Startup Professionals Musings

MAY 1, 2022

Marketing is everything these days. You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late.

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Marketing Startup Social Media Technical Review 141

TechCrunch LA

OCTOBER 28, 2020

MarketerHire , a Los Angeles-based startup backed by a slew of executives from some of the city’s hottest startups, launched its new service matching freelance marketing experts with open jobs listed on its platform. .

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Marketing Netflix Services Company 265

Startup Professionals Musings

MARCH 5, 2023

In my experience with entrepreneurs, there seems to a wealth of self-proclaimed “idea people” who aspire to start businesses, but only a few who are willing and able to dig in and get the job done. Finding a co-founder is rarely a bad thing, since two heads are always better than one in meeting all the startup challenges.

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Startup Ideas IBM IBM 155

Startup Professionals Musings

MARCH 29, 2021

As a business consultant, I often have to remind small business owners that their marketing needs to be more interactive, versus the traditional “ push ” model, where you broadcast your message to as many people as possible. Use experiments versus designing the ideal ad. Marketing must be everyone’s top priority.

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Customer Custom Marketing Social Media 168

Both Sides of the Table

SEPTEMBER 8, 2009

This is part of my ongoing series called “ Start-up Lessons.&#. I came across this blog post about getting a computer science degree as the best degree for getting into venture capital or working at a VC-backed start up. I paid up for the diploma but can’t say that I saw better results. So back to MBAs.

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Startup Venture Capital Study Course 337

TechCrunch LA

MAY 25, 2019

Hello and welcome back to Startups Weekly, a newsletter published every Saturday that dives into the week’s most noteworthy venture deals, fundraises, M&A transactions and trends. Let’s take a quick moment to catch up. Haus, like any good consumer startup in 2019, is shipped directly to your door. Fundraising.

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Startup Venture Capital Newsletter Tips 223

Startup Professionals Musings

APRIL 16, 2021

This is a statement that they are willing and able (and successful) at projecting market and technology turns, not just straight-line innovations. They have the courage to make bold decisions, often contrary to conventional market research. Strive for breathtaking design, as well as function. Build a great team and nurture them.

Marketing 157

Marketing Design Entrepreneur Ideas 157

TechCrunch LA

FEBRUARY 11, 2020

Hyundai Motor Group said it will jointly develop an electric vehicle platform with Los Angeles-based startup Canoo, the latest startup tapped by the automaker as part of an $87 billion push to invest in electrification and other future technologies. Hyundai Motor Group has committed to invest $87 billion over the next five years.

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Startup Develop Development Platform 310

Tech.Co

MAY 31, 2023

Launching and growing a startup is one of the biggest missions an entrepreneur can undertake. But while competition remains fierce, the advancement and accessibility of smart solutions are making it easy than ever for startups to find their feet. VPN Startup tool: VPN Price: Free Hide.me While Hide.me

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Tool Startup Software Review Technical Review 128

Startup Professionals Musings

JANUARY 22, 2023

In my experience, the Silicon Valley startup model, focused on disrupting established industries, has treated the USA well and created some great global businesses. It has played almost no role in the emergence of current non-US bred startups, including Alibaba in China, Waze from Israel, Paytm in India, and many more.

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Capital Marketing Ideas Venture Capital 138

TechCrunch LA

AUGUST 19, 2019

The startup has raised $1 million in seed funding from RXBAR founders Peter Rahal and Jared Smith, CXT Investments, and Lean Luxe founder M. Mullenax told me he became interested in this market after working as a finance and operations analyst at Bonobos, where he “fell in love with the [direct-to-consumer] model.”

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Startup Seed Funding Los Angeles Competition 217

Startup Professionals Musings

AUGUST 20, 2022

As a business advisor, I strongly believe that continuous innovation and design thinking are the keys to long-term viability and success. A classic survey of design professionals shows strong agreement, but 92 percent expressed some lack of confidence in their organization’s design vision.

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Design Coach Ideas Organization 106

socalTECH

FEBRUARY 21, 2014

Can''t find a good designer? A new, San Diego startup, Launchsite , has a new online marketplace and service which aims to help you find a website designer--by letting you post your website project, and getting three website concepts presented to you to pick from. designer market marketplace project website design launchsite'

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Design Help Sample San Diego 212

Both Sides of the Table

AUGUST 11, 2021

Photo by Vanna Phon on Unsplash Customer acquisition is the lifeblood of many startups from e-commerce to gaming to marketplace companies, among others. Most of these startups spend the lion’s share of their marketing budget in today’s social media channels: Facebook, Twitter, Reddit, Snap, TikTok and so on because?—?no

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Product Platform Advertising Acquisition 424

TechCrunch LA

AUGUST 30, 2022

Digital avatar startup Genies , known its for high-profile partnerships with celebrities such as Justin Bieber, Migos and Cardi B, has just released its long-anticipated NFT storefront, “The Warehouse.” An image of the Genies platform showcasing a fashion collection designed by creator Ian Charms. Image Credits: Genies.

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Geni Silver Lake Startup Platform 219

Startup Professionals Musings

FEBRUARY 5, 2020

As a mentor to entrepreneurs, I tend to see many of the same obstacles appearing in every new startup, and since I don’t want to appear to be a downer , I’m not sure how to properly warn people ahead of time to be on the alert for these challenges. Even the strongest relationships are often tested and broken by the stresses of a new startup.

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Startup Entrepreneur Examples Customer 131

Tech Zulu Event

OCTOBER 8, 2013

I met fellow hustler Brian Curliss about 2 years ago at a Startup Weekend event that I was covering. It came as no surprise whatsoever when I found out that his new company MailLift was called up to the big leagues to join the 500 Startups accelerator. So what is so special about 500 Startups you ask?

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Startup CTO Coach Mentor Class 86

Both Sides of the Table

NOVEMBER 22, 2010

I’ve had a long-standing rule of thumb in product design, which I call “design for the novice, configure for the pro.&# I started saying this back in 2001/02, long before the era of Web 2.0, lean startups or even the advent of AJAX. We built in too many clicks, too many features, too many distractions.

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Design Startup Web 2.0 Tips 325

Startup Professionals Musings

NOVEMBER 14, 2020

These days, building a new business is all about visibility and marketing, no matter how great or innovative a solution you bring to the table. In fact, having one marketing guru on the team alone won’t get you very far. The best way to do this is to share and celebrate small wins, together and often. Empower engagement. Give credit.

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Marketing Develop Development Startup 130

Tech.Co

MAY 16, 2024

In spite of these roadblocks, there are a growing number of Black-owned business grants available, designed to help close the gap and make the business landscape more diverse. Power Forward Small Business Grant Black Founder Startup Grant Powershift Entrepreneurs Grant NAACP and Lelsie’s Certification Boost Grant U.S.

Design 222

Design Commerce Entrepreneur News 222

socalTECH

AUGUST 9, 2013

Venice, California-based PromoJam , the social marketing startup headed by Matt and Amanda MacNaughton, said this week that it has launched a new tool for launching social, direct, and mobile marketing campaigns. The company said the new offering starts at $29.99. tool software marketing social promojam'

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Tool Marketing Venice Design 225

Startup Professionals Musings

MAY 1, 2021

I’m fully convinced that both inspiration and perspiration are always required in a startup. Aspiring entrepreneurs ask me why their great idea hasn’t sold; they talk about it endlessly, and they expect others to do the development, finance, and marketing work for them. Starting a business may be fun, but it’s not easy.

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Startup Patents Competition Social Network 160

socalTECH

JUNE 26, 2013

A new, startup incubator-created by the Art Center College of Design and the California Insitute of Technology --said this morning that it has launched a brand new, design-focused incubator, housed at Idealab. Breitenberg is special assistant to the president of Art Center College of Design. READ MORE>>.

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Incubator Idealab Design CalTech 178

Startup Professionals Musings

SEPTEMBER 20, 2021

Thus entrepreneurs were able to build prototypes and design new products without the traditional huge prototyping cost. I believe the Maker Movement and hardware startups with limited resources are made for each other. In today’s fast moving market, the basic product development cost and time are critical to survival.

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Startup Tool Design Demand 159

Startup Professionals Musings

APRIL 19, 2020

Investors will tell you that they love to put money into startups that are scalable, and ready to become the next unicorn. Ready to scale is when you have a proven product and a proven business model, about to expand to new geographies and markets. Investors don’t invest in services startups. But what does that really mean?

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Startup Outsource Ideas Research 154

Tech.Co

JUNE 22, 2021

Shopify is planning to strike a blow at Amazon by entering the affiliate marketing space. But, it also represents another swipe at Amazon's near-monopoly control of the affiliate marketing space. Why Would Shopify Expand into Affiliate Marketing? Put simply, affiliate marketing is big business. Considering Shopify?

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Marketing Buzzfeed Guide Platform 177

Startup Professionals Musings

FEBRUARY 24, 2019

Every time I challenge a business plan with little or no budget for marketing, I get the answer that they will be using “viral” marketing, which costs nothing. First of all, Seth Godin pointed out a long time ago that viral marketing does not equal word-of-mouth. Develop viral content. Seed viral activity.

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Marketing Invest SEM Startup 107

Both Sides of the Table

NOVEMBER 14, 2017

Nearly every successful tech startup I’ve observed over the past 20 years has gone through a similar growth pattern: Innovate, systematize then scale operations. Innovate In the early years of a startup there is a lot of kinetic energy of enthusiastic innovators looking to launch a product that changes how an industry works.

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Startup Technical Review Customer Custom 286

Both Sides of the Table

SEPTEMBER 16, 2009

This post is part of my series “ Startup Lessons &#. Elephants, Deer and Rabbits – Some thoughts on start-up segmentation. I know that this advice won’t apply to every possible startup – but I think it applies to many. So when I started my first company I naturally went for elephants.

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Startup Customer Custom Resource 389

Startup Professionals Musings

JANUARY 5, 2022

Yet if you wait for an economy bubble before starting your new business, you will be making a comparable mistake to the people who thought during the dot-com bubble "all I have to do is a startup, and I'll be rich." If your alternative is no job security, and low pay, why not work for yourself and build your startup?

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Startup Advertising Social Network Ideas 103

socalTECH

SEPTEMBER 6, 2019

Startup Boost Los Angeles has opened up applications for its Fall 2019 class, according to the group. The programs--which does not charge fees or take equity from companies in its program--says it is seeking nine early stage startups to take part in its eight-week program, designed to help early stage startups.

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Los Angeles Class Angel Startup 154

Tech.Co

JUNE 29, 2021

You know what a startup is, right? Or at least you have an idea of what a startup is like to work in? That is, of course, until the small, ambitious startup is acquired by a larger, more traditional company in its sector, or the small startup goes public with angry shareholders and regulators asking difficult questions.

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Startup Course Coach Demand 175

Startup Professionals Musings

DECEMBER 27, 2021

As an advisor to startups and entrepreneurs, I often hear the myth that all new businesses must start with a great idea. I believe the best entrepreneurs start by finding a large opportunity, and only then use good ideas to capitalize on that opportunity. Expand a narrow product offering to the mass-market.

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Startup Ideas Examples Entrepreneur 112

Startup Professionals Musings

OCTOBER 13, 2019

New entrepreneurs who want to survive, and optimize the growth of their startups, need to think globally, and act locally, from day one. This approach, popularly known as “ glocalization ,” means you have to design and deliver global solutions that have total relevance to every local market in which you operate.

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Marketing Patents Offshore Startup 94

Both Sides of the Table

JANUARY 2, 2014

Many startups these days are started by young, technical or product founders who are in the idealistic phase of their lives and careers. And it’s why many early-stage companies blow up. Look at many of the high profile companies you know and you can trace some press coverage of high-profile blow-ups in team members.

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Startup Coach Course Snapchat 385

socalTECH

NOVEMBER 30, 2015

Los Angeles- and London-based MakieLab , one of the companies out of Disney's recent Disney Accelerator class, started shipping its Disney-themed, custom 3D printed dolls on Friday, with clothing and designs from Disney properties. READ MORE>>.

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Design Class Los Angeles Customer 100

socalTECH

AUGUST 22, 2016

Rancho Santa Margarita-based solid state storage developer Virtium says it has launched a new set of products for the industrial and embedded storage market. The company said that, unlike most USB storage devices, the company's new products are specifically designed for the industrial market. READ MORE>>.

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