Journal Startup Writing 
Both Sides of the Table
JANUARY 26, 2013
Understanding “The Funding Angle” I sit at enough board meetings to hear conflicting advice given to entrepreneurs about how to handle PR and announcements at startups. I will add to this as I write more in the coming weeks on the topic. For starters, once you announce your competitors instantly will start tracking you.
Both Sides of the Table
JANUARY 23, 2011
Obviously you should have somebody that helps you research journalists, gets you meetings, pitches stories, helps prep you for interviews & helps make sure your writing is cogent. In a startup this is a mistake. In this instance I typically recommend that startups NOT hire a big, well-known PR firm. There is one carve out.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Both Sides of the Table
FEBRUARY 20, 2012
Tracy DiNunzio isn’t your typical Silicon Valley startup founder. She did her first tech startup after the age of 30. And she didn’t start her company in Northern California. She leveraged herself and even sold many of her possessions to get started. She started her business from a personal need.
Both Sides of the Table
JUNE 27, 2011
I made every textbook mistake at my first startup, which is why I believe I was much more effective at my second one. The following are some lessons I learned about early-stage startup marketing. I worked with an entrepreneur who was to appear at a startup networking event where he was to talk about his company’s plans.
InfoChachkie
JUNE 3, 2013
Upon graduation from Wharton, John and Kyle launched a startup based upon a simple, pedestrian product: a computer mouse shaped like the head of a golf driver. However, a number of them wanted to vicariously experience the startup world through John and Kyle''s venture. It''s gonna highlight our emotions, our ups and our downs.
Both Sides of the Table
JANUARY 10, 2021
If you want to get in better shape and haven’t read that you might start there. I started advice with the premise that no amount of exercise or food eating plan would help with long-term fitness or weight goals unless you first had a mental plan and a set of measurements to track your progress. I want to share with you how I did this.
Both Sides of the Table
SEPTEMBER 13, 2009
This is part of my ongoing series “Start-up Lessons”. I’m not going to cover in this post the obvious post-show marketing tasks such as following up on all those business cards you grabbed, communicating with all those people who registered at your site and leveraging your new found fame to score venture capital.
Expert insights. Personalized for you.
355 
Let's personalize your content