socalTECH

SEPTEMBER 19, 2014

Rachel Payne , the CEO and one of the co-founders of FEM, is a veteran of Google, and is taking her experience there and applying it into the video recommendations and engagement area. Rachel Payne: I was working at Google for about eight years, most recently in global strategic alliances. The metrics are very solid.

Google 233

Google Content Startup Venice 233

Both Sides of the Table

SEPTEMBER 10, 2021

And they need it because nobody senior at Stripe, Discord, Coinbase or for that matter Facebook, Google or Snap is leaving without a ton of incentives to do so. And the truth is that several entrepreneurs prefer it this way. The most connected and high-potential founders start with wads of cash.

Venture Capital 471

Venture Capital Writing Invest Pricing 471

Both Sides of the Table

MAY 19, 2018

If you’ve got the skills to be a strong entrepreneur then it shouldn’t be too difficult to find people who know a partner at a VC firm and if you can build relationship with them you can get introduced. Most entrepreneurs (and VCs raising from LPs) think this means progress. Some people find this elitist?—?I It doesn’t.

Funding 336

Funding Venture Capital Startup Email 336

Startup Professionals Musings

NOVEMBER 11, 2019

It’s enough to drown any business which tries to fight it or ignore it, and it’s an opportunity to ride higher and faster than even the successes of Google and Facebook, for those startups that use it as their driving force. There is still infinite room for new startup sales modes and models. Data enable: use metrics and measurements.

Technology 97

Technology Social Media Startup Entertainment 97

Startup Professionals Musings

OCTOBER 25, 2014

I see entrepreneurs every day who are trying to change the world with a new idea, and startups that are trying to survive their hyper-growth phase by changing processes to meet demand. Here are ten of the key questions that apply equally well to the world of startups and entrepreneurs, as they do to large organizations. Marty Zwilling.

Startup 108

Startup Resource Metrics Technical Review 108

Startup Professionals Musings

JANUARY 23, 2015

In the book, Jaffe introduces three new sets of metrics for gauging progress: Medium-term metrics. Long-term sales. We often talk about short-term sales and long-term relationships in mutually exclusive terms. entrepreneur marketing paid media social media startup zero' marketing is not zero marketing.

Marketing 100

Marketing Social Media Framework Media 100

Startup Professionals Musings

JULY 25, 2018

In top current companies, such as Google, Apple, and Netflix, cultural strategies that include greater employee freedom and fostering creativity are the norm. Thus creating the right company culture must be a top priority of every entrepreneur and business leader. Establish metrics on the culture, as well as the product.

Metrics 57

Metrics Startup Netflix Customer 57

SoCal CTO

JUNE 9, 2010

Why Entrepreneurs Hate Lawyers. Facebook is about to try to dominate display ads the way Google dominates text ads - Chris Dixon , May 15, 2010 It is customary to divide online advertising into two categories: direct response and brand advertising. Through advertising or direct sales, these sites harvest intent.

Startup 248

Startup Venture Capital Conference Social Media 248

Startup Professionals Musings

OCTOBER 20, 2013

In the book, Jaffe introduces three new sets of metrics for gauging progress: Medium-term metrics. Long-term sales. We often talk about short-term sales and long-term relationships in mutually exclusive terms. Maarten Albarda entrepreneur zero marketing startup Joseph Jaffe business' Marty Zwilling.

Media 101

Media Marketing Startup Framework 101

Startup Professionals Musings

SEPTEMBER 18, 2015

Successful entrepreneurs must never stop looking for ways to improve their own productivity, as well as the efficiency and momentum of the team. The need for this focus may seem obvious to you, but I still hear many complaints from entrepreneurs and employees alike on the hours they work, and how they are underpaid for their time.

Training 105

Training Entrepreneur Tool Metrics 105

Startup Professionals Musings

APRIL 20, 2013

I see entrepreneurs every day who are trying to change the world with a new idea, and startups that are trying to survive their hyper-growth phase by changing processes to meet demand. Here are ten of the key questions that apply equally well to the world of startups and entrepreneurs, as they do to large organizations. Marty Zwilling.

Startup 101

Startup Resource Metrics Technical Review 101

Startup Professionals Musings

MAY 31, 2015

It’s enough to drown any business which tries to fight it or ignore it, and it’s an opportunity to ride higher and faster than even the successes of Google and Facebook, for those startups that use it as their driving force. There is still infinite room for new startup sales modes and models. Data enable: use metrics and measurements.

Startup 106

Startup Social Media Entertainment Metrics 106

Startup Professionals Musings

JULY 31, 2017

I hear it all the time as an angel investor, but I also see that same naïve or cavalier attitude come back to haunt entrepreneurs once they really get out in the marketplace. What metrics should you use to measure success? Just because Google sales hit $1.5 Make sure all the elements are aligned before you commit.

Metrics 58

Metrics Resource Startup Training 58

Both Sides of the Table

DECEMBER 27, 2011

” I mention journalists here because they perpetuate the myth that focusing on profits is ALWAYS the right answer and then I hear many entrepreneurs (and certainly many “normals”) repeating the same mantra. The most obvious way to explain this is with sales people. It allows you many more exit opportunities.

Startup 418

Startup Venture Capital Sales Technical Review 418

socalTECH

DECEMBER 11, 2017

They were putting online advertisements through Google Ads to solicit people to rent equipment, who could not figure it out on their own. Really, we're the sales and marketing arm of those companies. You have to make sure your cost of acquisition, retention rates, and conversion metrics are all in place. So where are you now?

Startup 174

Startup Metrics Customer Custom 174

Startup Professionals Musings

APRIL 6, 2014

It’s enough to drown any business which tries to fight it or ignore it, and it’s an opportunity to ride higher and faster than even the successes of Google and Facebook, for those startups that use it as their driving force. There is still infinite room for new startup sales modes and models. Data enable: use metrics and measurements.

Startup 99

Startup Social Media Entertainment Metrics 99

Jason Nazar

MAY 1, 2016

I’ve been a part of dozens (maybe hundreds) of product launches And in each of these cases I ask my team to put together a simple dashboard of a small set of metrics for our paid and free products that let me know the success of our efforts. For startup entrepreneurs, you can also track these metrics with Google analytics.

Marketing 40

Marketing CPC Metrics .Net 40

Startup Professionals Musings

DECEMBER 6, 2017

It’s enough to drown any business which tries to fight it or ignore it, and it’s an opportunity to ride higher and faster than even the successes of Google and Facebook, for those startups that use it as their driving force. There is still infinite room for new startup sales modes and models. Data enable: use metrics and measurements.

Startup 55

Startup Social Media Entertainment Metrics 55

Jason Nazar

NOVEMBER 1, 2015

I’ve been a part of dozens (maybe hundreds) of product launches And in each of these cases I ask my team to put together a simple dashboard of a small set of metrics for our paid and free products that let me know the success of our efforts. For startup entrepreneurs, you can also track these metrics with Google analytics.

Marketing 40

Marketing CPC Metrics .Net 40

Startup Professionals Musings

DECEMBER 14, 2013

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Include planned measurements and metrics. These range from basic search engine optimization (SEO) tracking, like Google Analytics , to a new generation of marketing platforms, like HubSpot.

Startup 105

Startup Search Engine Optimization Summary Customer 105

Startup Professionals Musings

AUGUST 19, 2016

Unfortunately, many passionate entrepreneurs read this initial surge as success, and charge ahead with more of the same passion, leading to a series of potential pitfalls that can quickly jeopardize the health of the entire business. Early success is great, but it’s only the beginning of your hard work.

Startup 57

Startup Training Entrepreneur Customer 57

Startup Professionals Musings

APRIL 7, 2017

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Include planned measurements and metrics. These range from basic search engine optimization (SEO) tracking, like Google Analytics , to a new generation of marketing platforms, like HubSpot.

Search Engine Optimization 58

Search Engine Optimization Startup SEO Customer 58

Startup Professionals Musings

MAY 9, 2016

Good entrepreneurs are all about managing change, but too many forget that they have to change themselves as their dream evolves from a startup to a scalable business. Many entrepreneurs gave grown to prefer the relative quiet and isolation of their garage, and their ability to set their own schedule.

Social Network 59

Social Network Startup Demand Entrepreneur 59

Both Sides of the Table

JULY 1, 2010

He didn’t tell it in the video but, ever the entrepreneur, Scott started a business to take couples up on a “mile high club&# flight on airplanes as a way of getting all of his miles logged to get his next class of airplane license that required a certain number of hours logged. It’s part of what makes him so likable.

Zag 248

Zag Truecar Venture Capital CarsDirect 248

Startup Professionals Musings

NOVEMBER 3, 2012

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Include planned measurements and metrics. These range from basic search engine optimization (SEO) tracking, like Google Analytics , to a new generation of marketing platforms, like HubSpot.

Tips 93

Tips Search Engine Optimization Summary Startup 93

Tech.Co

DECEMBER 12, 2017

So when we come across an entrepreneur who cannot resist using 20 words when 10 would suffice, it’s painful, really painful. Or their sales pitch?! We want hard data and metrics – we want proof. I Googled that claim and didn’t find anything. We start skimming, skipping, and then bailing on the application altogether.

Tips 70

Tips Startup Statistics Metrics 70

Startup Professionals Musings

JUNE 28, 2019

In the popular press, it’s easy to find articles that will convince you that companies with a good culture, such as Google, do it by lavishing perks and benefits , including some combination of free meals, trips and parties, financial bonuses, gyms, and a dog-friendly environment. It’s easier to go from bad to good, than from good to great.

Competition 76

Competition Coach Case Study Statistics 76

Startup Professionals Musings

AUGUST 25, 2011

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Include planned measurements and metrics. These range from basic search engine optimization (SEO) tracking, like Google Analytics , to a new generation of marketing platforms, like HubSpot.

Customer 96

Customer Custom Search Engine Optimization Summary 96

Tech Zulu Event

FEBRUARY 5, 2014

Peter Csathy – CEO Manatt Digital Media Ventures, accomplished media and digital media entrepreneur. Heather Wilburn – Founding Member of AdWords Program & Biz Dev Manager for Channel Sales team at Google. The conversation shifts over to the work Heather Wilburn is doing with Google AdWords.

Startup 95

Startup Google Education Venture Capital 95

InfoChachkie

MAY 22, 2012

The same should be true of an entrepreneur who is attempting to secure money from sophisticated investors. Step 1: The Person, Not The Firm – As Brad Feld and Jason Mendelson make clear in their book Venture Deals , entrepreneurs should identify specific venture partners, rather than target firms as a whole. It’s not.”

Venture Capital 236

Venture Capital Capital Research Customer 236

Tech Zulu Event

APRIL 23, 2013

Sergey’s diverse experience as an entrepreneur, technology consultant and software executive qualifies him to lead amSTATZ’s technology development. Bobby’s strong sales acumen, genuine charisma and leadership abilities make him an invaluable asset to the founding team. Sergey Belyankin is our Chief Technology Officer.

Social Network 92

Social Network Networking Training Summary 92

Tech Zulu Event

DECEMBER 13, 2013

My every day is trying to fundraise, reaching, re-reaching out, and trying to keep people updated with metrics. We have played around Facebook; we are now going to do some Google AdWords and AdSense. ML: Being an entrepreneur, especially with very little resources is like a rollercoaster. What about the good times?

Technical Review 87

Technical Review Mobile Startup Los Angeles 87

Both Sides of the Table

MARCH 25, 2016

In our industry we applaud the efforts for entrepreneurs to have tried and we know that today’s failure can bring the experience for tomorrow’s success. In our industry we call that a TAM (total addressable market) and I’m sure you can even Google methods for calculating a TAM. Let me be very direct.

Startup 150

Startup Marketing Study SEO 150

Tech Zulu Event

MAY 9, 2014

After the event, we caught up, Parker Thompson , Entrepreneur-in-Residence (EIR) charged with leading Batch 8. About $37B worth of lost sales a year, worldwide. In seed stage funding, we’re often told that the investments are ultimately about the people/teams, and not necessarily the metrics. A Huge Thank You!

Startup 111

Startup Mobile Commerce Education 111

socalTECH

NOVEMBER 17, 2010

Especially with DVD sales declining, we offer an interesting way to help studios. Our metrics show that when people watch chips, they increase their tendency to want to watch that feature length film. We represented Google in the acquisition of YouTube. One of the companies was YouTube, and was one of the deal which I worked on.

Startup 190

Startup Los Angeles Content Hollywood 190

Steve Reich

JUNE 11, 2012

Why does Google dominate search? MBO is very metrics driven, and their shareholder reports are dense with detailed, disciplined reporting that remind you that Rick is former Naval officer. This is not an article about the high moral purpose and the nobility of listening to your customers. Why do so many of us have iPhones?

Customer 97

Customer Custom Software Review SaaS 97

SoCal Delicious

SEPTEMBER 22, 2008

Heres 5 steps to start exploring: View the "Best Of" list with 50+ essays on viral marketing, gaming, and ads » Get introduced: About this blog, why entrepreneurs and marketers recommend it » Receive updates by email or RSS feed or Twitter. Google analytics can’t really tell you much - it’s not very actionable.

Startup 29

Startup IP Email Report 29