Startup Professionals Musings

FEBRUARY 17, 2021

The same is true for filing patents, registering trademarks, and filing copyrights. Social media facilitates marketing and sales. For startups, social media and color printers have essentially replaced the need for external public relations and marketing services. Work out of your home, and keep your own books.

Entrepreneur 162

Entrepreneur Startup Social Media Outsource Development 162

Startup Professionals Musings

AUGUST 8, 2020

And we all know Facebook didn’t invent social media. Certainly I’m not recommending just one more Facebook, with a couple of features from Twitter, since social media has an unlimited potential for innovation. Market research can thus be based on real customers and a previously tested market.

Startup 157

Startup Social Media Study Research 157

Startup Professionals Musings

FEBRUARY 11, 2023

Watch that patent provide a real barrier to competitive entry. Appreciate the media accolades and peer success feedback. At the same time, you can never let up on the work and the sweat required for continuous innovation, exemplary customer satisfaction, and staying ahead of competitors: Marketing is a never-ending challenge.

Startup 118

Startup Satisfaction Customer Custom 118

Startup Professionals Musings

MAY 23, 2020

The common reason given is that this prevents any competitor from stealing their idea and beating them to market. You can’t get any word-of-mouth or media activity by hiding. Most people agree that even negative media attention is better than none. This will do more for your first mover advantage than more time in the lab.

Search Engine Optimization 174

Search Engine Optimization Ideas Startup Customer 174

Startup Professionals Musings

JULY 23, 2021

You have done everything to register your brand legally , including domains, copyrights, patents, and trademarks. Evaluate the brand impact of proposed market moves. The push is always on to grow your market with new geographies, new products, and new market segments. Always check language nuances and translation issues.

Examples 170

Examples Customer Custom Social Media 170

Startup Professionals Musings

MAY 14, 2023

Of course, their answer is that the second intends to get to market faster, but every engine has limits regardless the fuel applied. Use social media for early marketing. Social media is not rocket science. Tackling most of the support tasks yourself. The timing of cash flow is everything.

Search Engine Optimization 103

Search Engine Optimization Outsource Development Social Media Equity 103

Startup Professionals Musings

MAY 16, 2020

Watch that patent provide a real barrier to competitive entry. Appreciate the media accolades and peer success feedback. At the same time, you can never let up on the work and the sweat required for continuous innovation, exemplary customer satisfaction, and staying ahead of competitors: Marketing is a never-ending challenge.

Satisfaction 174

Satisfaction Customer Custom Outsource 174

Startup Professionals Musings

MARCH 12, 2022

They look at your track record, industry leadership, marketing energy, moral values, and peer relationships. Back in the early days of the personal computer, Bill Gates and Microsoft were widely recognized and having the strongest technical culture, as well as a commanding marketing presence.

Technical Review 147

Technical Review Social Media Entrepreneur Startup 147

Startup Professionals Musings

JULY 23, 2023

A smaller market sizing may make a good family business, if you have the funding. Highly saturated domains (more than 10 existing players), such as niche social media sites, are highly risky. Don’t try to explain your technical implementation, your patent algorithm, or your unfair competitive advantage here.

Startup 96

Startup Education Ideas Customer 96

Startup Professionals Musings

FEBRUARY 13, 2021

For example, I’m not sure the world needs one more social media niche site, or another dating site, or yet another flavored drink alternative. You may be a product expert, but have little experience with running a business, or marketing, or sales. Communicate and market your solution to the max.

Startup 162

Startup Metrics Ideas Entrepreneur 162

Startup Professionals Musings

OCTOBER 15, 2022

Registered patents and other intellectual property. A strategy of learning and willingness to pivot, based on market feedback, is a great survival skill and attitude, cherished by investors. In this context, investors are attracted to thought-leaders visible on social media, and people with strong technical credentials.

Entrepreneur 111

Entrepreneur Social Media Patents Mentor 111

Startup Professionals Musings

AUGUST 26, 2022

I recommend that you look for new or emerging opportunities in new markets. You need intellectual property , such as a patent, trade secret, or process expertise that will be a barrier that you can defend. Assess your connections, both social media and financial. Calibrate your ability to rise above competitors and copycats.

Social Media 105

Social Media Writing Ideas Resource 105

Startup Professionals Musings

MARCH 13, 2016

Evaluate who might use an invention, patent, or new law to create a bend in the road. Be a voracious reader in all forms of media, both online and offline. Continually increase your mental map of key changes in multiple industries. Use outsiders to multiply your capacity to scan for disrupting patterns. Marty Zwilling.

Marketing 58

Marketing Entrepreneur Summary Patents 58

Startup Professionals Musings

AUGUST 19, 2020

Of course, their answer is that the second intends to get to market faster, but every engine has limits regardless the fuel applied. Use social media for early marketing. Social media is not rocket science. Tackling most of the support tasks yourself. The timing of cash flow is everything.

Search Engine Optimization 124

Search Engine Optimization Outsource Development Social Media Equity 124

Startup Professionals Musings

APRIL 29, 2023

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. Be a visible and available expert in your domain.

Startup 111

Startup Training Services Writing 111

Startup Professionals Musings

JULY 24, 2021

Evaluate who might use an invention, patent, or new law to create a bend in the road. Be a voracious reader in all forms of media, both online and offline. Continually increase your mental map of key changes in multiple industries. Use outsiders to multiply your capacity to scan for disrupting patterns. Marty Zwilling.

Entrepreneur 173

Entrepreneur Summary Patents Examples 173

Startup Professionals Musings

OCTOBER 19, 2015

That’s why I recommend that they find a co-founder who loves business challenges, including marketing and finance. Business people know how to downplay the technology and market the value of the solution. Marketing is a necessary evil to mask poor technology. The right marketing efforts can cost as much as the technology.

Technical Review 101

Technical Review Patents Entrepreneur Customer 101

Startup Professionals Musings

NOVEMBER 4, 2020

A smaller market sizing may make a good family business, if you have the funding. Highly saturated domains (more than 10 existing players), such as niche social media sites, are highly risky. Don’t try to explain your technical implementation, your patent algorithm, or your unfair competitive advantage here.

Startup 166

Startup Education Ideas Customer 166

Startup Professionals Musings

JUNE 2, 2021

Customers today quickly get beyond these, and put a competitive priority on the experience of others, reflected in reviews and social media, and their own total experience with your sales process, delivery, returns, and support on their schedule. Features, availability, and brand are just the price of entry.

Competition 142

Competition Software Review Social Media Customer 142

Startup Professionals Musings

JANUARY 31, 2020

The simple solution I recommend to inventors is to find a partner who can focus on business and marketing, while you focus on technology. Understanding what drives customers to buy, in different market segments and cultures, is usually just as challenging as creating and combining technology to deliver function.

Startup 124

Startup Entrepreneur Customer Custom 124

Startup Professionals Musings

AUGUST 3, 2020

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. Be a visible and available expert in your domain.

Startup 174

Startup Training Services Writing 174

Startup Professionals Musings

JANUARY 13, 2020

Registered patents and other intellectual property. A strategy of learning and willingness to pivot, based on market feedback, is a great survival skill and attitude, cherished by investors. In this context, investors are attracted to thought-leaders visible on social media, and people with strong technical credentials.

Entrepreneur 126

Entrepreneur Social Media Patents Mentor 126

Startup Professionals Musings

MARCH 2, 2020

His challenge is to focus on one market, with a specific design, cost, and price. Then, he'll need to patent it and create a plan to show opportunity, competition, and financial projections. Only a great team, and listening to customers, will allow you to adjust as you learn more, or the market changes.

Ideas 126

Ideas Writing Examples Outsource 126

SoCal CTO

FEBRUARY 25, 2009

all the other folks out there that will try to enter the same market) the barriers have been dropping over the last few years. Fantastic post by Christian Gammill - Startup Delta Force… From a competitive perspective (e.g. How’s that for duality. Business - how are you actually going to make money? many more (please comment below)

Startup 150

Startup SEM IP SEO 150

Startup Professionals Musings

DECEMBER 29, 2017

Get an NDA before detailed patent disclosures. Entrepreneurs should never disclose the details of a planned or current patent application to any outsiders, until after a non-disclosure or other contract has been signed. Some entrepreneurs avoid the patent process, since patent details become public once a patent is issued.

Technical Review 61

Technical Review Patents Ideas Social Media 61

Startup Professionals Musings

SEPTEMBER 21, 2018

But they can otherwise save you much time and effort, and are also safer and more productive than the old-fashioned approach of broadcast emailing or cold-calling every investor you can find in online directories, or responding to the risky spam offers you get for funding on social media. Register Internet and social media startup names.

Platform 94

Platform Equity Invest Technical Advisors 94

socalTECH

JULY 18, 2012

Allison Dollar: SnapCuts is a digital media marketing platform, which uses social video messaging. Brands that have a fan base can use it as a marketing platform, and they can push things out to their list. What is the SnapCuts service? For a receiver, the receiving page on SnapCuts can also be branded or skinned.

Social Network 246

Social Network Mobile Media Examples 246

Startup Professionals Musings

NOVEMBER 4, 2019

I suggest you use social media, blogging, crowdfunding, or documented research to quantify a real demand from people who can afford it, and don’t have a better alternative already out there. Any startup with no patents, trade secrets, or other secret sauce is very high risk today. Make sure your solution is defensible and unique.

Ideas 94

Ideas Slides Technical Review Patents 94

Startup Professionals Musings

SEPTEMBER 3, 2018

And we all know Facebook didn’t invent social media. Certainly I’m not recommending just one more Facebook, with a couple of features from Twitter, since social media has an unlimited potential for innovation. Market research can thus be based on real customers and a previously tested market.

Startup 65

Startup Social Media Study Research 65

Both Sides of the Table

JUNE 30, 2016

It is a truism that with more capital you will hire people more quickly and spend more liberally whether it’s on external contractors, PR firms, attending events, doing legal work (trademarks, patents) or whatever. You will build out features or expend to platforms — often before you have enough market feedback to warrant it.

Startup 292

Startup Software Review Pricing Entrepreneur 292

Startup Professionals Musings

SEPTEMBER 14, 2015

Trademarks, copyrights and even patents can be completed online by anyone through the U.S. Patent and Trademark Office site for a few hundred dollars. Take advantage of social media and free websites for marketing. Site marketing is easily extended through blogs, Twitter, Facebook and social media.

Startup 108

Startup Search Engine Optimization Social Media Outsource Development 108

Startup Professionals Musings

SEPTEMBER 29, 2018

Of course, their answer is that the second intends to get to market faster, but every engine has limits regardless the fuel applied. Use social media for early marketing. Social media is not rocket science. Tackling most of the support tasks yourself. The timing of cash flow is everything.

Startup 89

Startup Search Engine Optimization Outsource Development Social Media 89

socalTECH

AUGUST 12, 2019

They are looking for early-stage companies, which have an advantage with IP, or some sort of patent, or sensibility from the technical perspective. We're looking for companies where their market opportunity is a billion plus. In New York, for example, there are a lot of very strong fintech, fashion technology and media companies.

Entrepreneur 124

Entrepreneur Metrics Los Angeles Help 124

socalTECH

NOVEMBER 19, 2018

Kanaan Jemili: uCast Global is a digital media company that is looking at creating a scalable global solution for online video. The second ones are media brand and companies and we have several of those brands on our platform. For the first three years, it was all about research and development, building IP and patents and so forth.

Content 113

Content Startup Mobile Platform 113

Both Sides of the Table

OCTOBER 8, 2014

If you want the full SlideShare deck with many slides not in either post it’s in this link –> The LA Tech Market. Has it begun to mature or is it just better marketed than in was say 5 years ago? Given how efficient markets are when a large market like LA starts to blossom it attracts capital pretty quickly.

Entrepreneur 376

Entrepreneur Snapchat Startup Google 376

Startup Professionals Musings

APRIL 28, 2017

If you follow these recommended steps before approaching investors, you may indeed convince someone that your million dollar idea could lead to a billion dollar business: Gather some market sizing data from industry experts. Formalize a company entity, website, and social media presence. Test your assumptions in the target marketplace.

Ideas 74

Ideas Social Media Startup Customer 74

Startup Professionals Musings

SEPTEMBER 14, 2016

Of course, their answer is that the second intends to get to market faster, but every engine has limits regardless the fuel applied. Use social media for early marketing. Social media is not rocket science. Tackling most of the support tasks yourself. The timing of cash flow is everything.

Startup 108

Startup Search Engine Optimization Outsource Development Social Media 108