Startup Professionals Musings

DECEMBER 6, 2012

As I visit the websites of many startups, as well as more mature businesses, I still too often see a “contact” page offering nothing but a sterile form for customers to submit, never to be heard from again. Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only.

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Startup Professionals Musings

DECEMBER 23, 2020

Today’s customers demand more than a good product; they expect a great customer experience. A few companies are leading the way, including Apple with their iPad and iPhone, offering irresistible stores with friendly experts, elegant packaging, and customer service that never ends. Experience using the product is only one stage.

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Startup Professionals Musings

MARCH 12, 2017

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Social media is the realm of public opinion and customer conversations. With social media, it is also important to identify how many people see your message as remarkable.

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Startup Professionals Musings

MAY 5, 2013

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Jim Sterne, who has written many books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in his book titled " Social Media Metrics.

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Startup Professionals Musings

APRIL 26, 2012

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Jim Sterne, who has written six books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in his book titled " Social Media Metrics.

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Startup Professionals Musings

OCTOBER 18, 2010

Everyone is talking about how social media can help you jumpstart your business at no cost, and experts are springing up on all sides to help you do it at a high cost. Before you start, analyze existing media, demographics, and new social media alternatives for a fit to your rollout campaign requirements.

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Startup Professionals Musings

AUGUST 29, 2015

With the advent of social media and the pervasive move to smartphones, even customers who still prefer to purchase in brick-and-mortar stores have dramatically changed their shopping habits. If you refuse to play by their rules, they have the power to easily find alternatives, and actively pull other potential customers away.

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Startup Professionals Musings

FEBRUARY 1, 2012

If your startup can’t be bothered with social media, or has no plan to take advantage of it, then you are definitely at risk these days. Before you start spending money and time being a user, you need to understand how it can help you and your business. Not having a social media policy.

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socalTECH

SEPTEMBER 5, 2012

Hollywood-based social media research company Fizziology said this morning that it has launched a new, U.K. research arm, which will help provide customers with tracking of online conversations in that country.

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Startup Professionals Musings

AUGUST 3, 2022

Here is an outline of some key force multipliers that I have seen used effectively in the ongoing battle for business survival and success: Establish a presence on multiple social media channels. Amazingly, I still find that many small businesses still don’t use any social media, much less appear on a range of platforms.

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socalTECH

MAY 21, 2014

It turns out, nowadays, creating the content is only a small part of your job description The most successful YouTubers, studios, brands and agencies today are intensely focused on using social media to engage with fans, get that content out there, and grow their audience. and why social is so important in today''s content world.

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Startup Professionals Musings

OCTOBER 4, 2010

If your startup can’t be bothered with social media, or has no plan to take advantage of it, then you are definitely at risk these days. Before you start spending money and time being a user, you need to understand how it can help you and your business. Not having a social media policy.

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Startup Professionals Musings

MAY 18, 2022

Unfortunately, in this new age of rapid market change and harder-to-satisfy customers, you can’t assume that what worked yesterday will work tomorrow. Innovative product and process solutions are only temporary, as they quickly become a commodity in the minds of customers and competitors. Believing you have a magic approach to growth.

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Startup Professionals Musings

JULY 8, 2022

Today more than ever, the evidence is clear that business people need to find and communicate a purpose that goes beyond making a profit, in order to ensure customer engagement, as well as your own, and drive results in the marketplace. Everyone needs to understand what drives you, and how they can help you achieve your purpose.

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Startup Professionals Musings

JUNE 12, 2023

After digging deeper, I find that most of these cases are not intentional , and the guilty may not even be aware of bad habits which are hurting their image and antagonizing management and customers. For example, you may have customers waiting for a call-back on an issue, or a team member waiting for your work before they can move forward.

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Startup Professionals Musings

OCTOBER 11, 2010

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. Social media is the realm of public opinion and customer conversations. With social media, it is also important to identify how many people see your message as remarkable.

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Startup Professionals Musings

OCTOBER 23, 2022

Neither people nor computers can really help you as a personal assistant unless you are willing to share data about what you like, what you feel, and who and what’s important to you. They neither frequently use nor derive much satisfaction from social media, and would be classified at late adopters of new technology.

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Startup Professionals Musings

FEBRUARY 16, 2018

The market is changing so fast these days, and if you are not planning a solution today for tomorrow’s customers, you may be setting yourself up for failure and don’t even realize it. There are many free generalized tools, including Google Trends , which can be used to track customer behavior in looking for things that don’t exist yet.

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Startup Professionals Musings

JUNE 19, 2020

Instead, they need to validate a customer problem and real market need first. Don’t create solutions looking for a problem , since investors ignore these, and customers other than early adopters will be hard to find. Customers buy solutions, not technology. Prototype your solution for customers, and discount friends and family.

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Startup Professionals Musings

APRIL 7, 2023

Here are some guidelines that will help you with the right answers, not only in closing your next investment, but in planning when and how much money to ask for: Investors are most interested in helping you scale the business. A long list of everyday expenses is not helpful here. Make your focus and priorities clear.

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Startup Professionals Musings

MAY 5, 2023

They are attracted to people who agree, but may not be able to help. A business startup is not an academic environment, or a big company research organization. If your kids can use computers by age six, every entrepreneur ought to be able to stay current with the latest social media marketing and e-commerce technologies.

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Startup Professionals Musings

MARCH 14, 2021

He is a branding and research strategist who outlines how social contracts cause culture shifts, illustrates how they are created by emotion, and clarifies ways that they can make or break a new product, as well as a career. Use social media to generate emotion. How does an entrepreneur best deal with that environment?

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Startup Professionals Musings

NOVEMBER 8, 2013

He is a branding and research strategist who outlines how social contracts cause culture shifts, illustrates how they are created by emotion, and clarifies ways that they can make or break a new product, as well as a career. Use social media to generate emotion. business customer culture entrepreneur pivot startup'

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Startup Professionals Musings

MAY 9, 2020

Businesses see this as the Holy Grail for finally being able to predict who, where, and when customers will buy their existing solutions, and what their future solutions must look like to be attractive. I found some help in this regard from a classic book, “ Humanizing Big Data ,” by leading consumer researcher Colin Strong.

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Social Media Research Examples Commerce 124

Startup Professionals Musings

JULY 12, 2020

Here are some guidelines that will help you with the right answers, not only in closing your next investment, but in planning when and how much money to ask for: Investors are most interested in helping you scale the business. A long list of everyday expenses is not helpful here. Make your focus and priorities clear.

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Startup Professionals Musings

AUGUST 10, 2020

They are attracted to people who agree, but may not be able to help. A business startup is not an academic environment, or a big company research organization. If your kids can use computers by age six, every entrepreneur ought to be able to stay current with the latest social media marketing and e-commerce technologies.

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Competition High Tech Startup Social Media 174

Startup Professionals Musings

APRIL 3, 2021

The Internet and social media have totally destroyed the meaning of the word “friend” and even changed it from a noun to a verb. Real friends help each other. In my experience, many of the people who “friend” me online today have only their interests in mind, and they aren’t interested in knowing me or helping me at all.

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Startup Professionals Musings

FEBRUARY 2, 2022

Not only do the questions themselves yield information that can lead to better understanding, but also the process of asking them helps you be more engaged. Every brand, like Ferrari , needs listening empathy to understand who their customer is on a human level and what drives their behaviors.

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Startup Professionals Musings

OCTOBER 2, 2018

Should you be buying key words from search engines, building fabulous web content, blasting out e-mail campaigns, or putting all your efforts into viral videos or social media? Digital marketing is all about establishing a voice and sending a message that customers can relate too, and makes you stand out.

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Startup Professionals Musings

AUGUST 25, 2011

But the reality is that sellers are no longer in charge of the customer buying process. Recent reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision. The best way to do this is with real customer interviews.

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Customer Custom Search Engine Optimization Summary 96

Startup Professionals Musings

DECEMBER 3, 2018

For example, while social media exchanges are now quick and simple, they miss all the body language and emotion that many believe constitute more than fifty percent of human relations and communication. I like his research and experience on what it takes to improve connection and fulfillment in this age of isolation at work.

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Social Media Satisfaction Summary Activity 78

Tech Zulu Event

JANUARY 4, 2016

So to help you stay current on trends, we have researched the latest developments in healthcare for the biggest changes you can expect to see in the upcoming year. Medical professionals can now create dental implants, hearing aids, and even customized prosthetic limbs using 3-D printing. Social Media Engagement.

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Eric Greenspan

MAY 29, 2010

Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social media can help bridge a long standing gap between customers and the companies they trust with their hard earned cash.

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Startup Professionals Musings

SEPTEMBER 21, 2018

But they can otherwise save you much time and effort, and are also safer and more productive than the old-fashioned approach of broadcast emailing or cold-calling every investor you can find in online directories, or responding to the risky spam offers you get for funding on social media.

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Startup Professionals Musings

FEBRUARY 1, 2019

The right strategy for branding these days is to create a most memorable total customer experience for customers, rather than a focus on hyping the product and the company name. Here are some key recommendations for building your branding plan: Find out who your customers are through social media.

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Startup Professionals Musings

MARCH 30, 2022

After their research and discussions with many Fortune 500 CEOs, they detailed six mindsets they found most prevalent in effective and inspirational business leaders in large companies. Tap the wisdom of elders and the Board to help the business. Praise for teams always works better than criticism.

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Startup Professionals Musings

AUGUST 2, 2019

Their assumption is that customers and investors will be wowed by this into buying, ignoring the evidence that large-scale change takes a long time, most often fails, and scares away customers and investors alike. Due to qualms of customers and governments, he sold less than 30,000 of the devices over the next five years.

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