consumer lead generation and marketing sites, to hear about the company.

Mobile 224

Mobile CTO Hire CPC Web 224

socalTECH

DECEMBER 15, 2010

For a big company, that might be through their own sales force, and for a smaller company it might be a small team which is operating the site themselves. They can sell those ads on a CPM, CPC, or CPA basis. What's also important, is that people are using the product. For instance, they might be selling ad space directly.

OpenX 242

OpenX Advertising Yahoo Pasadena 242

Startup Professionals Musings

JULY 10, 2015

When Facebook did it a few years ago, the company used more than $100 million in venture capital funding before it became profitable. For the advertiser, this is the cost-per-click (CPC) model. The goal is for your visitor to be redirected to the site or product being advertised.

Advertising 99

Advertising PPC CPC Sites 99

Startup Professionals Musings

MARCH 23, 2013

Paid search engine ranking (PPC) is buying advertising for your business from Google or another search engine company. Their computers then cleverly merge your ads with search results when users search words imply an interest in your products. Cost per click (CPC). Keyword research and budget forecasting.

Paid Search 90

Paid Search PPC Organization SEO 90

Startup Professionals Musings

OCTOBER 3, 2010

Search engine marketing is simply buying advertising for your business from Google or another search engine company. Their computers then cleverly merge your ads with search results only when users search words imply an interest in your products. Cost per click (CPC). Keyword research and budget forecasting.

SEM 90

SEM Marketing Startup Search Engine Optimization 90

socalTECH

MARCH 4, 2010

We're now at the end of year 3 of the company. It's pretty typical in the life of a startup, where we've proven we have a product people like, and use and demand, and can scale, and we did a pretty effective job of learning about advertising and making revenues off high yielding, CPC advertising. A year ago, we were around 3.5

Technical Review 171

Technical Review Rustic Canyon Screening Startup 171

socalTECH

FEBRUARY 1, 2011

The startup is headed by Robert Flynn --a former VC, and co-founder of Liquid Audio, and most recently head of Modern Feed, the company that is now Clicker--who talked with us about his new company. On the other side, we had about one third of our investments in early stage, technology driven companies. What is Aggregage?

Startup 162

Startup Content Advertising Sites 162

InfoChachkie

DECEMBER 2, 2009

No one wakes up and says to themselves, “I need to buy that product I have never heard of before.” Instead of billboards, affiliates own websites, many of which contain meaningful content associated with the products they advertise. Note: be sure to always disclose your association with any products included in such lists.

Customer 164

Customer Custom Advertising SEM 164