Startup Professionals Musings

OCTOBER 2, 2018

Even with instant two-way communication via the Internet and mobile phones, your greatest new solution or service won’t found or properly recognized without marketing. I find that digital marketing is the most visible and effective place to start. Here is where you may need outside expert help to be effective. every month.

Marketing 96

Marketing Metrics Social Media Content 96

socalTECH

JULY 21, 2017

We've combed through our database of companies to figure out which companies are involved in this industry here, ranging from key developers of military UAS/UAV platforms, to startups developing the software behind the growing consumer drone market. How is the parent company of Snapchat involved in drone development?

Southern California 113

Southern California Company Companies Palmdale 113

Both Sides of the Table

MARCH 11, 2014

We know the perceptions you have of our market from our past. We have a large number of highly talented engineers and entrepreneurs now developing companies in our local market. They produced algorithms and systems that helped to personalize the Internet so that you have a unique experience when you visit individual websites.

Startup 318

Startup Santa Monica Snapchat Yahoo 318

socalTECH

MAY 12, 2017

The way we're doing that, is we are creating video content, which we distribute across social platforms. We saw a huge gap in this market in terms of car content, and took a young, fresh, and different look at what it is to be a car enthusiast. Talk a bit more about your cross platform strategy? How did you start the company?

Media 177

Media Content Platform Artificial Inteligence 177

socalTECH

DECEMBER 11, 2018

So, if you're a marketer, how do you track and encourage those word-of-mouth recommendations? And, if you're a social platform, is there a way to monetize all that activity happening on your service? Jordan Glazier: Wildfire has developed a platform for monetizing social messaging. Wildlink is backed by Mucker Capital.

San Diego 159

San Diego Social Media Commerce Snapchat 159

socalTECH

MAY 7, 2018

We viewed this as a central marketplace which would allow drivers to be put in the driving seat, get paid what they want, go where they want to go, and get paid the market price, and would help solve this issue. We started with a lot of existing drivers we knew, who became our spokes people, and helped us get from zero to today.

Startup 173

Startup Pricing Marketing Entrepreneur 173

socalTECH

DECEMBER 27, 2016

Brad Brooks: The biggest news from TigerText this year is that we're evolving from what was a pure secure messaging product to a comprehensive clinical communications platform. We have made a big push this year to bolster our team with healthcare industry expertise to help provide our customers with exceptional outcomes.

Southern California 113

Southern California Social Media News Entertainment 113

Tech Zulu Event

JULY 16, 2013

Marketing: SteelHouse. An ad:tech Innovation Award-winning company, SteelHouse is the technology industry’s real-time marketing solution for online retailers. Their Behavioral Marketing Platform even broke new ground at ad:tech 2011 winning an innovation award. Social Media: Snapchat. Incubator: Amplify LA.

Startup 111

Startup Snapchat Venice Social Media 111

Xconomy

JANUARY 29, 2019

Equidate, one of the trading platforms that help employees sell their shares in pre-IPO unicorn companies, rolled out a new name today and announced a $35 million expansion of its $50 million funding round publicized in July. By creating a secondary market for private shareholders, companies like Forge Global can.

Venture Capital 58

Venture Capital Platform Capital Funding 58

socalTECH

MARCH 10, 2017

Our platform enables them to manage the digital representation of their locations, and engage with consumers in paid, social, and search, to improve that customer experience. Robert Blatt: The first stage, in 2013, was really nailing product-market-fit. Instead, we'd tell them, we'll help you leverage them.

Google 127

Google Paid Search Mobile Activity 127

Tech.Co

FEBRUARY 14, 2017

After logging into your account via Facebook API, the platform uses your date of birth as the core data to help you calendar all of your friend’s birthdays and discover other people around you who also celebrate your special day. We want to help local business introduce themselves through our tools and create a connection.

Startup 126

Startup Venice Social Network Tool 126

Both Sides of the Table

JUNE 30, 2016

You will build out features or expend to platforms — often before you have enough market feedback to warrant it. It forces you to keep salaries reasonable in a market where wage inflation has been the norm for years. These funds have a view that “the market will speak” and if they don’t support you then something must be wrong.

Startup 292

Startup Software Review Pricing Entrepreneur 292

Startup Professionals Musings

MAY 10, 2019

Choose the best social media platform for your domain. Snapchat is almost exclusively a young person’s hangout, but you will likely find consumers of all ages on Facebook and Twitter. Integrate social media into your overall marketing strategy. This required mix must be reviewed and updated as your brand matures.

Social Media 99

Social Media Media Tool Startup 99

Tech Zulu Event

MARCH 22, 2016

Less than a month ago, Snapchat opened custom on-demand geofilters to everyone. Industry news was excited, but for how amazing of a product they are, custom Snapchat geofilters have remained stunningly under the radar. Well, Snapchat has made it so that anyone can create and upload a custom filter to any area they want.

Customer 40

Customer Custom Snapchat Design 40

SoCal Tech Calendar

JUNE 9, 2016

Because of that, he has some unique insights into this market, having touched many, many pieces of the industry. It's really the home of a broad base of services to help media and tech companies develop new opportunities, and accelerate their success. We spoke with Csathy about the new firm and his thoughts on the industry.

Media 100

Media Blogging Hulu Invest 100

Tech Zulu Event

FEBRUARY 17, 2016

As I sit here writing this, I can’t help but think how excited I am about our future. Launched in July of 2006, Twitter was a platform that experienced consistent and steady growth for many years. They hit the coveted one million user milestone and within two years a billion tweets had been sent on the platform.

Platform 40

Platform Startup News Content 40

Both Sides of the Table

MARCH 6, 2017

It’s hard to remember that in 2012 it was still hard for LA VCs to persuade investors into funds that LA was a viable market for great venture capital funds or convince many VCs that LA was a market worth investing dollars into startups. but we also helped launch the entire aerospace industry with Hughes Aircraft and others.

Riot Games 191

Riot Games Los Angeles Technical Review Venture Capital 191

Both Sides of the Table

JULY 6, 2015

Many people are too cautious in sales processes and as a result when they present their solutions they end up sounding milquetoast and undifferentiated from anybody else in the market. You see – running a SaaS platform for customers like you is the ONLY thing our team does. I recently wrote about the three rules of sales.

Sales 150

Sales SaaS Startup Venture Capital 150

Both Sides of the Table

DECEMBER 12, 2016

For six years before that he was at Siebel who was the market leader in CRM before Salesforce, and he has both a masters in product design from Stanford and an MBA. I am often quoted as saying “70% of my investment decision is the people and 30% is the market” and there is a reason. Think about Snapchat. Why Invest?

Software 105

Software Mobile Artificial Inteligence Oracle 105

Both Sides of the Table

MARCH 11, 2016

Thus begins Snapchat and why you don’t get it. Snapchat will be used for both like the Internet (and TV) are. I just need to break you of the idea that Snapchat is for one thing – it is not. But since Snapchat uses the frequency above your hearing range it’s nearly impossible to “get” without help.

Snapchat 150

Snapchat Screening Venture Capital Guide 150

Both Sides of the Table

JANUARY 13, 2016

And while producers also have their own direct websites and distributors have their own originals: The world is specializing into mostly content producers and content distributors plus social platforms that also distribute video like Facebook, Twitter, Instagram, Vine and Snapchat. But the one I was most attracted to was Latino.

Company 150

Company Companies Netflix Content 150

Both Sides of the Table

SEPTEMBER 17, 2017

My goal is to lay out a basic framework for anybody unsure whom to listen to as a way of helping you think about a way to orient your own views. This market structure in which the few, large players use their market position to eliminate competition is inevitable. Our social graphs are locked in Facebook, Twitter and Snapchat.

Course 280

Course Startup Framework Marketing 280