Startup Professionals Musings

JULY 20, 2020

Scott, published a classic book that I recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Here is my summary of the seven most successful lead-generation vehicles he and I still recommend today, despite the popularity of viral marketing: Search-engine marketing.

Customer 146

Customer Custom Marketing Startup 146

Startup Professionals Musings

AUGUST 7, 2023

With the availability of high-speed Internet and social media access around the world, it’s easy for entrepreneurs to assume that the world is just one big homogeneous market, and project their business will scale accordingly. My summary recommendation is to quantify the context difference or institutional distance to each new market.

Outsource Development 110

Outsource Development Social Media Entrepreneur Summary 110

Startup Professionals Musings

JULY 7, 2021

I have to point out that the rest of the world looks for you online before visiting your business, finds talk about you on Yelp and social media sites, and what they see can make or break your business. Resist cancelling existing social media accounts. She is an expert in this area, with some great stories to tell.

Social Media 144

Social Media Media Summary Satisfaction 144

Startup Professionals Musings

MAY 18, 2020

It’s equally easy to go online and incorporate your new entity, register some intellectual property and have some fun with social media for marketing and interacting with customers. Use multiple social-media channels, blogging, email and voicemail to build the same image and responsiveness as larger competitors.

Social Media 169

Social Media Startup Equity Summary 169

Startup Professionals Musings

JULY 23, 2023

Highly saturated domains (more than 10 existing players), such as niche social media sites, are highly risky. Make it ready to play in all media. Professional investors normally like to invest only in billion dollar opportunities, with double-digit growth rates. Are you uniquely qualified to deliver the solution?

Startup 96

Startup Education Ideas Customer 96

Startup Professionals Musings

OCTOBER 30, 2022

Bloom is a widely known expert on managing business growth, and he starts by summarizing the three key weapons of current customers, which include an instant summary of choices, prices, and features. Bloom’s classic book, “ The New Experts: Win Today's Newly Empowered Customers.” This new world is all about empowered customers.

Customer 146

Customer Custom Startup Course 146

Startup Professionals Musings

MAY 6, 2023

With social media and the new survey tools, it’s easy and fast to set up and run your own focus group, or opinion survey. Buying large detailed reports from market research freelancers and name-brand providers usually costs several thousand dollars, and often is not required to find the summary data you need to satisfy investors.

Statistics 120

Statistics Research Report Newsletter 120

Both Sides of the Table

MAY 7, 2013

Our industry just took one big step towards legitimacy with the hiring of renowned media exec Ynon Kreiz to run Maker Studios. If you want to understand my thesis behind Maker you can read this article that outlines the trend , but in summary: People watch 5.3 You can’t change media consumption patterns easily.

Media 320

Media CTO Coach CTO Hire Los Angeles 320

Startup Professionals Musings

AUGUST 5, 2023

I saw a good summary of the most effective ways to source prospective investors in a classic book, “ The Art of Startup Fundraising ,” by Alejandro Cremades, who has been there and done that, both as an entrepreneur and an investor. Searching LinkedIn, for example, is a must for contemporary entrepreneurs.

Statistics 98

Statistics Entrepreneur Funding Social Media 98

Startup Professionals Musings

OCTOBER 6, 2023

Make sure everyone accurately posts their role with your startup on social media profiles, resumes, and references. For reference, here is a quick summary of key elements which most investors include in their due diligence process: Key personnel review. Communicate what is happening and why to everyone.

Technical Review 118

Technical Review Startup Satisfaction Invest 118

Startup Professionals Musings

JULY 24, 2021

Here is a summary of his five basic strategies: Always on the alert, sensing for signals and meaning of change. Be a voracious reader in all forms of media, both online and offline. Technically, this is known as perceptual acuity. Smart entrepreneurs compare perceptions with a diverse group of leaders and experts on a regular basis.

Entrepreneur 173

Entrepreneur Summary Patents Examples 173

Startup Professionals Musings

NOVEMBER 4, 2020

Highly saturated domains (more than 10 existing players), such as niche social media sites, are highly risky. Make it ready to play in all media. Professional investors normally like to invest only in billion dollar opportunities, with double-digit growth rates. Are you uniquely qualified to deliver the solution?

Startup 166

Startup Education Ideas Customer 166

Startup Professionals Musings

NOVEMBER 5, 2022

In this age of millennials and social media, individual workers are more driven by the greater good, work-life balance, and peer culture, than by organizational pressures. In summary, I am supportive of the trend toward delayering, reducing the number of managerial layers, and managerial training for those interested in that role.

Outsource 133

Outsource Training Organization Social Media 133

Startup Professionals Musings

JULY 8, 2022

I offer here their summary of purposes and inspirations that have motivated existing business leaders, with insights from my own mentoring and coaching experience. You see this today on the Internet with people who dominate social media as “influencers,” leading customers to new trends and brands.

Technical Review 143

Technical Review Coach Mentor Customer 143

Startup Professionals Musings

NOVEMBER 22, 2020

I saw a good summary of the most effective ways to source prospective investors in a classic book, “ The Art of Startup Fundraising ,” by Alejandro Cremades, who has been there and done that, both as an entrepreneur and an investor. Searching LinkedIn, for example, is a must for contemporary entrepreneurs.

Funding 173

Funding Tips Startup Statistics 173

Startup Professionals Musings

JULY 23, 2021

The specifics of these shortcomings are hard to nail down, but I was impressed with the good summary provided in a new book, “ Make It, Don’t Fake It ,” by Sabrina Horn. Pay close attention to social media and online feedback, and never respond defensively. Don’t wait for quarterly morale surveys, or feedback from HR.

Examples 170

Examples Customer Custom Social Media 170

Startup Professionals Musings

DECEMBER 2, 2020

With the availability of high-speed Internet and social media access around the world, it’s easy for entrepreneurs to assume that the world is just one big homogeneous market, and project their business will scale accordingly. My summary recommendation is to quantify the context difference or institutional distance to each new market.

Marketing 134

Marketing Outsource Development Social Media Entrepreneur 134

Both Sides of the Table

NOVEMBER 27, 2011

what is the importance of social media? what is wrong with today’s social media? Or if you’re pinched on time the summary is below and the time coding can help you watch a brief snippet on topics that interest you. 35:29 Why people use social media. (functional workgroups vs. product workgroups). Little money.

Social Media 301

Social Media Startup Metrics Media 301

Startup Professionals Musings

AUGUST 14, 2020

With social media and the new survey tools, it’s easy and fast to set up and run your own focus group, or opinion survey. Buying large detailed reports from market research freelancers and name-brand providers usually costs several thousand dollars, and often is not required to find the summary data you need to satisfy investors.

Marketing 157

Marketing Statistics Research Report 157

Both Sides of the Table

AUGUST 15, 2012

But for now, the summary is: You’ll extend your network. . We have Ian Rogers , the CEO of Topspin Media on our board. I’m not one who has subscribed to the “superman founder” narrative. So I was intrigued by Brad’s post. You should read the post in its entirety – it’s a great learning piece.

Startup 294

Startup Carson Summary Press 294

Startup Professionals Musings

MAY 20, 2022

You need to build it every day by networking to add connections, using social media to build followers, industry event participation, and gathering customer anecdotes to show your presence and understanding of the relevant domain. He brings nearly 30 years of behavioral neuroscience to the table. In business, your personal brand is key.

Satisfaction 116

Satisfaction Social Media Summary Entrepreneur 116

Startup Professionals Musings

DECEMBER 1, 2021

If you haven’t changed for several years the way you do common processes, like customer satisfaction surveys, lead generation, and marketing, it’s time to look at the new remote apps and social media platforms for more effective and relevant alternatives. In summary, business collaboration and “lead with we” is more than a new mindset.

Examples 128

Examples Social Media Summary Satisfaction 128

Startup Professionals Musings

JUNE 2, 2021

I like the summary of the competitive reality in a new book, “ Rethinking Competitive Advantage: New Rules for the Digital Age ,” by Ram Charan, who relates a wealth of current experience from global clients: Customers expect a personalized experience. Features, availability, and brand are just the price of entry.

Competition 142

Competition Software Review Social Media Customer 142

Startup Professionals Musings

DECEMBER 18, 2022

The first page of the business plan better be an executive summary which gives the investor a taste of the financials, as well as opportunity, competition, and key executives. “I Look how many social media ‘likes’ my site has generated.” “Attached is a copy of my full business plan for your review.”

Technical Review 109

Technical Review Startup Statistics Social Media 109

Both Sides of the Table

APRIL 30, 2011

And as Jon Steinberg of Buzzfeed points out, the CTRs for social media banner ads are just 0.08%. We believe that the structural industry changes will continue to create big opportunities for technology firms that enable the changes in media consumption for television, radio, inbound calls, online & social media.

Advertising 352

Advertising Media Social Media Screening 352

Startup Professionals Musings

JANUARY 27, 2023

As a business owner, I myself had to learn to depend on skilled partners, rather than jump in and try to solve every business challenge myself, from fund raising to social media.

Satisfaction 101

Satisfaction Startup Social Media Summary 101

Startup Professionals Musings

MARCH 30, 2022

I believe these same mindsets are equally applicable to the entrepreneurs I mentor, and all of you small business leaders, so I offer you my summary of the authors’ conclusions, paraphrased here, with my own insights: Be bold in vision, strategy, and resource allocation.

Template 109

Template Demand Social Media Summary 109

Startup Professionals Musings

SEPTEMBER 25, 2020

If you are rolling out a new business, or focusing on a revamp for your existing one, here is a summary of the key elements I recommend as a long-time business advisor for a winning customer-centric strategy today: Demonstrate a commitment to purpose and vision.

Customer 133

Customer Custom Satisfaction Examples 133

Startup Professionals Musings

SEPTEMBER 21, 2018

But they can otherwise save you much time and effort, and are also safer and more productive than the old-fashioned approach of broadcast emailing or cold-calling every investor you can find in online directories, or responding to the risky spam offers you get for funding on social media. Register Internet and social media startup names.

Platform 94

Platform Equity Invest Technical Advisors 94

InfoChachkie

JUNE 16, 2011

What follows is a summary which paraphrases Arnie’s responses. In social media, the underlying artifact of the ecosystem is that consumers are following people. What do you think the social media ecosystem will look like in three years and what role will a fully matured Ad.ly I have been monetizing social media for six years.

Social Media 252

Social Media Platform Media Networking 252

Startup Professionals Musings

JANUARY 24, 2021

Make sure everyone accurately posts their role with your startup on social media profiles, resumes, and references. For reference, here is a quick summary of key elements which most investors include in their due diligence process: Key personnel review. Communicate what is happening and why to everyone.

Technical Review 151

Technical Review Startup Satisfaction Invest 151

Startup Professionals Musings

FEBRUARY 3, 2020

Bloom is a widely known expert on managing business growth, and he starts by summarizing the three key weapons of current customers, which include an instant summary of choices, prices, and features. Bloom’s classic book, “ The New Experts: Win Today's Newly Empowered Customers.” This new world is all about empowered customers.

Customer 124

Customer Custom Startup Course 124

Startup Professionals Musings

MARCH 11, 2016

Prepare an executive summary and investor presentation. Angel investors expect to review a short executive summary before booking time to hear an investor presentation or taking the time to analyze a full business plan. Highlight existing presence on the Internet and social media.

Angel 65

Angel Startup Technical Review Social Media 65

Both Sides of the Table

JANUARY 19, 2015

.” You have an “Elvis Presley like moment” where you realize the next generation is already consuming different media than our tastes might appreciate. Content is a “hits driven business” and therefore you can only invest in platforms not media. That is YouTube today. I think most arguments miss the mark.

SEM 150

SEM Content Platform Acquisition 150

Startup Professionals Musings

JUNE 17, 2019

Here is a summary of the barriers we both still see all too often in the business world, with some thoughts on how to overcome them: Many fear human limits in number of relationships. It’s true, we all have limits on the number of relationships we can manage. That’s more than enough to put you ahead of your competition.

Social Media 96

Social Media News Tool Email 96

Both Sides of the Table

FEBRUARY 22, 2015

I saw him on stage at the event talking about how he used social media to engage audiences. If you want to get schooled by a guy who’s done it all I suggest watching this video interview I did with him that has already been watched 55,000 times or if you prefer a summary version in writing it’s here.

Conference 150

Conference Slides Social Media Summary 150

Both Sides of the Table

FEBRUARY 25, 2019

Some board members spend all of their time in the meeting on electronic devices doing email or even checking social media. Summary: Making Your Board More Effective Chose the right members. I call these “filibuster” boards. I’ve seen both quite a bit. Sometimes boards are misaligned due to incentives. Build personal relationships.

Startup 269

Startup Venture Capital Layoffs Resource 269