TechCrunch LA

SEPTEMBER 21, 2019

Hello and welcome back to Startups Weekly, a weekend newsletter that dives into the week’s noteworthy news pertaining to startups and venture capital. Before I jump into today’s topic, let’s catch up a bit. Last week, I profiled an e-commerce startup Part & Parcel. Startup Spotlight: Landline. is negative.

Services 207

Services Startup Venture Capital Redpoint 207

Startup Professionals Musings

JANUARY 4, 2023

The world of marketing is changing faster than technology these days. Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and a while back added social-local-mobile ( SoLoMo ) to the mix. Proactively seek out win-win alliances.

Marketing 107

Marketing Technical Review Startup Innocal 107

socalTECH

JANUARY 8, 2020

Los Angeles-based Luxury Presence , a new startup which provides websites and digital marketing services to real estate agents, has raised $5.4M Luxury Presence says it also offers up services for lead generation, managed SEO, managed Instagram, copy writing, and video production. READ MORE>>.

Services 100

Services Marketing SEO Writing 100

socalTECH

MARCH 24, 2021

Los Angeles-based Worth Network, a new software startup, is aiming to help marketers reach more consumers via organic Instagram posts, the company said today. The company says it has built software that identifies a brand's best customers on social media and converts them to marketers by paying them to post organic Instagram stories.

Networking 203

Networking Marketing Social Media Organization 203

Startup Professionals Musings

MAY 1, 2022

Marketing is everything these days. You can have the best technology, but if customers don’t know you exist, or they don’t know how your technology solves a real problem for them, your startup will fail. Yet I see many technology entrepreneurs that focus on the basics of marketing too little and too late.

Marketing 141

Marketing Startup Social Media Technical Review 141

Startup Professionals Musings

APRIL 16, 2023

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. His professional background includes having held marketing-executive roles at big companies as well as startups. Email marketing. Direct mail marketing.

Marketing 114

Marketing Invest Social Media SEM 114

TechEmpower

JULY 24, 2023

At TechEmpower, we frequently talk to startup founders, CEOs, product leaders, and other innovators about their next big tech initiative. Background Questions Let’s start with some background questions about the business and product. How will you be taking this to market? What are your key Startup Metrics ?

Develop 520

Develop Development Technical Review SEO 520

Southern California Edison Blog

DECEMBER 8, 2021

Networks play a vital role in supporting tech startup growth objectives. By leveraging managed network services , startups can offload time-consuming maintenance tasks and strengthen their IT infrastructure to increase their competitiveness. . Network performance can make or break startup productivity. were data breaches.

Networking 97

Networking Services Startup Resource 97

Startup Professionals Musings

SEPTEMBER 13, 2022

The “valley of death” is a common term in the startup world, referring to the difficulty of covering the negative cash flow in the early stages of a startup, before their new product or service is bringing in revenue from real customers. Join a startup incubator. Barter your services for their services.

Startup 136

Startup Technical Review Equity Incubator 136

Startup Professionals Musings

MAY 12, 2021

If you are a passionate technologist , it’s easy to forget that marketing is required to sell even the most compelling solution, to cut through the information overload everyone sees today on the internet. If marketing is not your thing, then you need to find a partner or outside expert to help you.

Technical Advisors 154

Technical Advisors Tips Marketing Case Study 154

TechCrunch LA

SEPTEMBER 7, 2021

But LA-based performance marketing agency MuteSix didn’t wait that long to build its business around scaling DTC brands. Created in 2014 and acquired by Dentsu in 2019, MuteSix was recommended to TechCrunch by Rhoda Ullmann, VP Consumer at Sense, a Boston-based startup building a home energy monitor. Image Credits: MuteSix.

Commerce 211

Commerce Content Marketing Startup 211

Startup Professionals Musings

APRIL 10, 2020

The world of marketing is changing faster than technology these days. Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and a while back added social-local-mobile ( SoLoMo ) to the mix. Proactively seek out win-win alliances.

Mobile 173

Mobile Marketing Technical Review Startup 173

Startup Professionals Musings

JULY 5, 2023

Some entrepreneurs start polling venture capitalists for that multi-million-dollar investment before they even have a business plan. It’s helpful to think of startups as proceeding through several stages, which I have defined a long time ago from a funding perspective. Don’t waste your resources on the wrong ones.

Startup 122

Startup Funding Organization Incubator 122

TechCrunch LA

JANUARY 7, 2020

The latest of these is Luxury Presence , which pitches digital marketing services to real estate agents and has raked in $5.4 million in financing to support the buildout of its services and sales teams to manage clients. The traditionally opaque world of high-end real estate certainly applies.

Los Angeles 168

Los Angeles Services Angel Marketing 168

TechCrunch LA

MAY 19, 2018

In startup-land, however, the presumptions about where housing demand is going looks a bit different. Home sharing is on the rise, along with more temporary lease options, high-touch service and smaller spaces in sought-after urban locations. By the same token, today’s shared housing startups are selling another vision.

Startup 272

Startup Los Angeles Demand Social Network 272

Startup Professionals Musings

OCTOBER 20, 2023

Most experts agree that the pace of business change is increasing , and all the business owners I know are struggling to keep up, much less surpass the wealth of global competitors now entering the market. Highlight the competitive edge you bring to the market. Use test marketing to identify changes before scale-up.

Marketing 116

Marketing Resource Training Startup 116

Tech.Co

MAY 31, 2023

Launching and growing a startup is one of the biggest missions an entrepreneur can undertake. But while competition remains fierce, the advancement and accessibility of smart solutions are making it easy than ever for startups to find their feet. VPN Startup tool: VPN Price: Free Hide.me While Hide.me

Tool 128

Tool Startup Software Review Technical Review 128

TechCrunch LA

FEBRUARY 11, 2020

Hyundai Motor Group said it will jointly develop an electric vehicle platform with Los Angeles-based startup Canoo, the latest startup tapped by the automaker as part of an $87 billion push to invest in electrification and other future technologies. Canoo said it will provide engineering services to develop the electric platform.

Startup 310

Startup Develop Development Platform 310

TechCrunch LA

MAY 25, 2019

Hello and welcome back to Startups Weekly, a newsletter published every Saturday that dives into the week’s most noteworthy venture deals, fundraises, M&A transactions and trends. Let’s take a quick moment to catch up. Haus, like any good consumer startup in 2019, is shipped directly to your door. Fundraising.

Startup 223

Startup Venture Capital Newsletter Tips 223

Startup Professionals Musings

MARCH 11, 2023

Savvy entrepreneurs start testing their ideas on potential customers even before the concept is fully cooked. There is real value in doing the key things yourself, before your startup is even started: Demonstrate thought leadership before selling a product. Start actively blogging on your own site, as well as on industry forums.

Ideas 126

Ideas Startup Social Media Blogging 126

Startup Professionals Musings

MAY 15, 2023

Entrepreneurs have always believed that their product or service must show real value to customers, but today the smart ones are even able to make their marketing valuable. The days are gone when marketing was all “pushing product.” by the so-called godfather of content marketing, Joe Pulizzi. The key is consistency.

Content 104

Content Customer Custom Marketing 104

Startup Professionals Musings

JANUARY 18, 2023

Customer service has traditionally been focused on the resolution of complaints , primarily after a transaction. Even the best marketing doesn’t do it. You must know or react to the expectations of individual customers, and personalize their treatment to gain their remembrance of exceptional service. Inflexible processes.

Competition 109

Competition Services Customer Custom 109

Startup Professionals Musings

MAY 26, 2023

Every one of you business owners I know periodically introduces new products and services to sustain growth, fight off competitors, or take advantage of new technologies. The cost of any new product these days must include education and rollout marketing, perhaps equal or greater than the development costs.

Product 141

Product Services Technical Review Artificial Inteligence 141

socalTECH

MAY 11, 2021

Los Angeles-based HONK Technologies, a startup which provides roadside assistance through a network of third party towing companies, is expanding its support for an existing customer, Branch Insurance. HONK says it began offering up its services to Branch members in 2019. Financial details of the deal were not announced.

Services 113

Services Los Angeles Networking Marketing 113

Startup Professionals Musings

FEBRUARY 26, 2023

Thus the subscription model (low fixed monthly payments), has become the norm for new products and services. If you are looking to start a new business in any domain, it’s definitely worth your time to check your fit for one of these models: Membership website model. Private club model. Front-of-the-line model. Surprise box model.

Startup 117

Startup Pricing Customer Custom 117

Startup Professionals Musings

SEPTEMBER 21, 2020

I realized a while back that creating a new company for the first time is a lot like whipping up a great dinner entrée for the first time – you need a recipe, even though it may look simple. Yet you may not be so sure where to start, and how to put it all together. You need a good cook, good marketing, and first-class service.

Startup 156

Startup Coach Metrics Marketing 156

Startup Professionals Musings

DECEMBER 13, 2020

Having the best solution is a good start these days, but a solution alone is no longer enough to keep customer attention and loyalty. Start with feedback from real customers, set measurable objectives, and make sure rewards and incentives are tempered by customer experiences, rather than only internal thresholds.

Customer 168

Customer Custom Services Startup 168

Startup Professionals Musings

SEPTEMBER 11, 2020

One of the reasons that now is the time to be an entrepreneur is the explosion of startup assistance organizations, usually called incubators or accelerators. Most of these are non-profits, set up by a university to commercialize new technologies, or a municipality to foster business development for the local economy.

Resource 159

Resource Startup Incubator Seed Funding 159

Tech.Co

DECEMBER 28, 2022

With over 305 million start-ups being created every year globally, standing out from the crowd is a huge challenge. Only companies with cutting-edge concepts and crystal-clear market strategies stand a chance of surviving through their first year, let alone making a profit. Sign up to Tech.co's weekly newsletter today.

Startup 118

Startup Artificial Inteligence Platform Newsletter 118

Both Sides of the Table

AUGUST 11, 2021

Photo by Vanna Phon on Unsplash Customer acquisition is the lifeblood of many startups from e-commerce to gaming to marketplace companies, among others. Most of these startups spend the lion’s share of their marketing budget in today’s social media channels: Facebook, Twitter, Reddit, Snap, TikTok and so on because?—?no

Product 424

Product Platform Advertising Acquisition 424

Startup Professionals Musings

AUGUST 15, 2022

It’s enough to drown any business which tries to fight it or ignore it, and it’s an opportunity to ride higher and faster than even the successes of Google and Facebook, for those startups that use it as their driving force. For startups, this is an engagement opportunity worth billions of dollars. Big data:” learning from the flood.

Startup 126

Startup Social Media Entertainment Metrics 126

TechCrunch LA

OCTOBER 7, 2021

An edtech startup called Entity Academy — which provides women with training, in areas like data science and software development; mentoring; and ultimately job coaching — has raised $100 million on the heels of strong growth of its business, and an ambition to improve that ratio. That, too, is evolving with online engagement.

Mentor 297

Mentor Training Startup Course 297

Startup Professionals Musings

SEPTEMBER 22, 2022

Great marketing is required to generate revenue and grow every business, especially new businesses which have no brand recognition nor loyal customer base. I also look for a commensurate portion of the plan describing the specific innovative marketing deliverables, beyond the traditional marketing items.

Marketing 133

Marketing Customer Custom Outsource Development 133

Startup Professionals Musings

APRIL 19, 2020

Investors will tell you that they love to put money into startups that are scalable, and ready to become the next unicorn. Ready to scale is when you have a proven product and a proven business model, about to expand to new geographies and markets. Investors don’t invest in services startups. Word-of-mouth does not scale.

Startup 154

Startup Outsource Ideas Research 154

TechCrunch LA

MAY 3, 2022

” She grew up in Houston and went on to attend Stanford and major in engineering. The company Winters was working for sponsored her MBA to Harvard Business School, and it was there that she came up with the idea for Upgrade. One of Britney Winters’ goals is to “live a less tangled life.” Remember Mary J.

Tool 179

Tool Customer Custom Marketing 179

Startup Professionals Musings

AUGUST 14, 2020

Many entrepreneurs are so enamored with their product vision that they believe their own hype, and are convinced that the market for their solution is so huge that no one will ask them for independent market research data. Conduct your own customized market research. Modern libraries are still worth a visit.

Marketing 157

Marketing Statistics Research Report 157

Berkonomics

AUGUST 17, 2023

Preparing for the game… If you have been following our recent insights, you’ll be up to speed knowing that professional investors negotiate tough terms, from provisions of control over asset acquisition, eventual sale of the company, future investments, forced co-sale when others attempt to sell their shares and more.

Invest 296

Invest Capital Startup Entrepreneur 296