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Why We’re Looking to Fund Stuff With More Meaning

Both Sides of the Table

If you’re funding the same stuff as everybody else and if you started your activities when the clues were obvious you’re much less likely to drive enormous returns. When Fred Wilson funded Twitter I guarantee you it wasn’t obvious that it was a billion dollar idea. Venture Capital is a tricky industry. Far from it.

Funding 362
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Why I Doubled Down on YouTube Investments with MiTú

Both Sides of the Table

I have been saying privately for years now that I believe online video will evolve into fragmented distribution (my next online video post) and vertical production. They have production facilities in Mexico where they have been creating lower-cost video for traditional TV for many years and they pivoted this facility to producing for YouTube.

Invest 291
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10 Answers That Make Your Startup Plan Investable

Startup Professionals Musings

Entrepreneurs who are looking to attract investors need to develop and pitch a plan -- preferably written -- that answers every potential investor question about your startup before it is asked. Investors will be looking for a sizing validated by industry analysts large enough for good investment returns.

Invest 108
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Viral Marketing And Word-of-Mouth Require Investment

Startup Professionals Musings

The founder explains that the product is so “buzz-worthy” that usage will spread rapidly through word-of-mouth only, meaning people loving it and recommending it to their friends. It usually implies an opportunity to win big, like a lottery, or experience something sensational, like an incredible video or free product.

Marketing 107
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4 Keys To A Successful Integrity Check With Investors

Startup Professionals Musings

If there are conflicts within the team, or differing views of the strategy, or evidence of missing processes and tools, the investment process will likely be terminated. Make yourself available to answer any questions, show your enthusiasm, and explain both the positives and negatives of the external investment process.

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Don’t Be Fooled By All The Hype For Crowd Funding

Startup Professionals Musings

The new hot topic for entrepreneurs the last couple of years is crowd funding, which is anticipated to at least supplement, if not replace, the slow and mysterious process of current Angel and venture capital investors. Good-cause crowd funding. Example sites include StartSomeGood and the Facebook Cause page.

Funding 99
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Will the Real Crowd Funding Model Please Stand Up?

Startup Professionals Musings

The new hot topic for entrepreneurs these days is crowd funding, which is anticipated to at least supplement, if not replace, the slow and mysterious process of current Angel and venture capital investors. This new model will allow large numbers of “regular” people to invest small amounts each online to fund early startups.

Funding 96