socalTECH

MAY 17, 2012

Northridge-based SmartSound , the developer of royalty-free music software, told its users that it has started to give out free access to its music for students over the summer. The firm recently began offering up web-based tracks from its library, with a few less customization features. edu or.org domain. READ MORE>>.

Search Engine Optimization 145

Search Engine Optimization Northridge Web Startup 145

Startup Professionals Musings

AUGUST 1, 2021

In my role as advisor to many startups, I try to prepare them for the inevitable bumps in the road ahead, as well as to provide practical guidance on how to build and maintain the traction needed to survive and prosper. You don’t have enough control over your time, investors, the market, or your startup. It’s very frustrating.

Entrepreneur 174

Entrepreneur Search Engine Optimization Satisfaction Social Media 174

Startup Professionals Musings

JUNE 9, 2013

The traditional mode of starting a company is to plan a serial process, where you complete once all the steps, leading to the “big bang” launch of the company. Agile assumes and plans for iterative development, where requirements and solutions evolve as more is known and markets change. Use social networking to start the wave.

Startup 105

Startup Search Engine Optimization Social Network Customer 105

SoCal CTO

MARCH 11, 2010

If you’re a Web-based startup, for example, show me how many unique visitors you think you can get in the beginning, and what you’re using for an estimated conversion rate (buyers to browsers). Show me how much each unique visitor is going to cost you in search engine optimization and pay-per-click search engine expense.

Metrics 159

Metrics Search Engine Optimization Startup Ideas 159

Startup Professionals Musings

MAY 23, 2020

It’s still popular these days for startup founders to operate in stealth mode, meaning no details about the idea or progress are shared with anyone until the big reveal and rollout. Pivots and corrections are inevitable for startups in this age of rapid change, and the earlier you make them, the quicker you get to success.

Search Engine Optimization 174

Search Engine Optimization Ideas Startup Customer 174

Startup Professionals Musings

SEPTEMBER 29, 2018

Cash flow is a basic survival metric for every startup. Yet it always amazes me that I can find two different startups, seemingly working on the same problem, with one having a burn rate several times higher than the other. They understand startup realities. Desperate entrepreneurs lose their leverage and die young.

Startup 89

Startup Search Engine Optimization Outsource Development Social Media 89

Startup Professionals Musings

SEPTEMBER 14, 2016

Cash flow is a basic survival metric for every startup. Yet it always amazes me that I can find two different startups, seemingly working on the same problem, with one having a burn rate several times higher than the other. They understand startup realities. Desperate entrepreneurs lose their leverage and die young.

Startup 108

Startup Search Engine Optimization Outsource Development Social Media 108

socalTECH

JULY 19, 2010

Altadena-based Perfect Market , the Idealab startup which develops software which helps traditional publishers monetize their archival and current content, said today that it has unveiled a new tool it is calling The Vault. Pricing on the new tool was not released.

Content 199

Content Tool Search Engine Optimization Altadena 199

Startup Professionals Musings

AUGUST 19, 2020

Cash flow is a basic survival metric for every startup. Yet it always amazes me that I can find two different startups, seemingly working on the same problem, with one having a burn rate several times higher than the other. They understand startup realities. Desperate entrepreneurs lose their leverage and die young.

Search Engine Optimization 124

Search Engine Optimization Outsource Development Social Media Equity 124

Startup Professionals Musings

JUNE 18, 2012

Now, with open source software components, and low-cost development tools, the same job can be done by one good hacker for a few thousand dollars. Even for low-tech startups, the scope of information available on the Internet, and its global reach, has had a similar financial impact on the many other challenges facing every startup founder.

Startup 102

Startup Search Engine Optimization SEM Social Network 102

Tech Zulu Event

NOVEMBER 8, 2012

Despite every challenge he had to face he was determined to see his stunt through the end and not give up. This is where I met flourishing start ups, bankers, attorneys, local business neighbors and former Bay Area execs eager to empower one another right there in Indianapolis to achieve their dreams. Word of mouth travels far.

Startup 104

Startup Technical Review Search Engine Optimization Los Angeles 104

Startup Professionals Musings

AUGUST 21, 2014

It’s popular these days for startup founders to operate in stealth mode, meaning no details about the idea or progress are shared with anyone until the big reveal and rollout. Pivots and corrections are inevitable for startups in this age of rapid change, and the earlier you make them, the quicker you get to success.

Startup 101

Startup Search Engine Optimization Ideas Customer 101

Startup Professionals Musings

SEPTEMBER 14, 2015

Here are some of the key new rules I have learned by starting my own company, investing as an angel in other startups and mentoring many more new entrepreneurs over the last few years: Do incorporate a company, but keep it simple. Too many entrepreneurs still think plans are for investors, and investors are required to build a startup.

Startup 108

Startup Search Engine Optimization Social Media Outsource Development 108

Startup Professionals Musings

AUGUST 31, 2011

Every time I hear about a new startup that is in stealth mode, I wonder what problem they are hiding from whom. But otherwise, startup companies should seek out publicity and the open sharing of information, from day one. Here are six ways this can actually help your startup efforts, rather than hurt them: Initiate media interest.

Startup 101

Startup Search Engine Optimization Course Media 101

Startup Professionals Musings

JUNE 4, 2021

Their computers then merge your ads with search results when users search words imply an interest in your products. If you sell widgets, and a user is searching for widgets, your ad will appear on the first page. This is NOT the same as or better than Search Engine Optimization (SEO).

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

Startup Professionals Musings

APRIL 13, 2016

It’s still popular these days for startup founders to operate in stealth mode, meaning no details about the idea or progress are shared with anyone until the big reveal and rollout. Pivots and corrections are inevitable for startups in this age of rapid change, and the earlier you make them, the quicker you get to success.

Startup 60

Startup Search Engine Optimization Ideas Customer 60

socalTECH

JANUARY 14, 2009

Pasadena-based Perfect Market, the Idealab-backed startup which is looking to help publishers monetize their underutilized and archive content, said Wednesday that it has created a new advisory board.

Search Engine Optimization 124

Search Engine Optimization Marketing Idealab Yahoo 124

Startup Professionals Musings

AUGUST 10, 2010

Every time I hear about a new startup that is in stealth mode, I wonder what problem they are hiding from whom. But otherwise, startup companies should seek out publicity and the open sharing of information, from day one. A startup that has been incorporated for two years or more without shipping is already seen as a bad investment.

Startup 91

Startup Search Engine Optimization Course Media 91

Startup Professionals Musings

MAY 12, 2012

The traditional mode of starting a company is to plan a serial process, where you complete only once all the steps, leading to the “big bang” launch of the company. Agile assumes and plans for iterative development, where requirements and solutions evolve as more is known and markets change. Use social networking to start the wave.

Entrepreneur 92

Entrepreneur Search Engine Optimization Startup Social Network 92

Startup Professionals Musings

FEBRUARY 25, 2010

The traditional mode of starting a company is to plan a serial process, where you complete only once all the steps, leading to the “big bang” launch of the company. Agile assumes and plans for iterative development, where requirements and solutions evolve as more is known and markets change. Use social networking to start the wave.

Startup 48

Startup Search Engine Optimization Social Network Customer 48

Startup Professionals Musings

JULY 29, 2016

A common pain of startups after an exhilarating first surge of early adopters is a long and frustrating plateau of slow growth, where it seems like nothing you do will get your business to profitability. This starts with multiple messages from the top that growth is now the highest job priority, and key to survival.

Search Engine Optimization 57

Search Engine Optimization Startup Social Media Metrics 57

Startup Professionals Musings

OCTOBER 15, 2012

Every time I hear about a new startup that is in stealth mode, I wonder what problem they are hiding from whom. But otherwise, startup companies should seek out publicity and the open sharing of information, from day one. Here are seven ways this can actually help your startup efforts, rather than hurt them: Initiate media interest.

Entrepreneur 101

Entrepreneur Search Engine Optimization Startup News 101

Startup Professionals Musings

FEBRUARY 15, 2011

Now, with open source software components, and low-cost development tools, the same job can be done by one good hacker for a few thousand dollars. Even for low-tech startups, the scope of information available on the Internet, and its global reach, has had a similar financial impact on the many other challenges facing every startup founder.

Entrepreneur 94

Entrepreneur Startup Search Engine Optimization SEM 94

Startup Professionals Musings

APRIL 22, 2011

An underrated portion of every startup effort must be about communication and marketing. Her focus is on companies facing change, which of course includes every startup. Develop marketing messages based on their values. Use social media, search engine optimization, blogging, and mobile media.

Marketing 99

Marketing Search Engine Optimization Startup Customer 99

Startup Professionals Musings

MARCH 23, 2013

Their computers then cleverly merge your ads with search results when users search words imply an interest in your products. If you sell widgets, and a user is searching for widgets, your ad will appear on the first page of search results for widgets. This is NOT the same as Search Engine Optimization (SEO).

Paid Search 90

Paid Search PPC Organization SEO 90

Startup Professionals Musings

OCTOBER 3, 2010

Their computers then cleverly merge your ads with search results only when users search words imply an interest in your products. If you sell widgets, and a user is searching for widgets, your ad will appear on the same page as the search results for widgets. This is NOT the same as Search Engine Optimization (SEO).

SEM 90

SEM Marketing Startup Search Engine Optimization 90

Startup Professionals Musings

OCTOBER 5, 2014

Cashflow is a basic survival metric for every startup. Yet it always amazes me that I can find two different startups, seemingly working on the same problem, with one having a burn rate several times higher than the other. They understand startup realities. Desperate entrepreneurs lose their leverage and die young.

Entrepreneur 105

Entrepreneur Search Engine Optimization Outsource Development Social Media 105

Startup Professionals Musings

JUNE 3, 2015

In my role as advisor to many startups, I try to prepare them for the inevitable bumps in the road ahead, as well as to provide practical guidance on how to build and maintain the traction needed to survive and prosper. You don’t have enough control over your time, investors, the market, or your startup. It’s very frustrating.

Entrepreneur 111

Entrepreneur Search Engine Optimization Satisfaction Social Media 111

socalTECH

OCTOBER 14, 2011

We caught up with Sam Rogoway , the firm's CEO--and the former founder of TripUp, which is now part of Kayak--to hear about how the firm is hoping to revolutionize the local business video market with its services, which just launched last month. We've also found that online video really helps with search engine optimization.

Networking 150

Networking Search Engine Optimization Product Startup 150

socalTECH

FEBRUARY 1, 2011

The startup is headed by Robert Flynn --a former VC, and co-founder of Liquid Audio, and most recently head of Modern Feed, the company that is now Clicker--who talked with us about his new company. That is starting to show itself in the B2B space. However, as we have seen in the last few years, traditional media has been failing.

Startup 162

Startup Content Advertising Sites 162

Startup Professionals Musings

JUNE 4, 2016

In my role as advisor to many startups, I try to prepare them for the inevitable bumps in the road ahead, as well as to provide practical guidance on how to build and maintain the traction needed to survive and prosper. You don’t have enough control over your time, investors, the market, or your startup. It’s very frustrating.

Search Engine Optimization 55

Search Engine Optimization Satisfaction Entrepreneur Social Media 55

Tech Zulu Event

DECEMBER 1, 2011

In this interview, we catch up with an amazing TechZulu Spotlight alumnus, Joey Flores, CEO of Earbits , a hand-curated music discovery engine that allows its bands and artists to advertise and promote their own material, events, announcements, contests, whatever. When I started, I was one of the only people signing up affiliates.

Startup 80

Startup Design Advertising Search Engine Optimization 80

Tech Zulu Event

FEBRUARY 18, 2016

While there have been some rather profound successes in the marketplace, there still exists enough uncertainty for many business owners and web developers to hesitate before making a decision on how best to optimize their sites. This is a great way to engage customers on a first visit and start working towards a sales follow-up. .

Sites 40

Sites Search Engine Optimization Technical Review Web Development 40

Startup Professionals Musings

FEBRUARY 13, 2010

Now, with open source software components, and low-cost development tools, the same job can be done by one good hacker for a few thousand dollars. Even for low-tech startups, the scope of information available on the Internet, and its global reach, has had a similar financial impact on the many other challenges facing every startup founder.

Startup 50

Startup High Tech Search Engine Optimization SEM 50

Startup Professionals Musings

JULY 2, 2012

An underrated portion of every startup effort must be about communication and marketing. Her focus is on companies facing change, which of course includes every startup. Develop marketing messages based on their values. Use social media, search engine optimization, blogging, and mobile media.

Marketing 98

Marketing Search Engine Optimization Customer Custom 98

Tech Zulu Event

APRIL 10, 2012

I thought it might be valuable (and fun) to share some of those “mobile surprises” with you: SEO (Search Engine Optimization). When a developer publishes an app in the App Store , they’re given the ability to use 100 characters of keywords to try to maximize their search ranking. Don’t dare overlook this.

Mobile 82

Mobile Search Engine Optimization SEO Startup 82

SoCal CTO

NOVEMBER 10, 2009

That's where I learned I enjoyed interacting with customers and working with development teams to build and launch products. From there, I became the first non-founder employee at an e-commerce startup called BITSource, which was the first electronic software distributor delivering electronic volume software licenses to corporations.

Product 150

Product Entrepreneur Social Media Google 150