Berkonomics

APRIL 8, 2021

How do you make your product go viral? What are the elements needed to focus upon in making the attempt to take a product viral? Some apps, like Discord, attach a brand link to the bottom of each message so that every recipient can click upon the link and become a user of the product without further marketing by the company.

Sites 156

Sites Product Social Network Press 156

Startup Professionals Musings

NOVEMBER 3, 2019

It happens on the front end for startups to get traction, and then again later for every company as the economy, competition, and culture changes around them. The pivot can be as simple as changing the pricing model, or as complex as moving from a product business to a services business.

Course 85

Course IBM IBM Social Media 85

Startup Professionals Musings

DECEMBER 16, 2019

Every entrepreneur believes that their product or service is memorable, and that every customer will quickly see the advantage over competitors. Yet true product differentiation in the eye of the customer is rarely achieved. Of course, working on perception can backfire if the differentiation reality isn’t there.

Product 124

Product Customer Custom Examples 124

Startup Professionals Musings

AUGUST 14, 2014

In their passion and excitement about a new product or service, entrepreneurs tend to continually narrow the scope of potential competitors, and often claim to have no direct competitors. Competition for your new hydrogen fuel auto engine is not limited to other hydrogen auto engine offerings, or even other autos.

Competition 93

Competition Startup Patents Slides 93

Tech Zulu Event

APRIL 30, 2014

In order to support all of these teams, there are several on-campus startup competitions every year, from the Silicon Beach USC competition to the New Venture Seed Competition, with prize funds to help build the companies. The post HipTraveler | Taking Startup Competitions by Storm appeared first on TechZulu.

Competition 104

Competition Startup USC Southern California 104

Startup Professionals Musings

FEBRUARY 14, 2021

In their passion and excitement about a new product or service, entrepreneurs tend to continually narrow the scope of potential competitors, and often claim to have no direct competitors. Competition for your new hydrogen fuel auto engine is not limited to other hydrogen auto engine offerings, or even other autos.

Competition 166

Competition Funding Startup Patents 166

Both Sides of the Table

JANUARY 29, 2010

Mark Zuckerberg seems to be me to be one of the most talented young technology professionals of his generation and seems to have an amazing vision for technology and product. Competitiveness - One attribute that I believe most VCs look for in entrepreneurs is competitiveness. This competitive streak paid off.

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Competition Entrepreneur Startup GRP Partners 296

Tech.Co

SEPTEMBER 3, 2015

Among the participants that applied for the online competitions, only a progressed into the semi-finals. There’s a lot of work that goes into selling the product to users who are already doing something a certain way. Tech.Co: What was the road like leading up to your initial pitch for the competition?

Competition 103

Competition Startup Ideas Conference 103

Both Sides of the Table

JANUARY 12, 2010

I recently wrote a post about avoiding the “ Deferred Life Plan &# and some related thoughts about personal productivity that came from Tim Ferriss’s book, The Four Hour Workweek. I would love to say that I’m the productivity guru. Tim Ferriss gave this extra emphasis in his book.

Product 280

Product Startup Email Technical Review 280

Berkonomics

NOVEMBER 25, 2021

Of course, there are external risks that cannot be controlled or predicted but can be planned for as well – natural disasters, sudden political or economic events that rattle the entire economy, and more. Will the marketplace accept your product? Is there a market for your class of product at all? Second is product risk.

Competition 156

Competition Marketing Class Product 156

Berkonomics

NOVEMBER 24, 2022

So, when do we know which course to take? And if that new strategy is proved to be true, the five-hundred-pound gorilla in that niche just moved out of the way of many of its smaller competitors, leaving a market that will surely see a scramble for new competition in the near future. At least that is the conventional wisdom.

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Resource Competition Examples Customer 156

SoCal Tech Calendar

FEBRUARY 6, 2009

Thursday, February 12, 2009 -- Caltech Executive Education: Taking Technology Products to Market. Stand out in your competitive marketplace. Attend this 2 day course to learn how to provide customers with crystal-clear product positioning, meaningful branding, and carefully timed launch strategies. See [link] (more).

Product 100

Product Marketing Technology CalTech 100

Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. But being best-in-class at online marketing is also a sine qua non to standout from your peer group.

Marketing 379

Marketing Startup SEM SEO 379

Startup Professionals Musings

MAY 14, 2021

As an advisor to new business owners, I’m accustomed to seeing primarily the simple traditional product pricing strategies , usually driven by competitor prices, or cost plus a reasonable margin. Include free digital products to enhance physical ones. Of course, raising prices later is difficult, unless pre-specified.

Pricing 145

Pricing Startup Competition Examples 145

Berkonomics

NOVEMBER 9, 2017

Simply, it’s offering a specific product or service to a specific group of people. Of course not. You’ll have less competition. Where else are consumers going to find your product, if no one else is offering it or if other companies offer it, but haven’t found the right niche audience? What Is niche marketing?

Marketing 266

Marketing Resource Advertising Social Media 266

Berkonomics

MAY 11, 2023

They are coachable in that they have taken advantage of the vast experience of others in overcoming obstacles and finding ways to speed a product to market faster or create a service whose quality exceeds that of the competition. Of course, you could be the exception.

Statistics 156

Statistics Startup Ideas Entrepreneur 156

Both Sides of the Table

OCTOBER 3, 2013

Of course you now book when you want and even choose your restaurant based on availability at the time / day you want and you can book on your mobile phone at 2am or 8pm. and there was certainly less competition from everybody pitching local merchant solutions. As long as they didn’t lose the book or make a mistake.

Development Team Review 324

Development Team Review Course Mobile Writing 324

Startup Professionals Musings

JULY 27, 2018

I’m still amazed at how many technical entrepreneurs don’t have a business pitch, and offer me their product pitch or product spec instead. I’m a technologist, so I always love to learn about the product, but every investor needs to make sure you have a business, as well as a product.

Product 58

Product Slides Entrepreneur Invest 58

Berkonomics

JUNE 27, 2019

As a group, we set a bar of fifteen percent as the minimum amount of time each week that a good CEO should spend reaching out to the company’s key customers in a proactive attempt to find issues, trends, unmet product needs, and of course create bonds that make their jumping to a competitor more difficult. Of course, they do.

Customer 120

Customer Custom Course Email 120

Startup Professionals Musings

JUNE 26, 2022

In fact, most employee training courses recommend the distance if the work relationship crosses management levels, and most management policies strictly forbid fraternizing with the team. Can be a competitive advantage. Of course, all these things can happen in any workship. Competition over salary, promotions, and position.

Startup 119

Startup Course Competition Social Media 119

Startup Professionals Musings

SEPTEMBER 16, 2023

Of course, that’s both the good news and the bad news for aspiring entrepreneurs, since it means more competition, and the business landscape is changing faster than ever. Building a minimum viable product, with customer validation. Just make sure you can fill in all the details. Later cleanup can double your costs and risks.

Entrepreneur 104

Entrepreneur Startup Social Media News 104

Both Sides of the Table

SEPTEMBER 10, 2021

We have global opportunities from these trends but of course also big challenges. Of course we can’t. There are of course many Seed VCs who take board seats, don’t over-commit to too many deals and try to help with “company building” activities to help at a company’s vulnerable foundations. Hot, Flat & Crowded.”

Venture Capital 471

Venture Capital Writing Invest Pricing 471

Startup Professionals Musings

APRIL 28, 2023

Up-sell related products or cross endorsement. If your customers would benefit by having products from both companies, you might negotiate the opportunity to include the other’s product as an add-on. Of course, it’s important to start with a bounded agreement which clearly lays out expectations and areas that are off-limits.

Startup 105

Startup Outsource Competition Entrepreneur 105

Both Sides of the Table

OCTOBER 26, 2020

leadership, mentorship, competitiveness, communications, relationship-building?—?and and of course a relentless pursuit of helping founders succeed. The core of the investing job of course is investing dollars into startup companies and helping as a mentor, advisor and board member on the companies in which you’ve invested.

Venture Capital 361

Venture Capital Startup Invest CitySearch 361

Startup Professionals Musings

MAY 1, 2021

Watching the orders come in, or the product moving off the shelf, is the feedback you have been looking for. Love that sustainable competitive advantage. Of course, never forget those ongoing perspiration items that seem to haunt you every day: Create intellectual property. Start even before the product is ready.

Startup 160

Startup Patents Competition Social Network 160

Startup Professionals Musings

FEBRUARY 15, 2021

Of course, this path involves some risk, but you never get anywhere unless you take a chance. As small companies, neither startup could afford to extend their product alone, but through creative leadership, we were able to negotiate a win-win strategic partnership for a joint product. We both often lost as a result.

Startup 173

Startup Outsource Development Examples Customer 173

Both Sides of the Table

NOVEMBER 16, 2014

Eventually you need a VP of Product to handle your product roadmap, a CTO for engineering leadership and VPs of sales, marketing & biz dev. You course correct. If you hire truly talented people you end up definitionally with a lot of competitive peers who will inevitably jockey for resources and control. Engineering?

Entrepreneur 385

Entrepreneur CTO Hire Startup Sales 385

Both Sides of the Table

FEBRUARY 28, 2018

There has always been tension between CPG (consumer packaged goods) companies and the retailers who sell their products to consumers. If a consumer will pay a fixed price for a product or service then the battle over who gets the margin in any sale is between the person who merchandises a product and the person who manufactures it.

Product 296

Product Course Customer Custom 296

Startup Professionals Musings

JUNE 28, 2014

Every entrepreneur believes that their product or service is different, and that every customer will quickly see the advantage over competitors. Yet true product differentiation in the eye of the customer is rarely achieved. Of course, working on perception can backfire if the differentiation reality isn’t there.

Product 102

Product Customer Custom Examples 102

Startup Professionals Musings

SEPTEMBER 15, 2021

Of course, investors still require a profitable business model, and the potential for high returns. Startups can use social responsibility as a competitive advantage. That’s a real competitive edge that you can use in your marketing and positioning. Socially responsible products typically sell at a premium price.

Startup 149

Startup Organization Customer Custom 149

Startup Professionals Musings

AUGUST 7, 2015

Remember, investors are buying into the business, not the product. Investors are business experts, while the entrepreneur is more likely the product expert. Competitor positioning and sustainable competitive advantage. In my experience, the team's credentials are more important than the product.

Product 103

Product Slides Customer Custom 103

Both Sides of the Table

DECEMBER 26, 2010

Competition. And even then Microsoft has substitute products as anyone who has taken Econ 101 will tell you. And the reality is that if you have no competition it will likely be perceived as a negative, not positive. And the reality is that if you have no competition it will likely be perceived as a negative, not positive.

Venture Capital 313

Venture Capital Slides Competition Education 313

Startup Professionals Musings

DECEMBER 29, 2021

Unfortunately, what I see in this Internet age is information overload, and new product differentiation is harder than ever before. In this context, based on recent feedback , over 30,000 new products get introduced every year, and 95 percent fail, primarily because they don’t stand out over existing alternatives.

Social Media 134

Social Media Case Study Customer Custom 134

Startup Professionals Musings

OCTOBER 30, 2022

The buying process is just the beginning of the customer experience, and it has to remain a good one throughout the time that your customer actually uses your product or service. Of course, both you and they will make mistakes, which are the best learning experiences. Capitalize on the multiplier moment.

Customer 146

Customer Custom Startup Course 146

Startup Professionals Musings

JANUARY 8, 2023

So before you decide to move your manufacturing, software development, or call center out of town, make sure you understand the following considerations: Don’t give someone else control of your competitive advantage. Saving cost won’t help you if you can’t make the daily innovations required to stay competitive. Marty Zwilling.

Software Review 114

Software Review Technical Review Outsource Development Outsource 114

Both Sides of the Table

DECEMBER 27, 2010

Conventional wisdom in most companies is that “the competition is the enemy&# – it’s the rallying cry to dig deeper, get more features out the door, issue press releases citing differences and attack the competition’s weaknesses in sales presentations. A healthy respect for your competition will serve you well.

Cloud Computing 320

Cloud Computing Competition Press Startup 320

Startup Professionals Musings

NOVEMBER 28, 2020

Of course, that’s both the good news and the bad news for aspiring entrepreneurs, since it means more competition, and the business landscape is changing faster than ever. Building a minimum viable product, with customer validation. Over 600,000 new businesses were created in the last year, or over one per minute of every day.

Tips 161

Tips Startup Social Media News 161