Custom Customer Patents Tool 
Startup Professionals Musings
NOVEMBER 4, 2010
A while back, I wrote about the importance of a “ sustainable competitive advantage ,” and outlined the business plan value and limitations of patents and competitor feature comparisons. But once you start selling products, all of these pale in comparison to your level of customer service. Exceed customer expectations.
TechCrunch LA
DECEMBER 11, 2018
Pitching app developers with a new way to convert app browsers into actual customers, AppOnboard has raised $15 million in a new round of funding, the company said. Now Zweig is back again… this time pitching app developers a tool that can help convert browsers into buyers for new applications in app stores around the world.
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Startup Professionals Musings
FEBRUARY 17, 2021
It wasn’t so many years ago that starting a new e-commerce business on the Internet was a complex custom development project, usually costing a million dollars or more. Now you can do it for free, or a few hundred dollars, with one of the many web building tools available, like Shopify or Weebly.
Startup Professionals Musings
JUNE 2, 2021
I like the summary of the competitive reality in a new book, “ Rethinking Competitive Advantage: New Rules for the Digital Age ,” by Ram Charan, who relates a wealth of current experience from global clients: Customers expect a personalized experience. Features, availability, and brand are just the price of entry.
Startup Professionals Musings
NOVEMBER 5, 2018
Tech may be the tool, but hospitality – making life a little easier, more comfortable, and more enjoyable for your customer, is the winning focus. Unfortunately, too many of the technical entrepreneurs I mentor and advise are focused on their technology, and assume that the value will be self-evident to customers.
Startup Professionals Musings
MARCH 12, 2022
Make sure they have the tools to support them. With today’s worldwide Internet and social media, your brand impact is not set by what you say, but by numbers of followers, influencers, and satisfied customers. Just be aware that building your customer base first requires deep pockets, or many investors.
Startup Professionals Musings
APRIL 27, 2020
Yet if that leaves you with no documented business plan or unclear strategy, most investors and even customers will walk away. Use technology and tools, but don’t let them sink you. There are complex processes, like filing a patent, and financial tools that may be new to you, including Excel and Quickbooks.
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