Remove Email Remove Marketing Remove Writing
article thumbnail

The Toxic Nature of Email

Both Sides of the Table

But what has really killed me is email. I live in email hell. And for the last few evenings I decided to get through email rather than blog. I’m always so completely behind on email. I have a love / hate relationship with email. Email is a chore. People expect too much when they email you.

Email 265
article thumbnail

Why Email May Be Draining Your Company’s Productivity

Both Sides of the Table

I’ve taken to saying, “Email is our personal to-do list that anybody adds to – whether they know us or not.” about their marathon 4-hour sessions to get to zero inbox or somebody else claiming email bankruptcy ( definition if you don’t know it already ). I have taken to limiting my outbound email.

Email 314
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Niche marketing works. Here’s how.

Berkonomics

How many of us throw away marketing dollars because our paid efforts reach an audience that is much larger than the target or niche audience we need to reach? Whether it be for publications, social marketing, or even those once-necessary postal mailers, we have tools now that were not available just a few years ago. This is easy.

Marketing 266
article thumbnail

Guerilla Marketing, Brad Feld Style

InfoChachkie

Serial entrepreneur, venture investor and startup accelerator pioneer Brad Feld has notoriously mocked traditional marketing throughout his career. If you have amazing products, the marketing of those products is trivial. If you have $hitty products, the marketing is impossible. Trada – Guerilla Marketing In Action.

Marketing 233
article thumbnail

Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

But should you actually write one if you’re a startup, an industry figure (lawyer, banker) or VC? This is a post to help you figure out why you should write and what you should talk about. Write out the topic and maybe even the blog title. I wanted to write about the top 10 attributes of an entrepreneur.

Blogging 373
article thumbnail

Use “switching costs” to your marketing advantage.

Berkonomics

The momentum from an old decision that took lots of effort to implement is worth something to a marketing professional. Email readers, continue here.] Recently, I received a hand-written letter from two co-CEOs of a company I had helped out with a few hours of time. So email was out. What should I do?

Marketing 199
article thumbnail

The Dumbest Implementation of a Feature – Bcc

Both Sides of the Table

I’ve always thought about writing a few posts on features in products that drive me nuts. We all use email in our daily lives. For the most part you send emails to one or many people and you include them all in the “to&# field. Emailing a list for an event - When I email a large group I almost always use bcc.

Email 276