Berkonomics

FEBRUARY 18, 2021

Marketing is a science devised to help drive customers to your door. Use all the techniques you learn in marketing classes to drive demand. Higher demand results in higher prices – if there is limited supply. Email readers, continue here…] D=Decrease costs. C=Customers, and more customers.

Marketing 156

Marketing Demand Class Pricing 156

Startup Professionals Musings

JULY 9, 2018

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue.

Metrics 57

Metrics Demand Marketing Paramount 57

Both Sides of the Table

FEBRUARY 7, 2013

When Ethan was considering leaving Google we talked about it. And because I wanted Ethan to be able to attract a great team, build & iterate a product, test it with initial customers and refine his strategy before having to take the wrappers off of his company. What do we like about OpenTable?

CTO Coach 359

CTO Coach Google CTO Hire Yammer 359

Startup Professionals Musings

SEPTEMBER 6, 2023

They realize that their productivity is suffering, as well as their health, but they don’t know what to do about it. In my experience, it’s all about work-life balance and enjoying the role. Make every effort to have your mind be totally present for each challenge from a team member or customer. Celebrate even small successes.

Demand 103

Demand Activity Email Mentor 103

Berkonomics

NOVEMBER 24, 2022

Well, even though that acquisition is still playing itself out on the field of battle, it appears quite clear that the new parent has directed its new subsidiary to abandon the lower end of the market and focus upon the larger sales, corporate customers, and major brands. Forgotten about selected vertical markets within the niche?

Resource 156

Resource Competition Examples Custom 156

Berkonomics

DECEMBER 19, 2019

And that certainly counts for customers too, although the customer jungle drums don’t communicate quite as fast as the virtual water cooler system, even with today’s many ways of posting negative reviews about company behavior. People working together with only the customer in mind. Culture done right.

Southern California 156

Southern California Examples Custom Customer 156

Eric Greenspan

MAY 29, 2010

Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social media can help bridge a long standing gap between customers and the companies they trust with their hard earned cash. 40,000) to join me on Facebook.

Social Media 214

Social Media Custom Customer Media 214

Berkonomics

DECEMBER 3, 2020

Then find a short list of users, customers, and consultants in that industry who are known to be advanced in their thinking as demonstrated by their prior work. And ask, “What is it that bothers you most about your operation?” “What is you biggest problem, other than working capital?” I’d advise them to pick a growing industry.

Startup 156

Startup Ideas Custom Customer 156

Berkonomics

MAY 3, 2018

Many executives and managers have made the mistake of using the financial and sales forecast to plan and execute hiring of new employees – so that they could be trained and up to speed when the demand arrives. The balance between preparedness and cost. Although hiring early does add to overhead by bringing employees aboard before they.

Training 226

Training Layoffs Demand Resource 226

Berkonomics

AUGUST 31, 2017

You’re fighting to put out the fires from customer complaints, or incomplete work, or are suffering from an inability to focus upon new development or new customers before cleaning up the mess inside your organization. The customer pays for all or at least 90% of the bill, perhaps holding back a retainer awaiting completion.

Resource 243

Resource Custom Customer Software 243

Startup Professionals Musings

SEPTEMBER 2, 2012

More than just spending, you need to create an “experience” in this digital age which sets you apart from the banner ads, email blasts, and old-school websites out there today. Innovative marketing starts with customer insights culled from painstaking research into who your customers are, and how they use digital media.

Custom 100

Custom Customer Marketing Demand 100

Berkonomics

MARCH 3, 2022

should not be positioned as “cheap,” or your potential customers will question your message from the start and will be more critical of the delivered product than if offered as one or the other, but not both. About “scope” with development-related issues. And boy, does it apply to most of us and our offerings. Let’s define “fast.”.

Resource 156

Resource Sales Pricing Startup 156

Both Sides of the Table

DECEMBER 5, 2010

emerge and are there any lessons to be gained about the future? Listening to young people talk about social networking as a new phenomenon is a bit like hearing people talk about a remake of a famous song from my youth as though it was the original version. At it’s peak AOL had about 27 million US subscribers.

Social Network 318

Social Network Networking Web 2.0 Startup 318

Both Sides of the Table

MAY 21, 2018

I was recently with an entrepreneur and talking with him about his fund raising process. And my specific response that I recommended was to say, “I can send you our standard data pack but honestly I have too many other firms asking for customized data and we simply can’t send each person custom reports. It’s human nature?—?

Funding 217

Funding Newsletter Venture Capital Email 217

Berkonomics

MARCH 26, 2020

Common to all bottlenecks are three factors: [Email readers, continue here…] . The bottleneck itself strains to keep up with demand, often to the point of reducing its own efficiency in the process of attempting to keep up with demand. The three common factors making a bottleneck. Of course, you could fit that definition.

Organization 156

Organization Demand Satisfaction Training 156

Berkonomics

JUNE 11, 2015

In my case as a young software entrepreneur, I had a different approach: Fail Locally, one customer at a time. Email readers, continue here…] I’ve often looked back and said that you didn’t have to be a genius at that time. And I would learn customer service. In this way I learned a great deal.

Custom 120

Custom Customer Writing Southern California 120

TechCrunch LA

OCTOBER 5, 2020

“The only success criteria of my startup career is whether GrubMarket can eventually make $100 billion of annual sales,” he said to me over both email and in a phone conversation. ” I don’t doubt that he means it. ” I don’t doubt that he means it. He also is focused and relentless in his work ethic.

Technical Review 343

Technical Review Startup Marketing San Diego 343

Startup Professionals Musings

OCTOBER 21, 2015

Every entrepreneur knows that good demand generation marketing is the key to growth these days, but very few have the discipline or know-how to measure return in a world of a thousand tools and techniques. Hidalgo recommends a focus on engagement stage indicators including customers by channel, conversion ratio, and cost per revenue.

Metrics 101

Metrics Marketing Demand Paramount 101

Tech.Co

MAY 6, 2022

The two companies are a great match, according to Shopify's press release about the deal. Please fill in your email. Together with Deliverr, Shopify Fulfillment Network will give millions of growing businesses access to a simple, powerful logistics platform that will allow them to make their customers happy over and over again.”.

Networking 123

Networking Press Newsletter Startup 123

Berkonomics

AUGUST 16, 2018

Over the years, I have often heard the complaint from CEO friends that they have become so swamped by the demands of their growing businesses that they feel themselves further and further from the center of their industry, no longer at the forefront of information and competitive development. How can you do something about it?

Marketing 120

Marketing Demand Media Entrepreneur 120

Berkonomics

JULY 26, 2018

Is your product or service one that responds to a customer need, real or perceived? In general, there are three types of products or services: those a customer needs, those a customer wants, an d those a customer believes he does not want or need. An example of how not to do it.

Sales 226

Sales Custom Customer Pricing 226

TechCrunch LA

MARCH 26, 2020

The two-ounce bottles will be donated to local restaurants and bars that remain open for delivery, so that employees can use them and distribute them to customers. After that, we’re going to meet the demands of Canada,” INKSmith CEO Jeremy Hedges told the Canadian news outlet Global News.

Company 281

Company Companies Mobile Organization 281

socalTECH

FEBRUARY 23, 2011

Pasadena-based Foodme (www.foodme.com) is one of the first, external startups funded out of Idealab's New Venture Group, and is looking to help connect restaurants with customers using a CPA model. We caught up with founder John Delacruz to hear more about what the company hopes to do as it expands beyond Pasadena.

Idealab 217

Idealab Pasadena Pasadena Angels Demand 217

Berkonomics

JANUARY 31, 2013

And that certainly counts for customers too, although the customer jungle drums don’t communicate quite as fast as the virtual water cooler system, even with today’s many ways of posting negative reviews about company behavior. Email readers, continue here.] Now that’s showing faith.

Southern California 176

Southern California Custom Customer Demand 176

TechEmpower

OCTOBER 9, 2023

So let’s summarize what we've already found to be different about searching with LLMs: What’s Different About Search with LLMs Search methods powered by LLMs stand out as transformative tools, offering businesses an edge in their information retrieval and customer engagement processes.

Generative AI 346

Generative AI Artificial Inteligence Tool Knowledge Base 346

Berkonomics

MARCH 6, 2014

Then find a short list of users, customers, and consultants in that industry who are known to be advanced in their thinking as demonstrated by their prior work. And ask, “What is it that bothers you most about your operation?” “What is you biggest problem, other than working capital?” “If you could invent a solution, what would it be?”.

Startup 176

Startup Ideas Custom Customer 176

socalTECH

APRIL 2, 2014

Pasadena-based Smartify (www.getsmartify.com)''s CEO, Carla Bourque , recently talked to us about the company''s online marketing platform, and how it differentiates itself from a lot of other competitors in the market. That''s what I get excited about. We''re growing and scaling to meet the demands of the market.

Marketing 196

Marketing Pasadena Platform Email 196

Berkonomics

MAY 2, 2013

Email readers, continue here.] The bottleneck itself strains to keep up with demand, often to the point of reducing its own efficiency in the process of attempting to keep up with demand. A bottleneck in your organization’s flow of product or service can happen, shift, or disappear quickly. You can be the bottleneck.

Organization 222

Organization Demand Satisfaction Training 222

Both Sides of the Table

APRIL 21, 2010

Before jumping into the post I wanted to point out one thing about doing TWiVC and posting my notes here on BSOTT. In writing anything positive about any of the companies I’m not suggesting that it means that I prefer them to any of their competitors. Finally, a lot of people asking me about typos on my blog.

Venture Capital 265

Venture Capital Capital Email Blogging 265

Startup Professionals Musings

MAY 1, 2019

Don’t get me wrong, it’s always great to see that first surge of customers, but that’s just the beginning of your work. With the real data from that surge, you need to take a hard look at business model realities, cost of customer acquisition, inventory costs, and other key metrics. Ramp up your communication efforts and vehicles.

Metrics 86

Metrics Startup Training Custom 86

Berkonomics

OCTOBER 13, 2016

Well, even though that acquisition is still playing itself out on the field of battle, it appears quite clear that the new parent has directed its new subsidiary to abandon the lower end of the market and focus upon the larger sales, corporate customers, and major brands. Forgotten about selected vertical markets within the niche?

Resource 120

Resource Competition Examples Custom 120

Startup Professionals Musings

FEBRUARY 4, 2017

More than just spending, you need to create an “experience” in this digital age which sets you apart from the banner ads, email blasts, and old-school websites out there today. Innovative marketing starts with customer insights culled from painstaking research into who your customers are, and how they use digital media.

Marketing 82

Marketing Demand Startup Custom 82

socalTECH

MARCH 19, 2019

Talk about Telesign and what you do? Telesign was the first thing we were working on, but there were a bunch of different little businesses we started all about the same time. I was about 19 at the time. Talk about Telesign now, talk about your growth path? What enabled you to get that first customer on board?

Marina Del Rey 113

Marina Del Rey Software Review Startup Incubator 113

socalTECH

FEBRUARY 15, 2019

We caught up with Skyler to hear about HeyTutor, which already has 25 employees and is growing rapidly. HeyTutor is about connecting people hyper-locally. Now we're in over 100 cities and have over 10,000 clients, 10,000 tutors, and a platform which is working very efficiently, and gives the customer what they want.

Startup 113

Startup Venture Capital Beverly Hills Acquisition 113

Tech.Co

FEBRUARY 16, 2024

As inflation rates spiral and consumer demand takes a hit, business owners are forced to be more mindful of their bottom lines than ever. The organization also recommends that interested businesses attend teleconference presentations to learn more about the process, alongside watching this YouTube video. Learn more and apply here 5.

Technical Review 193

Technical Review Software Review Startup Competition 193

socalTECH

OCTOBER 17, 2017

Jon Ferrara was co-founder of Goldmine software, a huge customer relationship management (CRM) provider which he built into a $100M business in the PC age, and is now working on doing the same thing in the age of the cloud, with another CRM startup, Nimble (www.nimble.com). Tell us a bit about what you're hoping to do there?

Startup 113

Startup Canoga Park Email Google 113

Both Sides of the Table

SEPTEMBER 17, 2013

These markets represent about $600 billion of total spend between them, leaving tons of opportunities for startups to disrupt and grow large. So the goal should be to have some formats that require talent who have become large in their own right and can demand rev shares of 70-90%. Europe is roughly the same as the US.

Company 339

Company Companies Technical Review Content 339