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I Buy Dead Magazines (the art of the intro …)

Both Sides of the Table

I buy dead magazines.” I buy dead magazines. I run a company called Formation Media. We think that the magazine industry is going through incredible change but that the Internet website experience doesn’t yet fulfill our magazine needs. We buy dead magazines. Even if you’re a more accomplished company.

Startup 315
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Praying to the God of Valuation

Both Sides of the Table

I started my first company in 1999 and was admittedly swept up in all of this: Magazine covers, fancy conferences, artificial valuations and easy money. Between 2006–2008 I sold both companies that I had started and became a VC. Starting in 2009 I began writing checks consistently, year-in and year-out.

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Robb Report's Bill Curtis On Why Podcasting Is The Next Media Frontier

socalTECH

Curtis is the former publisher of the Robb Report, which he sold back in 2015, and has a long history of operating media companies that have published such titles as Home Office Computing, Home Theater, Mobile Computing, Worth, and many others. We have published 74 different magazine titles over the last 30 years.

Media 150
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From Startup Newsletter To Best Selling Book: How This Entrepreneur Pulled It Off

InfoChachkie

John Lusk, along with his Co-Author Kyle Harrison, leveraged their humble company''s newsletter into The MouseDriver Chronicles , a New York Times bestselling book. The company''s newsletter was initially created to share their entrepreneurial journey with their family and friends. A version of this article previously appeared on Inc.

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Niche marketing works. Here’s how.

Berkonomics

So, aiming a brand-new smartphone full of great features but increased complexity using AARP Magazine as your marketing resource just won’t get the job done. Where else are consumers going to find your product, if no one else is offering it or if other companies offer it, but haven’t found the right niche audience? Of course not.

Marketing 266
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Why Acceptance of Failure is Critical to Startup Success

Both Sides of the Table

So founders took fewer risks and at the societal level with fewer companies taking fewer expansion risks job creation is weaker. Could Korea’s largest companies increase their funding of startups and provide them with initial business development deals as so often happens in Silicon Valley?

Startup 261
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From Startup Newsletter To Best Selling Book: How This Entrepreneur Pulled It Off

InfoChachkie

John Lusk, along with his Co-Author Kyle Harrison, leveraged their humble company''s newsletter into The MouseDriver Chronicles , a New York Times bestselling book. The company''s newsletter was initially created to share their entrepreneurial journey with their family and friends. A version of this article previously appeared on Inc.