Startup Professionals Musings

FEBRUARY 28, 2020

In business vernacular, targets are usually called metrics. A good metric has to be easily measurable, and directly correlated to results, rather than hours worked. For example, for a sales person, this metric number would likely measure new revenue or new customers. Provide incentives to focus everyone on real results.

Metrics 124

Metrics Entrepreneur Satisfaction Study 124

Startup Professionals Musings

JULY 26, 2023

Thus they are blindsided and try to react quickly when a new competitor starts stealing customers. For example, we all remember when Blockbuster realized too late that Netflix was stealing customers by offering videos online rather than via DVDs, but even then they were unable to adapt their processes and their thinking.

Metrics 71

Metrics Training Netflix Resource 71

SoCal CTO

FEBRUARY 23, 2007

skip to main | skip to sidebar SoCal CTO Friday, February 23, 2007 Events and Networking in Los Angeles One of the issues I discussed in Innovation and Geography was that the geography and traffic in Los Angeles generally makes it more difficult for networking. He is a frequent speaker at industry and academic events.

Los Angeles 150

Los Angeles Networking CTO Coach Angel 150

Startup Professionals Musings

FEBRUARY 12, 2022

The solution is to establish and maintain a culture and processes that don’t view change as a discrete event to be spotted and managed, but as an ongoing opportunity to improve competitiveness. How good are you and everyone on your team at proactively scanning the environment for opportunities, emerging trends, and customer feedback?

Startup 116

Startup Training Statistics Summary 116

Startup Professionals Musings

OCTOBER 18, 2023

In addition, current investors want to see every startup go public or be acquired, as an exit event, so they can get their due return for that investment which has been tied up for the last few years. New startup founders keep all the operating metrics they need in their head. Mature your business processes and customer base.

Startup 99

Startup Entrepreneur Metrics Acquisition 99

Startup Professionals Musings

AUGUST 24, 2019

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Earned media. Owned media.

Media 95

Media Framework Social Media Metrics 95

Both Sides of the Table

JULY 21, 2014

It’s when the noise stops and you can actually get customer attention, press articles and VC meetings. People attending marquee conferences with rock bands, prominent speakers, Gartner Group prognosticators and lots of other happy customers. Create company measures for success that go beyond financial metrics.

Marketing 354

Marketing Case Study Metrics Sales 354

Startup Professionals Musings

JUNE 20, 2022

New unmet consumer or customer needs. Changes in your organization’s core performance metrics. If one metric changes, it may not be significant, but someone needs to monitor whole categories for fluctuations that may be a weak signal. Broad disruptive events.

eBook 111

eBook Metrics Examples Startup 111

Tech.Co

AUGUST 11, 2017

It’s a departure from vanity metrics and irrelevant, general content that fails to create authentic connections with consumers. Instead, marketers are turning to video to create video journeys that engage customers throughout the entire buyer journey — from awareness to purchase — and drive tangible business results.

Los Angeles 70

Los Angeles Angel Metrics Content 70

Tech Zulu Event

APRIL 23, 2013

amSTATZ is an online community that brings fitness professionals, athletes and fitness events together into one place. Founded in the summer of 2011 and their first product out a few weeks ago amSTATS wants to help users to follow fitness events and programs near them and find a great fitness trainer to help them stay fit.

Social Network 92

Social Network Networking Training Summary 92

Startup Professionals Musings

JUNE 1, 2022

Winning business owners really listen and act on feedback from customers and advisors. Technology, competitors, and customers are changing every day, so the “ tried and trusted ” ways you do things need to be reviewed and updated regularly. Analyze market events in the context of emerging trends.

Technical Review 120

Technical Review Customer Custom Social Media 120

Startup Professionals Musings

JANUARY 9, 2021

In addition, current investors want to see every startup go public or be acquired, as an exit event, so they can get their due return for that investment which has been tied up for the last few years. New startup founders keep all the operating metrics they need in their head. Mature your business processes and customer base.

Startup 173

Startup Entrepreneur Metrics Acquisition 173

Tech Zulu Event

NOVEMBER 28, 2011

And NOT even because they give until death refunds if a customer is ever dissatisfied with a purchase. He says he cares most about “focusing on customers for life”. Being that the theme of the night was community, it was perfect that the event was held at CoLoft , a workspace in Santa Monica that focuses on start up entrepreneurs.

Metrics 87

Metrics Email Startup Technical Review 87

Startup Professionals Musings

OCTOBER 2, 2018

In fact, the first challenge is to build a strategy, put together a budget, and define measurement metrics. Digital marketing is all about establishing a voice and sending a message that customers can relate too, and makes you stand out. Put your customer at the top, rather than technology.

Marketing 96

Marketing Metrics Social Media Content 96

Startup Professionals Musings

OCTOBER 3, 2016

Sets goals and milestones, with metrics to track progress. They define metrics for each goal, and diligently track themselves against these metrics. Reward yourself for results with time away from work, or special events with your family. Focus all initiatives around value to your customers.

Entrepreneur 106

Entrepreneur Satisfaction Metrics Ideas 106

Startup Professionals Musings

MARCH 3, 2021

To keep you on a positive track with potential investors, I recommend the following logic principles, to balance your passion in presenting your vision of a new business: Make sure your plan includes some business metrics. For example, if you have ever watched the Shark Tank show on TV, they always ask about the cost of customer acquisition.

Entrepreneur 162

Entrepreneur Social Media Examples Metrics 162

Startup Professionals Musings

AUGUST 7, 2020

In the short term you need customers to find you at any price, and in the longer term you need revenue, profit, and return loyalty. Overtly connect every operational problem to your strategy, rather than putting strategy on a different plane and making it only an annual event. Don’t make growth a big-bang event.

Technical Review 124

Technical Review Layoffs Social Media Metrics 124

Berkonomics

APRIL 14, 2016

And that includes potential customers as well as executives and employees. push for achievement – hopefully establishing a realistic set of strategies and accurate metrics to measure progress along a timeline. Sometimes growth happens without a leader envisioning it, living it daily, evangelizing it to anyone who will listen.

Education 120

Education Metrics Course Resource 120

SoCal CTO

MAY 21, 2012

He is a frequent speaker at trade and industry events. Many of the factors are not obvious and include building mystery to drive margin, why boring B2B companies often win but are challenging in other ways, how bootstrapping wins, integrating metrics from the start and many other similar lessons. Tony has a Ph.D.

CTO Hire 175

CTO Hire Startup Metrics eHarmony 175

Tech Zulu Event

MARCH 22, 2016

Less than a month ago, Snapchat opened custom on-demand geofilters to everyone. Industry news was excited, but for how amazing of a product they are, custom Snapchat geofilters have remained stunningly under the radar. Well, Snapchat has made it so that anyone can create and upload a custom filter to any area they want.

Customer 40

Customer Custom Snapchat Design 40

Startup Professionals Musings

SEPTEMBER 3, 2017

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Earned media. Owned media.

Advertising 66

Advertising Marketing Startup Framework 66

Startup Professionals Musings

JANUARY 23, 2015

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Earned media. Owned media.

Marketing 100

Marketing Social Media Framework Media 100

Startup Professionals Musings

MAY 20, 2020

For example, if you as an entrepreneur come across as arrogant or too casual, many people you need to deal with in business, including investors, suppliers, and customers, will run the other way. This means you set goals, milestones, and metrics, and are able to provide financial projections to support funding requirements.

Entrepreneur 168

Entrepreneur Mentor Metrics Customer 168

Startup Professionals Musings

SEPTEMBER 20, 2019

New unmet consumer or customer needs. Changes in your organization’s core performance metrics. If one metric changes, it may not be significant, but someone needs to monitor whole categories for fluctuations that may be a weak signal. Broad disruptive events.

Entrepreneur 93

Entrepreneur eBook Metrics Examples 93

Startup Professionals Musings

OCTOBER 20, 2013

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Earned media. Owned media.

Media 101

Media Marketing Startup Framework 101

Startup Professionals Musings

MAY 12, 2019

The solution is to establish and maintain a culture and processes that don’t view change as a discrete event to be spotted and managed, but as an ongoing opportunity to improve competitiveness. How good are you and everyone on your team at proactively scanning the environment for opportunities, emerging trends, and customer feedback?

Startup 94

Startup Training Statistics Summary 94

Startup Professionals Musings

JANUARY 8, 2020

In the first five years, these objectives should normally include when you intend to first become profitable, a scaling strategy and target, some short- and long-term milestones, and the key performance metrics you will use to steer and manage the business. Personally manage cash flow processing and procedures.

Technical Advisors 125

Technical Advisors Startup News Resource 125

Startup Professionals Musings

OCTOBER 28, 2020

Strategy must be a process, with an implementation system behind it, rather than just a periodic event. This must include metrics and tracking, with the necessary systems and resources to act, recalibrate, and iterate as required. Replace strategic planning with a change process. Be selective in recruiting and building the right team.

Coach 159

Coach Resource Summary Metrics 159

Startup Professionals Musings

AUGUST 7, 2015

When pitching to investors, entrepreneurs always seem to start with a customer pitch, then add a slide or two about the business. In every case, the relevant pitch needs to start by highlighting a real customer problem, then outlining a new solution, with all the features and disruptive technology.

Product 103

Product Slides Customer Custom 103

Startup Professionals Musings

APRIL 20, 2015

Proof of any business model starts with a finished product or solution, sold to a new customer for full price, with high satisfaction for the value received. Of course, that has be a repeatable event, with enough revenue to sustain the business. Customer support is more than handling exceptions.

Startup 107

Startup Sales Customer Custom 107

socalTECH

JANUARY 2, 2020

Leaseville, the pioneer in the virtual lease-to-own (LTO) space demonstrated strong metrics on its new product this year and is now poised to scale significantly. With customer acquisition costs (CAC) rising significantly across most products, one company experimented with a few low-cost initiatives. Two lessons learnedand relearned!

Capital 100

Capital SoCal Southern California SaaS 100

Startup Professionals Musings

JANUARY 26, 2018

The intent is to indicate that founder passion is not a substitute for real customers buying the product. The challenge is to convince investors that your business will attract real customers, before you have a revenue stream that exceeds your expenses. Pivoting early, based on real customer feedback, is always cheaper than later.

Customer 59

Customer Custom Pricing Startup 59

Startup Professionals Musings

JANUARY 23, 2019

Before you know it, you will have a ten-slide pitch that you can use to gauge interest from potential customers, as well as friends, family, and early investors. If you need funding, make a list of people you know who might help, and plan to attend specific business events where you can use your pitch and written plan.

Ideas 99

Ideas Slides Writing Startup 99

Startup Professionals Musings

OCTOBER 11, 2019

Every entrepreneur and business leader believes that he or she has the full trust of their team and their customers, and in fact most do in the beginning. Define metrics to measure what you want to achieve. A trusted leader knows that all negotiations with an individual are cumulative, not independent and soon forgotten events.

Mentor 98

Mentor News Summary Coach 98

Startup Professionals Musings

APRIL 4, 2015

Startups should begin by selecting just a few of the vast array of social media offerings out there, and customize based on results. Ask yourself where are the influencers in your market, the majority of your target customers, and what type of interaction will be most productive to your business? Don’t forget the metrics and analytics.

Social Media 108

Social Media Media Startup Tips 108

Startup Professionals Musings

MARCH 18, 2015

New unmet consumer or customer needs. Changes in your organization’s core performance metrics. If one metric changes, it may not be significant, but someone needs to monitor whole categories for fluctuations that may be a weak signal. Broad disruptive events.

Entrepreneur 106

Entrepreneur eBook Metrics Startup 106

Startup Professionals Musings

DECEMBER 30, 2016

Most people have heard of Foursquare for local nightlife and Airbnb for rooms, but other nationally recognized sources for local services are still hard to find, including social media, local news, advertising, and event calendars. Overcoming these hesitations may require promotion events, meet and greet opportunities, and more time.

Advertising 63

Advertising Content Social Media Satisfaction 63