Both Sides of the Table

MAY 28, 2016

I’ve been online for nearly 30 years (yes, there was CompuServe and Prodigy before the www), blogging for 10 and using social media tools since the earliest days. Second, there is one big innovation that the market hasn’t talked about. I have no idea. Social Media. Think about that. Will that continue?

Social Media 240

Social Media Snapchat Media Blogging 240

Startup Professionals Musings

MARCH 27, 2015

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a recent book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 101

Social Media Media Marketing Snapchat 101

Berkonomics

JANUARY 14, 2016

You may not know that you have access to many “free” sources of social media contacts to help you in your marketing effort. Email readers, continue here…] So you begin to get the idea. The first semi–secret source is your LinkedIn contact list.

Social Media 120

Social Media Media Email Content 120

Startup Professionals Musings

MAY 1, 2022

Marketing is everything these days. Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late. How many customers will have any idea what this means to them? I like the guidance from marketing coach David Newman’s classic book “ Do It! Don’t fall into the marketing-speak trap.

Marketing 141

Marketing Startup Social Media Technical Review 141

Startup Professionals Musings

NOVEMBER 30, 2013

Isn’t it frustrating to think you understand something new in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Don’t Buy It ,” which asserts that “earned” social engagement drives far better business results than paid social exposure.

Social Media 100

Social Media Media Marketing Platform 100

SoCal Tech Calendar

JUNE 10, 2010

Wednesday, June 16, 2010 -- Is Social Media Marketing Worth It? TechBizConnection.You get what they are, but have no idea the value they can apply to your business. Is it all just a waste a time or is there a major breakthrough here waiting to be leveraged? See [link] (more).

Social Media 100

Social Media Media Marketing Case Study 100

Berkonomics

NOVEMBER 9, 2017

How many of us throw away marketing dollars because our paid efforts reach an audience that is much larger than the target or niche audience we need to reach? Whether it be for publications, social marketing, or even those once-necessary postal mailers, we have tools now that were not available just a few years ago.

Marketing 266

Marketing Resource Advertising Social Media 266

Startup Professionals Musings

FEBRUARY 19, 2023

It’s still popular these days for startup founders to operate in stealth mode, meaning no details about the idea or progress are shared with anyone until the big reveal and rollout. The common reason given is that this prevents any competitor from stealing their idea and beating them to market. Get competitors to surface early.

Marketing 105

Marketing Startup Search Engine Optimization Ideas 105

Startup Professionals Musings

JULY 8, 2023

Here are some key drivers that will likely lead you to a fundable idea: A business crisis. Other countries can provide e-commerce with different business models, outsource manufacturing at low cost, and a huge market for new products. I hear this term every day, wrongly applied to new social media site, or a new productivity tool.

Ideas 118

Ideas Outsource Development Outsource Course 118

TechCrunch LA

FEBRUARY 6, 2022

Last week, we talked about about the “de-stonkifying” of the market. The company’s stock tanked by more than 26 percent, representing a $230 billion reduction in market cap and a $31 billion drop in Zuckerberg’s personal net worth. Hello friends, and welcome back to Week in Review ! Image Credits: TechCrunch.

Marketing 246

Marketing Newsletter Technical Review News 246

Startup Professionals Musings

MARCH 2, 2020

One thing I have learned the hard way in business is that implementing new ideas is usually much more difficult than conceiving the idea in the first place. That’s why I caution my aspiring entrepreneur clients against proclaiming to investors that they are a great “idea” person. For example, I have a friend with a Ph.D.

Ideas 126

Ideas Writing Examples Outsource 126

socalTECH

OCTOBER 21, 2014

What''s unique about it, it is stream live social media, and actually puts that social media content on the display right in front of you. I had no idea if he was even a serial killer, but he seemed pretty gool. How big is this market? What''s the story behind the company? We were actually all strangers.

Social Media 178

Social Media Media Startup Culver City 178

Startup Professionals Musings

JULY 3, 2022

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 140

Social Media Media Snapchat Platform 140

Startup Professionals Musings

OCTOBER 16, 2017

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going?

Social Media 64

Social Media Media Snapchat Platform 64

Startup Professionals Musings

MARCH 12, 2017

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. But very few are talking about how to measure your results and return on investment (ROI), and the right metrics for optimizing your marketing environment. Get the message from your customer.

Social Media 69

Social Media Media Metrics Satisfaction 69

Startup Professionals Musings

MAY 5, 2013

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. But very few are talking about how to measure your results, and the right metrics for optimizing your marketing environment. entrepreneur goals startup metrics social media'

Social Media 102

Social Media Media Entrepreneur Metrics 102

Startup Professionals Musings

JANUARY 16, 2023

Successful entrepreneurs often start with a “random” idea, but they quickly focus their efforts and follow a “system” to organize their startup and maximize the clout of their activities. Allocate some time to spend on social media. Social media is critical today to almost every business.

Social Media 94

Social Media Media Ideas Writing 94

Startup Professionals Musings

MARCH 5, 2021

We see evidence in the news every day of these irresistible forces of change, like the pervasive global penetration of the Internet, the impact of terrorist activities even to peaceful countries, the power of social media in building business relationships, and the depletion and pollution of natural resources. Stakeholder power.

Marketing 135

Marketing Startup Entrepreneur Social Media 135

socalTECH

AUGUST 30, 2016

The new drone--which costs $499.99--is specifically designed to take aerial photos and videos of consumers, for sharing on social media. Yuneec said the new flying camera will fly both indoors and outdoors, and is controlled by an iOS or Android app, and can instantly post videos and photos to Twitter, YouTube, Instagram and WhatsApp.

Marketing 113

Marketing Social Media Pricing Media 113

SoCal Tech Calendar

MAY 15, 2009

Thursday, May 21, 2009 -- Grow Your Business With Social Media. Discover how fellow marketers are managing their social media marketing strategies. Come prepared to share recent examples, ideas, questions, and methods that have been successfulor ones that could use the input of our group of experts!

Social Media 100

Social Media AMA Media SoCal 100

SoCal CTO

NOVEMBER 17, 2009

It’s something I speak about quite a bit (see Social Media to Build Reputation and Reach Prospects and Social Media for Service Professionals ). Poogling events/webinar, radio show expansion and social media relationships and events. I’m more familiar with content marketing in B2B Marketing.

Acquisition 170

Acquisition Customer Custom Ideas 170

Startup Professionals Musings

APRIL 28, 2017

Based on my own experience as a startup investor, and feedback from like-minded friends, we all get pitches for at least ten startup ideas for every one new business plan. New business founders need to remember that investors fund business implementations, not ideas. A good social cause doesn’t always imply a viable business.

Ideas 74

Ideas Social Media Startup Customer 74

TechCrunch LA

SEPTEMBER 7, 2021

But LA-based performance marketing agency MuteSix didn’t wait that long to build its business around scaling DTC brands. If you have growth marketing agencies or freelancers to recommend, please fill out our survey !). Why do you think that performance marketing is the right fit for DTC?

Commerce 211

Commerce Content Marketing Startup 211

Startup Professionals Musings

APRIL 26, 2012

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. But very few are talking about how to measure your results, and the right metrics for optimizing your marketing environment. Get attention and reach your audience. Project the future.

Social Media 98

Social Media Metrics Media Startup 98

SoCal Tech Calendar

MARCH 19, 2010

Thursday, March 25, 2010 -- Leveraging Social Media tools/ techniques for greater personal effectiveness. Featuring presentations and panel discussion by experts on Linked-in, Facebook, and other internal and external social media tools. See [link] (more).

Social Media 100

Social Media AITP Tool CTO Coach 100

Startup Professionals Musings

AUGUST 4, 2019

Marketing is everything these days. Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late. How many customers will have any idea what this means to them? I like the guidance from marketing coach David Newman’s classic book “ Do It! Don’t fall into the marketing-speak trap.

Marketing 97

Marketing Entrepreneur Startup Technical Review 97

Startup Professionals Musings

AUGUST 17, 2022

During my many years of mentoring professionals and entrepreneurs in business, I more often see people focusing on how to get their ideas heard , than how to promote themselves. I’m convinced that great results are better than great ideas, and a great perception of you as a person is better than both ideas and results.

Tips 121

Tips Social Media Mentor Technical Review 121

Startup Professionals Musings

FEBRUARY 1, 2012

If your startup can’t be bothered with social media, or has no plan to take advantage of it, then you are definitely at risk these days. They also identify clearly the five key social media mistakes that I often see, along the following lines: Diving in without a strategic plan. Not having a social media policy.

Social Media 93

Social Media Media Startup Tips 93

Startup Professionals Musings

JANUARY 23, 2019

They can talk with passion about their innovative new idea, and ask lots of questions, but never seem to really get started. The challenge we all have as business founders is to move from the idea stage to a real business. The result was a product that was bloated and late to market.

Ideas 99

Ideas Slides Writing Startup 99

Startup Professionals Musings

OCTOBER 4, 2010

If your startup can’t be bothered with social media, or has no plan to take advantage of it, then you are definitely at risk these days. They also identify clearly the five key social media mistakes that business often make, along the following lines: Diving in without a strategic plan. Not having a social media policy.

Social Media 85

Social Media Media Startup Content 85

TechCrunch LA

AUGUST 7, 2019

Earbuds , a new startup from Austin founded by former Detroit Lions lineman Jason Fox, wants to bring the power of social media to your eardrums. On social media, players would take screenshots of their playlists and post them to platforms like Twitter or Instagram, Fox said. “He was jamming.

Entertainment 224

Entertainment Social Media Social Network Media 224

Startup Professionals Musings

APRIL 30, 2023

There are many levels of innovation that go beyond copying someone else’s idea, but stop short of pushing the leading edge (bleeding edge). And we all know Facebook didn’t invent social media. Or you may decide that your dream was not really the great idea that you thought it was.

Social Media 92

Social Media Study Research Satisfaction 92

Startup Professionals Musings

OCTOBER 30, 2020

Every aspiring entrepreneur I know is talking about the fact that there are over 2,000 billionaires in the world today, and how their innovative idea could make them one of the next ones. Offering one more social media site (over 200 already exist on Wikipedia) probably won’t work. Minimize one-time sales in your business model.

Outsource Development 154

Outsource Development Social Media Software Review Customer 154

Startup Professionals Musings

AUGUST 8, 2020

There are many levels of innovation that go beyond copying someone else’s idea, but stop short of pushing the leading edge (bleeding edge). And we all know Facebook didn’t invent social media. Or you may decide that your dream was not really the great idea that you thought it was.

Startup 157

Startup Social Media Study Research 157

TechCrunch LA

AUGUST 24, 2020

Amanda Milligan is the marketing director at Fractl , a prominent growth marketing agency that’s helped Fortune 500 companies and boutique businesses alike earn quality media coverage, backlinks, awareness and authority. We throw away 80% of our content ideas, and you should too. Choosing the right content idea.

Content 218

Content SEO Tips Ideas 218

Tech.Co

SEPTEMBER 20, 2017

The idea of video on demand has been around since as early as 1990 when GTE partnered up with AT&T to create the first VOD system. Hollywood studios are jumping on the trend of the VOD market. Hollywood is Lacking in VOD Marketing Skills. It relied on the use tapes as the source of video streams. For example, Warner Bros.

Hollywood 93

Hollywood Demand Marketing Netflix 93

Startup Professionals Musings

FEBRUARY 17, 2021

Social media facilitates marketing and sales. For startups, social media and color printers have essentially replaced the need for external public relations and marketing services. You can optimize your website and spread your marketing messages across the world through the Internet.

Entrepreneur 162

Entrepreneur Startup Social Media Outsource Development 162