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Is your strategic partnership just a glorified press release?

Berkonomics

And we rightly celebrate each such pairing, often with a mutual press release. Call it a “press release partnership.” Depending upon the size of the companies and complexity of the products or services involved, it is fair to assume that you’ll need to dedicate a resource to this effort, sometimes a full-time resource at that.

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Press release partnerships: Worth the effort?

Berkonomics

And we rightly celebrate each such pairing, often with a mutual press release. Call it a “press release partnership.” Depending upon the size of the companies and complexity of the products or services involved, it is fair to assume that you’ll need to dedicate a resource to this effort, sometimes a full time resource at that.

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Shopify Just Bought the Deliverr Shipping Network for $2.1 Billion

Tech.Co

Ecommerce company Shopify supports small businesses with technology like ecommerce website builders and retail Point of Sale systems. The two companies are a great match, according to Shopify's press release about the deal. Please fill in your email. Shopify is paying $2.1 Why Shopify Wants Deliverr. Sign up to the Tech.co

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Why Most of Your Assumptions About Phone Calls are Wrong

Both Sides of the Table

If you follow the tech media you would be subject to a lot of narrative biases that are completely off base – and this includes the value of email and phone calls. All the data actually suggests with the growth of mobile, inbound sales calls will double from 30 billion to 60 billion in 3 years (source: Kelsey). There are 2.9

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How To Network With Really Busy People

InfoChachkie

Absent a human gatekeeper, you can capture a busy individual''s attention by crafting a compelling and pithy email subject line, voicemail message, Tweet, Quora or Facebook message. Review the company''s press releases, the recipient''s LinkedIn profile, etc. Some people are phone centric, while others reply primarily on email.

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Have you fallen into the buggy whip trap?

Berkonomics

Record plants were noisy, dirty places, using chemicals I can only imagine now rest somewhere in the ocean, to electroplate the “stampers” and press the records. Email readers, continue here…] Here it is, not so many years later, and the signs are more subtle yet, but the speed of obsolescence is much faster.

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8 Tips To Get the Most Out of Your Investors and Board

Both Sides of the Table

In this period (less than 2 years) he has brought on incredibly talented senior execs is sales, marketing, product management, client services, finance, vp engineering and more. Email updates frequently. Key point – if your emails are as long as my blog posts you’re forked. Make your emails actionable.

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