Remove Email Remove Pricing Remove Writing
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How to Talk About Valuation When a VC Asks

Both Sides of the Table

VC firms see thousands of deals and have a refined sense of how the market is valuing deals because they get price signals across all of these deals. As an entrepreneur it can feel as intimidating as going to buy a car where the dealer knows the price of every make & model of a car and you’re guessing at how much to pay.

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Some Reflections on VC Investment Decisions

Both Sides of the Table

Today we’re in a world where 10 accelerators are bombarding you with emails to meet their 10-15 companies. I know I can’t be in every deal and I know that the easy part of being a VC is writing the first check in a deal. If an accelerator is writing you they’re also writing 25 other VCs. I don’t.

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Want to know why charging $12 / year converts higher than $9.99?

Both Sides of the Table

How did you determine the right price points for your product? Like many companies they experimented with many pricing models. They tried lots of price points – $13.99, $9.99 When they increased price from $9.99 My key take away – frame of reference in pricing is important. to $12 conversion went up!

Startup 303
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8 Tips To Get the Most Out of Your Investors and Board

Both Sides of the Table

Email updates frequently. And as Rob points out – if you email members with short updates more frequently they are more up to speed when you do need them to weigh in. Key point – if your emails are as long as my blog posts you’re forked. Make your emails actionable. ” Or, “I sent u an email.

Tips 365
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The Harder I Work, The Luckier I Get

Both Sides of the Table

That was back when VCs weren’t so quick to respond to emails. I started by writing 3-4 times / week. I didn’t have any grand ambitions other than to write, share ideas and try to build awareness of who I am through my thoughts. If I get a holiday bump I’ll raise a round at whatever price I like.

Startup 391
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Venture Capital Q&A Session

Both Sides of the Table

on the entrepreneur side of the table) when I raised at too high of a price. So don’t raise money at a cheap price, but don’t get too far ahead of yourself either. Pricing high also takes exit options off the table. But if you do this early (pre VC) then the price points are pretty low. This is wrong.

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What The Heck Does “Traction” Really Mean To A VC?

InfoChachkie

As shown below, the most impactful form of traction is when your venture repeatedly convinces rational, third-party customers to happily part with their hard-earned cash, at a market price, in exchange for your solution. However, not all ventures are mature enough to generate paying customers. So what do you do once your venture has traction?