Company Examples SEO Writing 
Both Sides of the Table
JANUARY 12, 2014
SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. ” Here are some examples: 1. Rebelling is simply a form of snobbery. Online marketing uses techniques for driving promotion and place.
Both Sides of the Table
APRIL 18, 2010
Chartbeat is a relatively young company and product. I’m only writing about the product because I’m passionate about it. For Mahalo this often means making modifications to the story in real time both to update any facts and to improve SEO on a story that is already becoming popular. Basically, it rocks!
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Both Sides of the Table
MARCH 14, 2013
Creating awareness for your brand and products is one of the lifebloods of technology startups yet in a world where so many companies are being created it becomes difficult to rise above the noise. Ever notice how some companies tend to be in the press all the time and your big new product launch struggled for inches? More strategic.
SoCal CTO
NOVEMBER 5, 2009
I recently got together with Aaron Shechet and an early stage startup to discuss the direction the company might want to take. We also represent a few larger companies with international issues. You are writing about the essentials of business. The Startup Metrics post is a good example of what I call “holocognics.”
Both Sides of the Table
MARCH 8, 2010
I recently wrote a piece for Mashable on how to create a company blog. Blogging is an important way to build an audience and also drive SEO traffic. Don’t just write a carbon copy of what somebody else is doing. OK, well, actually the first thing I did is come up with a list of 50 posts that I wanted to write.
Both Sides of the Table
JUNE 27, 2011
Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). The truth is – there isn’t a “right&# answer so for your company. For early-stage consumer companies I would be careful not to market futures at all.
Both Sides of the Table
APRIL 23, 2011
Back to regular writing this week so check back in. if you get some value out of the notes consider checking out his company or Twitter feed). Yes an online video startup in ‘99 that helped large media companies encode and distribute their videos through portals. The company later sold for around $300 million.
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