socalTECH

MAY 2, 2017

We spoke with Andrew about how the company pivoted from its original model after finding a huge amount of traction for its sales software and data, and its ability to guide brokers on the best practices for them to close more deals, which it is now offering as software-as-a-service. What is Digsy? How's the startup funded?

Sales 145

Sales Startup Email Tool 145

Both Sides of the Table

SEPTEMBER 10, 2021

With the enormous changes to our economies and financial markets?—?how how on Earth could the venture capital market stand still? One of the most common questions I’m asked by people intrigued by but also scared by venture capital and technology markets is some variant of, “Aren’t technology markets way overvalued?

Venture Capital 471

Venture Capital Writing Invest Pricing 471

Startup Professionals Musings

AUGUST 15, 2022

There is still infinite room for new startup sales modes and models. Data enable: use metrics and measurements. Extend data metrics into non-traditional channels, such as email, internal social media, and customer collaboration platforms. Look beyond today’s requirements for entire new market opportunities.

Startup 126

Startup Social Media Entertainment Metrics 126

Startup Professionals Musings

OCTOBER 20, 2013

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Long-term sales. Real customers. Owned media.

Media 101

Media Marketing Startup Framework 101

Startup Professionals Musings

MARCH 10, 2023

Technologists building cool new platforms, just because they can, won’t find investor interest. Entrepreneurs need to document a process of responding to a market need, sizing opportunity, assigning a specific business model, and planning for marketing, sales, and customer satisfaction. Solution development and delivery.

Outsource Development 115

Outsource Development Startup Competition Ideas 115

Startup Professionals Musings

AUGUST 24, 2019

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Long-term sales. Real customers. Owned media.

Media 95

Media Framework Social Media Metrics 95

Startup Professionals Musings

JUNE 2, 2021

Customers today quickly get beyond these, and put a competitive priority on the experience of others, reflected in reviews and social media, and their own total experience with your sales process, delivery, returns, and support on their schedule. You need to be part of a larger ecosystem.

Competition 142

Competition Software Review Social Media Customer 142

Startup Professionals Musings

JUNE 7, 2020

Technologists building cool new platforms, just because they can, won’t find investor interest. Entrepreneurs need to document a process of responding to a market need, sizing opportunity, assigning a specific business model, and planning for marketing, sales, and customer satisfaction. Solution development and delivery.

Entrepreneur 131

Entrepreneur Outsource Development Startup Competition 131

socalTECH

MAY 17, 2019

I was a principal engineer facilitating the integration and connectivity of the ServiceNow platform into these other systems. David Loo: Ultimately, at the C-level, the CIO requires data metrics and intelligence, in order to compete and make decisions and take actions to further a company's agenda. So, it's quite new.

SaaS 113

SaaS Startup Customer Custom 113

Startup Professionals Musings

NOVEMBER 11, 2019

There is still infinite room for new startup sales modes and models. Data enable: use metrics and measurements. Extend data metrics into non-traditional channels, such as email, internal social media, and customer collaboration platforms. Look beyond today’s requirements for entire new market opportunities.

Technology 97

Technology Social Media Startup Entertainment 97

socalTECH

DECEMBER 20, 2017

Here’s why that should scare you… In recent years the pace of the market has accelerated dramatically. With so many APIs, SaaS ecosystems, and cloud platforms to rely on, a digital product that may have taken five years to get off the ground in 2000 can now be brought to life in a matter of months. Now everything our company does?—?from

Technical Review 100

Technical Review Metrics Ideas Product 100

socalTECH

JANUARY 14, 2011

We have a very sophisticated, analytics and software platform that over half the Fortune 50 are now using, to help guide how they invest in marketing and sales activities and investments. The market response model is an analytical model, which quantifies how markets respond to stimuli. Did the TV stimulate search?

Social Media 235

Social Media Demand Activity Marketing 235

socalTECH

AUGUST 30, 2017

What markets are you in right now? We're pretty much in every major market, particularly in music strong communities, like Los Angeles, New york, Nashville, and Toronto. I think we've got an advantage, to kickstart this, and move faster than they were in the early days. The bulk of our users are in the U.S. and Canada. READ MORE>>.

Startup 150

Startup Metrics Offshore Sites 150

SoCal Tech Calendar

JANUARY 6, 2011

From GoogleTV to iTunes and YouTube to the rise of social networks to e-book readers to cloud computing and free software, the worlds of newspapers, books, music, platform games, film, television and even software have seen the sales of physical media such as DVDs plummet. Speakers: Richard Berger, Sr.

Content 113

Content Technology Council TCOSC Cloud Computing 113

socalTECH

SEPTEMBER 19, 2014

Rachel Payne: FEM is a video discovery platform that provides quality, relevant video recommendations for any website, app, or content network that is seeking to drive more engagement around video. We have our product in the market, and launched our beta in January. The metrics are very solid. What is FEM?

Google 233

Google Content Startup Venice 233

Startup Professionals Musings

MAY 31, 2015

There is still infinite room for new startup sales modes and models. Data enable: use metrics and measurements. Extend data metrics into non-traditional channels, such as email, internal social media, and customer collaboration platforms. Look beyond today’s requirements for entire new market opportunities.

Startup 106

Startup Social Media Entertainment Metrics 106

Startup Professionals Musings

APRIL 4, 2015

Social media is now one of the key marketing tools, but not the only one, so the challenge is to manage the resource tradeoffs effectively by constantly assessing payback versus cost. Concentrate your efforts on two to three platforms to start. Add a blog to give yourself a voice, show your expertise, but skip the sales pitch.

Social Media 108

Social Media Media Startup Tips 108

Startup Professionals Musings

AUGUST 13, 2012

In fact, a business plan is needed more by you than investors, as the blueprint for your company, team communication, and progress metrics. Terms like “every customer needs this” and “next generation platform” are far too soft, and should be avoided. Industry & market sizing. Marketing, sales, and partners.

Competition 113

Competition Metrics Startup Invest 113

Startup Professionals Musings

DECEMBER 6, 2017

There is still infinite room for new startup sales modes and models. Data enable: use metrics and measurements. Extend data metrics into non-traditional channels, such as email, internal social media, and customer collaboration platforms. Look beyond today’s requirements for entire new market opportunities.

Startup 55

Startup Social Media Entertainment Metrics 55

Both Sides of the Table

JULY 1, 2010

And finally, Scott demonstrated his internal management tool for managing the metrics of his business. A social analytics platform for Facebook app developers and publishers that provides detailed demographic and engagement data. Company plans to use the capital to build out sales and marketing and r&d. -a

Zag 248

Zag Truecar Venture Capital CarsDirect 248

Startup Professionals Musings

MAY 24, 2015

Technologists building cool new platforms, just because they can, won’t find investor interest. Entrepreneurs need to document a process of responding to a market need, sizing opportunity, assigning a specific business model, and planning for marketing, sales, and customer satisfaction. Solution development and delivery.

Outsource Development 99

Outsource Development Startup Competition Ideas 99

Startup Professionals Musings

APRIL 6, 2014

There is still infinite room for new startup sales modes and models. Data enable: use metrics and measurements. Extend data metrics into non-traditional channels, such as email, internal social media, and customer collaboration platforms. Look beyond today’s requirements for entire new market opportunities.

Startup 99

Startup Social Media Entertainment Metrics 99

Startup Professionals Musings

MAY 13, 2011

In fact, a business plan is needed more by you than investors, as the blueprint for your company, team communication, and progress metrics. Terms like “every customer needs this” and “next generation platform” are far too soft, and should be avoided. Industry & market sizing. Marketing, sales, and partners.

Competition 116

Competition Metrics Startup Sales 116

Startup Professionals Musings

DECEMBER 14, 2013

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision.

Startup 105

Startup Search Engine Optimization Summary Customer 105

Startup Professionals Musings

APRIL 7, 2017

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision.

Search Engine Optimization 58

Search Engine Optimization Startup SEO Customer 58

Startup Professionals Musings

NOVEMBER 3, 2012

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision.

Tips 93

Tips Search Engine Optimization Summary Startup 93

Startup Professionals Musings

MAY 28, 2016

Technologists building cool new platforms, just because they can, won’t find investor interest. Entrepreneurs need to document a process of responding to a market need, sizing opportunity, assigning a specific business model, and planning for marketing, sales, and customer satisfaction. Solution development and delivery.

Ideas 62

Ideas Outsource Development Startup Competition 62

Startup Professionals Musings

AUGUST 25, 2011

Entrepreneurs always work hard to create an innovative product or service, but often count on standard seller marketing for sales. Recent reports suggest that 90% of today’s shoppers skip marketing pitches, to research online before they buy, and over 50% check user reviews before making a decision.

Customer 96

Customer Custom Search Engine Optimization Summary 96

Both Sides of the Table

MARCH 25, 2016

Lately I’ve been having to say things I thought I’d never have to remind people, like, “getting to positive gross margin in several territories is a very low bar to claim success” or “profitable excluding marketing costs” is not actually a real thing. Market Size. MakeSpace provides physical storage.

Startup 150

Startup Marketing Study SEO 150

InfoChachkie

SEPTEMBER 15, 2011

If Jeff and his team had launched a more prudent, scaled-back site, it is arguable they would have never achieved the critical mass that eventually led to the company’s widespread market acceptance. Sometimes we measure things and see that in the short term they actually hurt sales. Don’t Chase The Quick Buck.

Tips 279

Tips Startup Framework Customer 279

Tech Zulu Event

MAY 9, 2014

They’ve captured their market quickly by being the first providers of affordable luxury bookings with a business model to fill in a large amount of unused travel inventory. About $37B worth of lost sales a year, worldwide. We know language education is a huge market, with 1/7 of people around the world learning a new language.

Startup 111

Startup Mobile Commerce Education 111

Startup Professionals Musings

APRIL 22, 2010

In fact, a business plan is needed more by you than investors, as the blueprint for your company, team communication, and progress metrics. Terms like “every customer needs this” and “next generation platform” are far too soft, and should be avoided. Industry & market sizing. Marketing, sales, and partners.

Invest 74

Invest Tips Competition Metrics 74

socalTECH

FEBRUARY 14, 2013

However, mobile devices have not only revolutionized the world of the consumer--they've also made inroads into the corporate market, changing how companies provide access to important information and data to their partners and employees. The use cases range from sales enablement to human resources, to executive reporting.

Mobile 170

Mobile Oracle Startup Content 170

Tech Zulu Event

MARCH 16, 2015

The bottom line is that you should raise to accelerate growth and in order to optimize market timing. Examples of milestones: traction as measured by user numbers and user engagement; financial metrics such as cash flow and revenue. You don’t raise as a way to test your idea. Choose lead investors with deep pockets.

Startup 40

Startup Venture Capital Equity Funding 40

socalTECH

SEPTEMBER 23, 2008

We provide traffic analytics, cross-tabulated across demographics, A/B testing to see how an audience is using certain pages, and engagement metrics. The platforms will be using it to serve ads into their ecosystem, essentially allowing their ad sales teams to sell into their impressions.

Social Media 113

Social Media Advertising Social Network Userplane 113

socalTECH

SEPTEMBER 23, 2008

We provide traffic analytics, cross-tabulated across demographics, A/B testing to see how an audience is using certain pages, and engagement metrics. The platforms will be using it to serve ads into their ecosystem, essentially allowing their ad sales teams to sell into their impressions.

Social Media 100

Social Media Advertising Social Network Userplane 100

Tech Zulu Event

NOVEMBER 10, 2013

At Fandango, they examine ticket sales and trends over time. These factors can vary greatly week to week, and movie launches often influence what sales look like. Instead, focus on what metric outputs, more views, more downloads? Steve currently manages Fandango’s web and mobile commerce platforms. For example?

Product 87

Product Fandango Design Startup 87