socalTECH

MARCH 6, 2019

Los Angeles-based 3D and augmented reality (AR) software developer Vertebrae announced this week that it has opened up a new office in Austin, Texas hiring two new executives in the location to help it with its next stage of growth and expansion. Vertebrae offers up 3D and AR software to brands and retailers. READ MORE>>.

Metrics 113

Metrics Sales Software Development Los Angeles 113

Both Sides of the Table

JULY 21, 2014

” It helps to have seen the way down twice before to know many of the signs. Have an in-house professional services team that implements your software. I wrote about The Importance of Professional Services here. Create company measures for success that go beyond financial metrics. What to do to Avoid Shelfware?

Marketing 354

Marketing Case Study Metrics Sales 354

socalTECH

MAY 2, 2017

Andrew Bermudez , co-founder and CEO of Irvine-based Digsy (www.getdigsy.com) wasn't looking to build software to help commercial real estate brokers close more deals. However, he quickly discovered the deal data the company was collecting was not just data--but a guide to the best practices on helping brokers close more deals, quickly.

Sales 145

Sales Startup Email Tool 145

Startup Professionals Musings

AUGUST 15, 2022

Digital commerce: infinite options for buying goods and services online. There is still infinite room for new startup sales modes and models. More and more company and personal services are being virtualized to the Cloud. Data enable: use metrics and measurements. Cloud computing: the death of dedicated infrastructure.

Startup 126

Startup Social Media Entertainment Metrics 126

Tech.Co

NOVEMBER 28, 2022

TikTok is struggling to make a dent in the world of US and European ecommerce , and has now enlisted the help of a number of startups to try and reverse that trend and bring the Live Shopping craze sweeping Asia to other markets. By some metrics, certainly not. Should Tech Giants Stop Trying to Make Social Commerce Happen?

Social Media 148

Social Media Startup Commerce News 148

Startup Professionals Musings

JUNE 23, 2021

For example, I commonly see metrics to keep track of revenue per employee, overtime, and absenteeism, but I don’t often see measures of overall customer satisfaction with individual employees. Incentives should be a combination of metrics and recognition to highlight results. Incent and reward employees who delight customers.

Customer 147

Customer Custom Technical Review Metrics 147

socalTECH

MAY 17, 2019

For today's interview, we sat down and spoke with David Loo , the founder and CEO of Perspectium (www.perspectium.com), a startup which is developing service management applications designed to help connect different, enterprise service management software products together. What is Perspectium? How did you get into this?

SaaS 113

SaaS Startup Customer Custom 113

socalTECH

MAY 10, 2013

We really pride ourselves in the amount of buzz and interest we drive for brands, which hopefully drives back directly to their sales. We''re trying to be a broad service offering, not just based on one platform. It depends on what a brand is trying to achieve, which helps us focus on efforts and the right platforms.

Social Media 237

Social Media Advertising Media Metrics 237

Startup Professionals Musings

DECEMBER 22, 2021

A winning linked focus example is to choose a higher purpose common to all cultures, such as protecting the environment, or helping the underprivileged. Too many businesses I know still see customer service as a burden, rather than an opportunity to gain loyalty and advocacy. Use metrics to assess needs and growth economics.

Customer 114

Customer Custom Satisfaction Metrics 114

Startup Professionals Musings

DECEMBER 13, 2019

In the interests of helping you work smarter and last longer, I would like to offer my top ten list of key resource drains to avoid in early businesses and startups, based on my years of advising entrepreneurs and my own business experience: Expanding your product line too quickly for scaling. Poor communication and visibility from the top.

Outsource Development 122

Outsource Development Outsource Metrics Technical Review 122

Both Sides of the Table

SEPTEMBER 10, 2021

There are of course many Seed VCs who take board seats, don’t over-commit to too many deals and try to help with “company building” activities to help at a company’s vulnerable foundations. at this scale it’s easier for us to help fund a seed extension. dot-com bonanza. So in a way it’s self selecting. just to name a few!

Venture Capital 471

Venture Capital Writing Invest Pricing 471

Startup Professionals Musings

JUNE 5, 2019

Too many business owners still think of “ customer support ” as an after-sale process to rectify customer problems with completed transactions. With the advent of instant communication and social media, customer service starts at the first hint of interest by you, and never ends for repeat customers. The world has changed.

Customer 84

Customer Custom Company Companies 84

Startup Professionals Musings

SEPTEMBER 1, 2019

Early-stage entrepreneurs rightly keep their focus on creating an innovative product or service. Hire more help than helpers. In addition to fresh products, you need people smarter than you for real help, with the right combination of skills, experience, and passion to foster and manage new growth.

Startup 97

Startup Sales Metrics Guide 97

Startup Professionals Musings

JULY 15, 2020

In the spirit of helping you avoid some of our own learning experiences with startups, I will paraphrase here the nine key stages that he and I both see most businesses going through in their evolution from a startup to a successful and stable entity: You can’t sustain a business without positive cash flow. Stay in your personal sweet spot.

Metrics 140

Metrics Entrepreneur Coach Satisfaction 140

Startup Professionals Musings

JULY 4, 2021

Thus I am morphing the points here, with specific focus on the entrepreneur, who would never think of themselves in the context of automobile manufacturing: Offering too many products and services concurrently. Hire real help and learn to delegate. Defective products and services. Inventory and features added too soon.

Startup 161

Startup Resource Training Entrepreneur 161

Startup Professionals Musings

AUGUST 27, 2023

Measure progress through metrics on sales, revenue, and penetration. Some market leaders have found that adding a focus on a higher cause, like helping the needy or saving the environment, can magnify your value in the eyes of customers. Seek customer feedback on ways to improve value and satisfaction.

Customer 91

Customer Custom Marketing Startup 91

socalTECH

AUGUST 30, 2017

We grew to about 50,000 musicians and bands using our music matching service, where we match people based on a proprietary formula for musical compatibility. Our goal was to reduce the inefficiency and friction in music, helping musicians to find each other. However, that was not exactly how the site was optimized. How are you backed?

Startup 150

Startup Metrics Offshore Sites 150

Startup Professionals Musings

MARCH 6, 2021

I found a good summary of the most common mistakes in a classic book by Kelly Clifford, “ Profit Rocket ,” written primarily to help you on the other side of the equation – skyrocket your profits. A required metric is average days to payment compared to expectations. Considering the job done once a client has been invoiced.

Technical Review 151

Technical Review Startup Summary Pricing 151

Startup Professionals Musings

NOVEMBER 11, 2019

Digital commerce: infinite options for buying goods and services online. There is still infinite room for new startup sales modes and models. More and more company and personal services are being virtualized to the Cloud. Data enable: use metrics and measurements. Cloud computing: the death of dedicated infrastructure.

Technology 97

Technology Social Media Startup Entertainment 97

Both Sides of the Table

MAY 2, 2015

My real goal is to help others not comprehensively thank all of our great teams. It freed up Ophir to grow out our sales organization, to work more closely with agencies, to innovate on product and to raise capital. They can help you understand gross margins and how to avoid signing bad deals. They can help you with pricing.

Outsource Development 150

Outsource Development Metrics Startup Sales 150

TechCrunch LA

SEPTEMBER 7, 2021

They also have a very smart and efficient approach to creative development that was critical to helping us scale,” she wrote. (If It’s different than working with a group like us that’s trying to optimize every small piece of the funnel, and being accountable for the entire funnel to drive as much sales or revenue.

Commerce 211

Commerce Content Marketing Startup 211

Startup Professionals Musings

FEBRUARY 4, 2015

Early-stage entrepreneurs rightly keep their focus on creating an innovative product or service. Hire more help than helpers. In addition to fresh products, you need people smarter than you for real help, with the right combination of skills, experience, and passion to foster and manage new growth.

Startup 108

Startup Sales Metrics Entrepreneur 108

Startup Professionals Musings

MAY 12, 2021

If marketing is not your thing, then you need to find a partner or outside expert to help you. It’s easy to fall back on the generic message that your solution is easier to use, has more function, and comes with great service, but who looks twice at that message? You won’t need the multiple follow-ups and time to close new sales.

Technical Advisors 154

Technical Advisors Tips Marketing Case Study 154

Startup Professionals Musings

APRIL 28, 2021

No matter how passionately you believe that everyone needs one, and positive feedback from friends and early adopters (false positives), before you invest in scaling the business, make sure you set and meet good metrics in cost of customer acquisition, recurring sales, and margin. Needed help can be your biggest burden.

Technical Review 131

Technical Review Case Study Mentor Software Review 131

socalTECH

JUNE 1, 2012

We caught up with co-founder Michael Wong , who told us about how the company is looking to change the model for local check-ins, and also help businesses with getting the word out about their services. It helps local businesses, events, and brands to promote themselves, based on the location of their users. What is MergeLocal?

CTO Coach 223

CTO Coach Startup Mobile Artificial Inteligence 223

Startup Professionals Musings

SEPTEMBER 13, 2017

Early-stage entrepreneurs rightly keep their focus on creating an innovative product or service. Hire more help than helpers. In addition to fresh products, you need people smarter than you for real help, with the right combination of skills, experience, and passion to foster and manage new growth.

Startup 56

Startup Sales Metrics Guide 56

Startup Professionals Musings

NOVEMBER 3, 2013

Early-stage entrepreneurs rightly keep their focus on creating an innovative product or service. Hire more help than helpers. In addition to fresh products, you need people smarter than you for real help, with the right combination of skills, experience, and passion to foster and manage new growth.

Sales 96

Sales Metrics Startup Entrepreneur 96

InfoChachkie

JULY 14, 2015

Congress' latest attempt to impose an "Internet sales tax" is just another misguided tax grab that will do more harm than good to American small businesses. As it currently stands, online sellers must collect sales tax in the states where they have, "sales tax nexus." Online sellers are already awash in sales tax complexity.

Sales 100

Sales Customer Custom Metrics 100

Both Sides of the Table

MARCH 21, 2010

You should think of PBW’s in the same way as you think about employee options – they are an incentive for an important partner in your business to help you achieve success over time. If you simply to a revenue number (say hitting $1 million in sales) and they hit it in year 1 then you’ve lost your carrot for year 2.

Startup 298

Startup Sales Slides Metrics 298

Startup Professionals Musings

MAY 31, 2015

Digital commerce: infinite options for buying goods and services online. There is still infinite room for new startup sales modes and models. More and more company and personal services are being virtualized to the Cloud. Data enable: use metrics and measurements. Cloud computing: the death of dedicated infrastructure.

Startup 106

Startup Social Media Entertainment Metrics 106

Startup Professionals Musings

DECEMBER 27, 2019

For example, when delivery costs and delays were still a major online sales hurdle, Amazon Prime membership was invented to offer free next day shipping. They help hiring managers raise the bar for every interview. Incorporate AI-powered data and metrics systems. The cost of being late is hard to recover.

Marketing 123

Marketing Technical Review Customer Custom 123

InfoChachkie

JANUARY 16, 2018

Some of the products I’ve helped validate and launch include GoToMyPC, GoToMeeting and AppFolio. It’s usually a spreadsheet or PowerPoint (deck) of the upcoming changes to a product or service. The problem is that stakeholders, like marketing and sales, don’t know what the latest version of the roadmap is.

Venture Capital 115

Venture Capital Entrepreneur Santa Barbara SaaS 115

Both Sides of the Table

NOVEMBER 14, 2017

MakeSpace (as he named it) would help you get your excess goods into low-cost warehouses. How profitable is my product or service? What sized team can I afford in order to sell, market & provide service to these customers? How long does it take me to pay back my original customer acquisition costs?

Startup 286

Startup Technical Review Customer Custom 286

Tech Zulu Event

JANUARY 29, 2014

Personalize ads using sales data. Freshplum , founded by Sam Odio, Michael Yuan and Nick Alexander, uses data science to help businesses that sell goods and services electronically increase their overall revenue while reducing their online promotion spend. This wasn’t magic. Know your customer’s preferences.

Sales 77

Sales Statistics IBM IBM 77

Startup Professionals Musings

DECEMBER 6, 2017

Digital commerce: infinite options for buying goods and services online. There is still infinite room for new startup sales modes and models. More and more company and personal services are being virtualized to the Cloud. Data enable: use metrics and measurements. Cloud computing: the death of dedicated infrastructure.

Startup 55

Startup Social Media Entertainment Metrics 55

Startup Professionals Musings

APRIL 6, 2014

Digital commerce: infinite options for buying goods and services online. There is still infinite room for new startup sales modes and models. More and more company and personal services are being virtualized to the Cloud. Data enable: use metrics and measurements. Cloud computing: the death of dedicated infrastructure.

Startup 99

Startup Social Media Entertainment Metrics 99

Startup Professionals Musings

NOVEMBER 4, 2019

The number is much higher for those who choose to go it alone, without help. I recommend a ten-slide pitch to start, reviewed by friends and advisors, to be expanded to a ten-to-twenty-page business plan with opportunity sizing, cost and price details, competitors, marketing and sales strategy, financial projections, and resources required.

Ideas 94

Ideas Slides Technical Review Patents 94