Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in his new book “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

Social Media 91

Social Media Media Metrics SEO 91

Startup Professionals Musings

JULY 20, 2020

Indeed, while the rules and technologies for lead generation have changed, Forrester and other experts still see it as the most effective way for businesses with limited budgets to maximize their return on marketing investment (ROMI). Social-media advertising. One of these experts, David T. Display advertising. Email marketing.

Custom 146

Custom Customer Marketing Startup 146

TechCrunch LA

AUGUST 11, 2021

Linktree leads the space, securing a recent $45 million Series B raise to build out e-commerce features, but Beacons boasts competitive creator monetization tools with just a $6 million seed round in May. But Snipfeed’s biggest differentiator is its Cameo-like system for selling personalized content. With its $5.5

Platform 286

Platform Commerce Startup Tool 286

Startup Professionals Musings

FEBRUARY 10, 2023

Of course you need to discount any investor competitive positioning, but local investment group leaders will quickly tell you the strengths and terms of active investors in your area. Do research on investor visibility via Google and social media.

Technical Review 138

Technical Review Startup Innocal Offshore 138

Startup Professionals Musings

NOVEMBER 12, 2021

Let me be clear – a product or consulting startup today without a blog, even with a static website, risks not being competitive in cost and time to reach and hold that critical mass of online customers. Add content regularly. When you post to a blog multiple times each week, you content is constantly changing and growing.

Blogging 135

Blogging Services Search Engine Optimization Web 135

Both Sides of the Table

SEPTEMBER 7, 2013

It an era of social media and newsreaders titles matter a lot. I aspired to rise above the noise by putting out insightful content with a frequency that kept people coming back to check in directly on my website. So I need to stand out in two areas in which I compete for attention – social media and news readers.

Writing 326

Writing Buzzfeed Social Media Blogging 326

Tech.Co

MAY 31, 2023

But while competition remains fierce, the advancement and accessibility of smart solutions are making it easy than ever for startups to find their feet. Read our guide to the best VoIP desk phones to check out its competition. Zoho Social is the best social media management tool we've reviewed, largely because of its affordability.

Tool 128

Tool Startup Software Review Technical Review 128

Berkonomics

MARCH 23, 2023

There are thirty billion pieces of content shared on Facebook each month. An estimated $180 billion will be invested in data analytics by 2024. The true value to us will be in analyzing unstructured data, estimated to be 80% of all data stored, from blogs, social media, pictures and video.

Mobile 156

Mobile Commerce Software Review Yammer 156

Startup Professionals Musings

DECEMBER 23, 2017

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. None should be considered competitive mutually exclusive to any other. Social media as a marketing tool is here to stay, and is now widely accepted.

Media 59

Media Marketing Social Media Resource 59

socalTECH

APRIL 14, 2010

Working with brand partners and viewers, they find that we're providing the content they need in terms of readers and brand partners, such as getting to moms interested in the green movement, moms specifically interested in beauty products, etc--where they can create a more intimate relationship with readers. Also, we have lots of content.

Networking 230

Networking Social Media Startup Search Engine Optimization 230

Startup Professionals Musings

JUNE 26, 2020

A business plan is the outward facing definition of the business you hope to drive with your hardware solution, with a hardware overview in the intro to highlight customer value and competitiveness. Call out your top competitors, highlighting your sustainable competitive advantage, including patents, trade secrets. and trademarks.

Product 169

Product Summary Startup Examples 169

Startup Professionals Musings

MAY 11, 2020

Of course you need to discount any investor competitive positioning, but local investment group leaders will quickly tell you the strengths and terms of active investors in your area. Do research on investor visibility via Google and social media.

Technical Review 124

Technical Review Funding Innocal Offshore 124

Startup Professionals Musings

OCTOBER 3, 2012

But the low cost also means that your competition will also be there in force. Content is king of the road. The site must have more and better content (information presented) than your competitor. Digital content includes text, graphics, sound, and video, with presentation style, currency, and appeal.

Startup 96

Startup Social Media Content Paid Search 96

Startup Professionals Musings

DECEMBER 18, 2022

The first page of the business plan better be an executive summary which gives the investor a taste of the financials, as well as opportunity, competition, and key executives. “I Investors invest in the jockey, more than the horse. Every acronym should at least be spelled out and defined at its first appearance in any content. “I

Technical Review 109

Technical Review Startup Statistics Social Media 109

Both Sides of the Table

JANUARY 11, 2014

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. “How many legs does a dog have if you call the tail a leg?

Technical Review 384

Technical Review SEM SEO Marketing 384

Startup Professionals Musings

AUGUST 17, 2018

Indeed, while the rules and technologies for lead generation have changed, Forrester and other experts still see it as the most effective way for businesses with limited budgets to maximize their return on marketing investment (ROMI). Social-media advertising. One of these experts, David T. Display advertising. Email marketing.

Social Media 55

Social Media SEM Startup Advertising 55

socalTECH

OCTOBER 19, 2018

Earlier this month, Los Angeles-based Catalog (www.catalog.cc), a startup developing artificial intelligence software to help independent visual artists scale their content production efforts, announced it raised $1.5M Lots of those businesses wanted to get display banners, but had no content to do so. in a seed funding round.

Help 133

Help IP Content Google 133

Startup Professionals Musings

APRIL 25, 2014

Indeed, while the rules and technologies for lead generation have changed, Forrester and other experts still see it as the most effective way for businesses with limited budgets to maximize their return on marketing investment (ROMI). Social-media advertising. One of these experts, David T. Display advertising. Email marketing.

Startup 99

Startup Social Media SEM Advertising 99

Startup Professionals Musings

NOVEMBER 12, 2013

But the low cost also means that your competition will also be there in force. Content is king of the road. The site must have more and better content (information presented) than your competitor. Digital content includes text, graphics, sound, and video, with presentation style, currency, and appeal.

Social Media 93

Social Media Content Startup Web 93

Startup Professionals Musings

AUGUST 6, 2016

Indeed, while the rules and technologies for lead generation have changed, Forrester and other experts still see it as the most effective way for businesses with limited budgets to maximize their return on marketing investment (ROMI). Social-media advertising. One of these experts, David T. Display advertising. Email marketing.

Custom 60

Custom Customer Marketing Social Media 60

Startup Professionals Musings

NOVEMBER 10, 2014

But safely seeking equity investments from the crowd via the Jobs Act of 2012 is problematic and has still not been defined. In reality, a few thousand dollars to a few winners, is tantalizing but probably not a return on the investment. Multiple micro-investments are not manageable. Marty Zwilling.

Funding 101

Funding Equity Entrepreneur Invest 101

Startup Professionals Musings

MARCH 21, 2020

The first page of the business plan better be an executive summary which gives the investor a taste of the financials, as well as opportunity, competition, and key executives. “I Investors invest in the jockey, more than the horse. Every acronym should at least be spelled out and defined at its first appearance in any content. “I

Technical Review 124

Technical Review Statistics Startup Social Media 124

Startup Professionals Musings

OCTOBER 5, 2018

For example, no one learned a couple of decades ago that the biggest opportunities ahead would include social media, ecommerce, and computers on our wrists. I believe these insights can and must be extended to you and your career, in line with the following guiding principles: Make your interest in learning your competitive advantage.

Examples 85

Examples Social Media Competition Guide 85

Startup Professionals Musings

NOVEMBER 16, 2015

Cushion your investment requirements. Resist the temptation to be defensive, and don’t assume you are somehow smarter than the competition. If you can’t find anything innovative in your user interface, process or algorithms, you need to think again and add something for a competitive barrier to entry and increased valuation.

Startup 96

Startup Mentor Entrepreneur Social Media 96

Startup Professionals Musings

JUNE 25, 2011

These are variations on a “crowd-funding” theme to raise money for a startup through social networks and voting at public events. Crowd-sourcing tools, usually Internet applications, use the social media to poll for interest, feedback, and ultimately some funding for the startup. Multiple micro-investments are not manageable.

Funding 92

Funding Startup Social Media Sample 92

Tech Zulu Event

DECEMBER 18, 2012

The idea for exploreB2B resulted from my own experience in business development for a young consulting company and my brother’s enthusiasm for tech and social media. The result was a social platform especially built to serve the needs of Business-to-Business interaction and networking. Competition? How does it work?

Networking 71

Networking Help Social Media Platform 71

Startup Professionals Musings

MARCH 17, 2013

But safely seeking equity investments from the crowd via the Jobs Act of 2012 is problematic and has still not been defined. In reality, a few thousand dollars to a few winners, is tantalizing but probably not a return on the investment required. Multiple micro-investments are not manageable.

Funding 106

Funding Equity Entrepreneur Sample 106

Tech Zulu Event

DECEMBER 28, 2012

Adam Fridman, MSF from DePaul, 4 years investment banking and 10 years in business development consulting and start ups. We review the credentials of Advisors via LinkedIn and other social media sources to ensure they’re worth their weight in advice. No direct competition. What does it do literally?

Entrepreneur 89

Entrepreneur Startup Paramount Social Media 89

Both Sides of the Table

FEBRUARY 10, 2011

The best proof of a soft circle is whether an angel will email someone else (refer another investor) and start off that email with “I’m investing in…”. Thomas’ golden rule: if my girlfriend can’t understand what a product does in 1-2 sentences I don’t invest. As an angel, do you reserve money for follow-on investments?

Angel 302

Angel Startup Ideas .Net 302

Startup Professionals Musings

SEPTEMBER 10, 2014

Of course you need to discount any investor competitive positioning, but local investment group leaders will quickly tell you the strengths and terms of active investors in your area. Do research on investor visibility via Google and social media.

Technical Review 103

Technical Review Innocal Offshore Entrepreneur 103

Both Sides of the Table

APRIL 10, 2010

But wait, aren’t you the guy who invested in Ad.ly, the in-stream advertising company? Two things : 1) when I invested in Ad.ly Two things : 1) when I invested in Ad.ly is integrated with the content while being specifically denoted as an ad. So the ad appears wherever content is consumed.

Acquisition 287

Acquisition Develop Development Conference 287

Both Sides of the Table

FEBRUARY 15, 2011

When you’re one fund and have $600 million to invest it’s easier to take that kind of risk. LA generally doesn’t have an appetite for this kind of ‘swing-for-the-fences’ investment at early stages – and neither does your town. LA is producing content at scale.

Venture Capital 313

Venture Capital Southern California Google Startup 313

SoCal CTO

SEPTEMBER 8, 2010

Product Friday: Monetizing Content is a Product Problem - This is going to be BIG. August 20, 2010 They say people won't pay for content. What Apple proved, and what I suspect is the issue with web content, is that monetization was a product problem. They say that paywalls are stupid and that its just not monetizable.

Startup 191

Startup Venture Capital Blogging CTO Hire 191

socalTECH

JUNE 4, 2014

We are young women ourselves, obviously, so its a competitive advantage to do what we know best, especially when theres not many of us in the industry. They also like to show off their eggs on social media, on places like Instagram, and dress their eggs up in all sorts of fun costumes. Lina Chen: Weve always loved media.

Software Review 113

Software Review Startup Mobile HTML 113

Tech Zulu Event

SEPTEMBER 6, 2012

USC’s Marshall School of Business and School of Cinematic Arts present Silicon Beach @USC : an event highlighting innovation, new ventures, partnerships and investment at the intersection of technology and digital content. WHEN : Silicon Beach Awards – Venture Competition: Sept 12 (by invitation). Silicon Beach @ USC.

USC 81

USC Southern California Conference Entertainment 81

Startup Professionals Musings

MARCH 27, 2016

Of course you need to discount any investor competitive positioning, but local investment group leaders will quickly tell you the strengths and terms of active investors in your area. Do research on investor visibility via Google and social media.

Technical Review 63

Technical Review Innocal Offshore Entrepreneur 63

Tech Zulu Event

SEPTEMBER 20, 2010

This Panel is filled with investing super stars who will be going over must have content for all the startups and entrepreneurs out there. Topic discussion: Impact of social media on startups and on funding leads for investors. Investment trends in startups that are about or related to social media.

Social Media 71

Social Media Technical Review Mixergy Tech Coast Angels 71