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Is your strategic partnership just a glorified press release?

Berkonomics

And we rightly celebrate each such pairing, often with a mutual press release. Call it a “press release partnership.” In spite of the best efforts of senior management in creating such a partnership, the success always lies in the hands of those closest to the end customer. And sometimes that’s all we end up doing.

Press 156
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Press release partnerships: Worth the effort?

Berkonomics

And we rightly celebrate each such pairing, often with a mutual press release. Call it a “press release partnership.” In spite of the best efforts of senior management in creating such a partnership, the success always lies in the hands of those closest to the end customer. And sometimes that’s all we end up doing.

Press 120
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Learn processes from your employees at work

Berkonomics

We were the only such facility on the West coast to provide and control the entire process from studio, through finished vinyl record pressings in the same building, therefore able to promise quality control others could only dream about. Email readers, continue here…] . The “clean” work in the front office.

Press 156
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A personal story about quality control

Berkonomics

As my enterprise computer software company which produced innovative lodging systems for hotels and resorts grew quickly, we found ourselves straining to keep up with the hiring and training of good customer support representatives, a critical part of the equation then and still so today in the 24-hour environment of hotel front desk operations.

Training 156
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Why bother to sit in with customer service?

Berkonomics

We were the only such facility on the West coast to provide and control the entire process from studio, through finished vinyl record pressings in the same building, therefore able to promise quality control others could only dream about. Start by sitting in with customer service. The benefits are immense.

Customer 120
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Generative AI – The End of Empty Textboxes

TechEmpower

So instead, we fill it with a completely custom blurb, written just for him: Hello! Thanks to his custom blurb, instead of closing his browser and feeling inadequate for the rest of the day, Mark completes his bio and becomes a happy customer. Which means better conversions and happier customers.

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As An Entrepreneur, Are You Ready To Meet The Press?

Startup Professionals Musings

Not so long ago, training to meet the press and television reporters was a realm reserved for top business executives only. These days the media formats range from email, phone, radio, television, to social media. It could be a product quality problem, or a major customer complaint on Twitter. Handling different media formats.

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