SoCal CTO

AUGUST 4, 2011

SEO for Startups )? What set of functionality would make your company launch-ready? How much member profile information do you need before allowing a user to login? Location/Geography - are you using geographic information? SEO Support - will URLs need to be well formed? Will back-end support for SEO be needed?

Develop 396

Develop Development Startup SEO 396

SoCal CTO

AUGUST 4, 2011

SEO for Startups )? What set of functionality would make your company launch-ready? How much member profile information do you need before allowing a user to login? Location/Geography - are you using geographic information? SEO Support - will URLs need to be well formed? Will back-end support for SEO be needed?

Develop 384

Develop Development Startup SEO 384

Both Sides of the Table

MARCH 14, 2013

Creating awareness for your brand and products is one of the lifebloods of technology startups yet in a world where so many companies are being created it becomes difficult to rise above the noise. Ever notice how some companies tend to be in the press all the time and your big new product launch struggled for inches?

Marketing 389

Marketing Press Blogging Startup 389

socalTECH

MARCH 21, 2011

In the case of SmartyPants Vitamins (www.wearesmartypants.com), it's at the core of the company. There was a real opportunity for me to arbitrage the last decade and a half of my experience in the Internet, and apply that to a products company, and to get some real competitive advantage. A lot of that information is obtuse.

Web 225

Web Social Media SEO Media 225

SoCal CTO

NOVEMBER 5, 2009

I recently got together with Aaron Shechet and an early stage startup to discuss the direction the company might want to take. We also represent a few larger companies with international issues. I am planning right not to write a post about how startups often get SEO wrong. Look forward to connecting around the SEO topic.

Startup 150

Startup SEO Pepperdine Blogging 150

Startup Professionals Musings

FEBRUARY 20, 2019

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. Be consistent is their application, and provide contact information for both phone and email access. Smart people only visit and buy from credible and memorable websites.

Search Engine Optimization 88

Search Engine Optimization eBook Advertising SEO 88

Startup Professionals Musings

APRIL 3, 2019

Due to the information overload felt by consumers today, marketing at the generic segment level no longer works. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. Identify the smallest segments possible of your constituents. Create an action plan with metrics.

Social Media 96

Social Media Media Marketing Metrics 96

SoCal CTO

NOVEMBER 17, 2009

It seems like a lot of what you are doing is about providing valuable information that accompanies the work that you do. However, as I read more about your focus, you are using these things in a slightly different way, i.e., not sure if SEO is as important. I recently posted about SEO for Startups. Great stuff! Great posts.

Acquisition 170

Acquisition Customer Custom Ideas 170

Both Sides of the Table

APRIL 18, 2010

Chartbeat is a relatively young company and product. For Mahalo this often means making modifications to the story in real time both to update any facts and to improve SEO on a story that is already becoming popular. In fact, I’m surprised by how antiquated Google Analytics feels. You’ll see the shot below.

Blogging 287

Blogging Google Screening Mahalo 287

socalTECH

MARCH 2, 2016

Vic Belonogoff: We are a digital publishing company. Our goal is to create really socially engaging content, that is aimed at empowering, informing, and giving voice to a young audience. Back then, it was a much different game, and there was not much of an emphasis on social and more on SEO. Tell us about Render Media?

Media 100

Media Content News SEO 100

Startup Professionals Musings

JUNE 13, 2015

These give good customer connection and SEO. With integrated marketing campaigns, Lon asserts that companies like SAP and IBM are reporting that targeted prospects are responding at a 3 to 5 percent rate on the average, which is an increase of 73 percent compared to standard e-mail campaigns. I wouldn’t want to do the ROI on that one.

Social Media 108

Social Media Media Marketing Resource 108

socalTECH

OCTOBER 30, 2013

The startup--which is part of MuckerLab--landed a seed funding round last week, so we thought we''d catch up with founder and CEO Farbod Shoraka to dig deeper into the company''s goals and service. You mention the big companies, like FTD, 1-800 Flowers, etc. What is BloomNation? They have to pay for placement.

Beverly Hills 157

Beverly Hills Technical Review Design Startup 157

Both Sides of the Table

JUNE 27, 2011

Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). The truth is – there isn’t a “right&# answer so for your company. In my experience, entrepreneurs who are overly paranoid or are information hoarders rarely do well.

Marketing 380

Marketing Startup Press Technical Advisors 380

Startup Professionals Musings

JULY 24, 2015

In small companies and startups, people seek out leaders they want to work for, in lieu of a big company with more job security. Customers these days expect to find your information where they are, not where you are. Each can be linked directly into your site domain name for maximum SEO impact.

Blogging 110

Blogging Startup Search Engine Optimization Social Media 110

Startup Professionals Musings

DECEMBER 1, 2013

The place to start today is if your company only uses traditional media for marketing, or no marketing. According to a Harvard Business Review article , only 60% of companies today use social media at all, and only 12% of those feel that they are using it effectively. These give good customer connection and SEO. Marty Zwilling.

Social Media 103

Social Media Media Marketing Startup 103

Startup Professionals Musings

AUGUST 20, 2013

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. Be consistent is their application, and provide contact information for both phone and email access. Smart people only visit and buy from credible and memorable websites.

Search Engine Optimization 105

Search Engine Optimization Startup Advertising SEO 105

Both Sides of the Table

JANUARY 22, 2014

I’ve seen too many companies go off track by a VC hell bent on the team pursuing the VCs strategy which at times is about chasing the next shiny object. SEO marketing vs. social marketing. I would call their portfolio companies and ask how helpful or not they’ve been. I call them “ VCs Seagulls.”

Venture Capital 364

Venture Capital Coach Writing SaaS 364

Startup Professionals Musings

OCTOBER 3, 2012

The site must have more and better content (information presented) than your competitor. are still the primary method for finding information on the Internet. If you web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. Content is king of the road. Search engines.

Startup 96

Startup Social Media Content Paid Search 96

Startup Professionals Musings

FEBRUARY 18, 2017

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. Be consistent is their application, and provide contact information for both phone and email access. Smart people only visit and buy from credible and memorable websites.

Search Engine Optimization 54

Search Engine Optimization eBook Advertising SEO 54

Startup Professionals Musings

NOVEMBER 12, 2013

The site must have more and better content (information presented) than your competitor. Search engines like Google are still the primary method for finding information on the Internet. If your web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted.

Social Media 93

Social Media Content Startup Web 93

Startup Professionals Musings

DECEMBER 23, 2017

These give good customer connection and SEO. With integrated marketing campaigns, Lon asserts that companies like SAP and IBM are reporting that targeted prospects are responding at a 3 to 5 percent rate on the average, which is an increase of 73 percent compared to standard e-mail campaigns. I wouldn’t want to do the ROI on that one.

Media 59

Media Marketing Social Media Resource 59

Startup Professionals Musings

APRIL 1, 2017

Due to the information overload felt by consumers today, marketing at the generic segment level no longer works. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. Identify the smallest segments possible of your constituents. Create an action plan with metrics.

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

JUNE 30, 2014

More and more, employees work for people they respect, rather than companies. Of course, ultimately you want employees who can blog for you and your company as well. Smart potential employees are also reading blogs to stay up-to-date in their field, and find the new leaders. Take the initiative to put yourself out there.

Startup 101

Startup Blogging Writing Google 101

Startup Professionals Musings

JULY 22, 2012

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. Be consistent is their application, and provide contact information for both phone and email access. Smart people only visit and buy from credible and memorable websites.

Search Engine Optimization 96

Search Engine Optimization Entrepreneur Sites Advertising 96

SoCal CTO

MARCH 1, 2007

skip to main | skip to sidebar SoCal CTO Thursday, March 1, 2007 Entreprenuer Network Great post by Ben Kuo - The Importance of the “Network&# to Entrepreneurs - the informal connections between people in the technology industry here who have a vested interest in helping entrepreneurs take their companies to the next level.

Networking 150

Networking CTO Coach Southern California CTO Hire 150

Startup Professionals Musings

OCTOBER 23, 2012

The place to start today is if your company only uses traditional media for marketing, or no marketing. According to a Harvard Business Review article , only 60% of companies today use social media at all, and only 12% of those feel that they are using it effectively. These give good customer connection and SEO.

Media 92

Media Social Media Marketing Resource 92

Startup Professionals Musings

AUGUST 18, 2013

Due to the information overload felt by consumers today, marketing at the generic segment level no longer works. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. Identify the smallest segments possible of your constituents. Create an action plan with metrics.

Social Media 102

Social Media Media Product Metrics 102

Startup Professionals Musings

APRIL 21, 2013

More and more, employees work for people they respect, rather than companies. Of course, ultimately you want employees who can blog for you and your company as well. Smart potential employees are also reading blogs to stay up-to-date in their field, and find the new leaders. Take the initiative to put yourself out there.

Blogging 104

Blogging Product Startup Writing 104

Startup Professionals Musings

JUNE 18, 2012

Even for low-tech startups, the scope of information available on the Internet, and its global reach, has had a similar financial impact on the many other challenges facing every startup founder. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Here are a few examples: Setting up the business.

Startup 102

Startup Search Engine Optimization SEM Social Network 102

socalTECH

NOVEMBER 12, 2008

Matthew spoke to us to give us a better idea of what the company offers and why it was started. What's your background, and how did you decide to start the company? It was the third week of December 2006, and I was involved with a biodiesel company. Who are you targeting with this -- buyers at companies?

SEO 100

SEO Advertising Gogii Tech Coast Angels 100

Startup Professionals Musings

JULY 27, 2012

Due to the information overload felt by consumers today, marketing at the generic segment level no longer works. Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. Identify the smallest segments possible of your constituents. Create an action plan with metrics.

Social Media 91

Social Media Media Metrics SEO 91

Startup Professionals Musings

DECEMBER 5, 2010

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. Be consistent is their application, and provide contact information for both phone and email access. Smart people only visit and buy from credible and memorable websites.

Tips 92

Tips Search Engine Optimization Startup Advertising 92

Tech Zulu Event

MARCH 12, 2015

Also, the Web Team will be responsible for the overall design of company websites and applications. It is not uncommon to outsource some of these responsibilities to companies that specialize in doing these things. An IT Department is responsible for keeping company computers up and running. Challenges.

Web 40

Web Cloud Computing Search Engine Optimization Outsource Development 40

Tech Zulu Event

JANUARY 28, 2016

For example, if a company website generates extensive visitor traffic at a particular point in time, the enterprise may continue to serve customers without obvious interruptions in service because its cloud-based server architecture permits the distribution of visiting traffic among servers in different locations. Enhanced Platform Mobility.

Software 40

Software Social Media Platform Mobile 40

Startup Professionals Musings

FEBRUARY 15, 2011

Even for low-tech startups, the scope of information available on the Internet, and its global reach, has had a similar financial impact on the many other challenges facing every startup founder. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Here are a few examples: Setting up the business.

Entrepreneur 94

Entrepreneur Startup Search Engine Optimization SEM 94

socalTECH

OCTOBER 25, 2012

We don't put the onus on sellers to describe those items in detail--instead, we use the information we can get from the image and fill it all in for them, which makes it quicker and easier. Tracy DiNunzio: RecycledBride and Tradesy are same of the same company, Recycled Media. It really couldn't be easier.

Startup 236

Startup Education Acquisition Funding 236

socalTECH

MARCH 20, 2009

Users can vote for relevancy of results, and over time, the non-relevant information or SEO moves down below the line. Do you have any issue pulling information from the search engines? How is the company funded? Dan Yomtobian: The company was funded from selling stock in my other company, Findology.

PPC 113

PPC Sherman Oaks Advertising Yahoo 113