Berkonomics

SEPTEMBER 6, 2012

And if you have a plan but do not share it with your direct reports, then they are acting without motivation toward mutual goals, without metrics to measure their progress toward the goals, and without the leadership that makes great winners. The coach creates a playbook from experience and research.

Coach 192

Coach Metrics Training Guide 192

Berkonomics

DECEMBER 5, 2013

It is most often missed assumptions about the market, the competition, the speed of adoption, or other critical metrics you’ve researched, or selected, or even just guessed at to create your plan. No-one challenged this number, and it became an unattributed source of the metric for market size for years. Or cost estimation.

Metrics 239

Metrics Startup Marketing Demand 239

Startup Professionals Musings

OCTOBER 11, 2010

But very few are talking about how to measure your results, and the right metrics for optimizing your marketing environment. Jim Sterne, who has written six books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in his recent book titled " Social Media Metrics."

Social Media 84

Social Media Metrics Media Satisfaction 84

SoCal CTO

DECEMBER 1, 2007

Then, I Review existing materials Business Plan Marketing Plan Marketing Materials Product Plan / Roadmap Current and Projected Financials Business Pipeline Team Member Bios / Resumes Current Metrics Roadmap Normally there are crude documents for each of these areas that can be quickly read / scanned.

Startup 231

Startup CTO Hire Technical Advisors Technical Review 231

Berkonomics

FEBRUARY 6, 2014

The iPad probably would have failed before production, had he used feedback and research from past failures of tablets in any previous form as a guide. Making the effort to gather metrics from the field in any form and then ignoring it, takes guts and determination – and in most cases a measure of stupidity.

Company 229

Company Companies Startup Customer 229

Tech Zulu Event

OCTOBER 9, 2012

ResearchGate , the professional network for scientists and researchers, was founded by virologists Dr. Ijad Madisch and Sören Hofmayer, and IT specialist Horst Fickenscher. Virtual Research Lab For Global Collaboration. For researchers looking for job’s there are over 15,000 job listings in over 190 countries across the world.

Social Network 66

Social Network Research Networking Metrics 66

SoCal Tech Calendar

SEPTEMBER 8, 2011

Join author, researcher, and professor Mark Jeffery from the Kellogg School of Management to learn the results of the latest ground-breaking research and gain valuable insights from his new book, Data-Driven Marketing - The 15 Metrics Everyone in Marketing Should Know. See [link] (more)

Marketing 113

Marketing Metrics Research 113

Berkonomics

AUGUST 1, 2019

Well, if you have a plan but do not share it with your direct reports, then they are acting without motivation toward mutual goals, without metrics to measure their progress toward the goals, and without the leadership that makes great winners. The coach creates a playbook from experience and research. You are the team coach.

Coach 120

Coach Metrics Training Course 120

Startup Professionals Musings

DECEMBER 12, 2021

But very few are talking about how to measure your results and return on investment (ROI), and the right metrics for optimizing your marketing environment. Measuring message delivery in social media is a lot like measuring it in classic advertising, so classic metrics apply. Get attention and reach your audience.

Social Media 127

Social Media Media Metrics Satisfaction 127

Berkonomics

JANUARY 30, 2014

What happens to careful planning, sure-fire metrics, quality test scenarios, market research, a good business plan – all in place before pulling the trigger of a new opportunity. It seemed an ideal way to describe a scrappy, entrepreneurial activity. So why do so many business-book authors stress the opposite behavior?

Artificial Inteligence 189

Artificial Inteligence Startup Metrics Ideas 189

socalTECH

AUGUST 20, 2015

According to the two, Graziadio Business School will work with Dun & Bradstreet to conduct economic research and develop specialized curriculum focused on the needs and success metrics of entrepreneurs.

Pepperdine 100

Pepperdine Malibu Metrics Research 100

Berkonomics

OCTOBER 8, 2020

It is most often missed assumptions about the market, the competition, the speed of adoption, or other critical metrics you’ve researched, or selected, or even just guessed at to create your plan. No-one challenged this number, and it became an unattributed source of the metric for market size for years. Or cost estimation.

Company 156

Company Companies Metrics Resource 156

Startup Professionals Musings

AUGUST 8, 2020

Risk level has always been directly correlated to the number of unknowns, so eliminating even one variable will improve your odds: Eliminate one aspect of research and development. According to a classic Harvard Research study, first inventors spend at least a third more on their initial technology than later innovators.

Startup 157

Startup Social Media Study Research 157

SoCal Tech Calendar

DECEMBER 2, 2009

Learn how to successfully integrate the strategies and operations of merged organizations, implement the latest techniques, tools and metrics to improve performance, revitalize acquisitions that are not meeting expectations. Tuesday, December 8, 2009 -- Caltech Executive Education: Successful Acquisition Integration. See [link] (more).

Acquisition 100

Acquisition CalTech IP Metrics 100

Startup Professionals Musings

MAY 5, 2013

But very few are talking about how to measure your results, and the right metrics for optimizing your marketing environment. Jim Sterne, who has written many books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in his book titled " Social Media Metrics."

Social Media 102

Social Media Media Entrepreneur Metrics 102

SoCal CTO

JANUARY 26, 2010

What technology research is required? What metrics are going to be the key startup metrics and how do we get those metrics without too much cost? How do we need to structure the systems to get ahead and stay ahead of the competition? What are the biggest areas of technical risk? How can we address this risk?

Fractional CTO 225

Fractional CTO CTO CTO Hire CTO Coach 225

InfoChachkie

APRIL 30, 2012

A/B testing requires marketers to leave their egos and emotions at the door and allow quantifiable metrics to drive their decisions. In one study of Canadian federal elections, researchers noted that attractive politicians received two and a half times as many votes as their less attractive opponents.

Study 243

Study Advertising Research Customer 243

socalTECH

DECEMBER 27, 2017

This means organizations will require new and different external research to understand what tools they must provide in order to help their members make progress. Research Keeps Associations Connected to Member Problems that Need to Be Solved. Their research identified four segments in their marketplace.

Research 140

Research Organization Help Product 140

Startup Professionals Musings

MARCH 9, 2019

But very few are talking about how to measure your results and return on investment (ROI), and the right metrics for optimizing your marketing environment. Measuring message delivery in social media is a lot like measuring it in classic advertising, so classic metrics apply. Get attention and reach your audience.

Social Media 98

Social Media Media Metrics Satisfaction 98

socalTECH

MARCH 20, 2015

Santa Monica-based food show producer Tastemade , the venture-backed Youtube show developer, said that it has conducted a brand research study, which finds that brands that integrate into content do far better with viewers than those who use typical advertising.

Content 100

Content Redpoint Study Santa Monica 100

SoCal CTO

MARCH 4, 2010

see When to Use Facebook Connect – Twitter Oauth – Google Friend Connect for Authentication?

Technical Review 170

Technical Review Technical Advisors CTO Coach Startup 170

Berkonomics

NOVEMBER 12, 2020

The iPad probably would have failed before production, had he used feedback and research from past failures of tablets in any previous form as a guide. On the other hand, most products or services are created in response to a real or perceived need. And most of us are not Steve Jobs. The second step: Take feedback seriously. .

Product 156

Product Customer Custom Ideas 156

Berkonomics

NOVEMBER 5, 2020

What happens to careful planning, sure-fire metrics, quality test scenarios, market research, a good business plan – all in place before pulling the trigger of a new opportunity. What happens to careful planning? So why do so many business authors stress this behavior? Ready, FIRE, aim. And who is right here?

Artificial Inteligence 156

Artificial Inteligence Metrics Ideas Email 156

Startup Professionals Musings

SEPTEMBER 11, 2021

Obviously this definition is generic, so my first recommendation is that you take the lead in defining traction metrics for your startup, and then selling your results convincingly to investors. Investors want evidence that the “dogs are eating the dog food,” and your financial projections are not just a dream.

Startup 121

Startup Metrics Customer Custom 121

SoCal CTO

MARCH 12, 2007

I had to laugh when an analyst with Forrester said in the article - As impressive as these results may be, myShape’s approach will probably fail to gain a mass audience unless the company can somehow simplify the measuring process, said Sucharita Mulpuru, an analyst with Forrester Research.

MyShape 150

MyShape CTO Coach Southern California CTO Hire 150

Startup Professionals Musings

OCTOBER 2, 2013

In additional to strong journalistic writing and storytelling, you need business acumen, strategic thinking and planning, and the ability to do the right research. Return-On-Investment metrics are not new, but the tools are different. ROI entrepreneur startup metrics social media business' Marty Zwilling.

Social Media 101

Social Media Media Entrepreneur Metrics 101

Startup Professionals Musings

JANUARY 22, 2021

Don’t skip the market research, input from influencers, analysis of competitors, and the simple act of really listening to potential customers via social media, before quantifying your opportunity. Decide early where and when money will come from, set some milestones and metrics, and work to a plan, or be caught short.

Sales 165

Sales Customer Custom Social Media 165

Berkonomics

JANUARY 16, 2014

Research and talk to existing and past customers. Clarify operation responsibilities and metrics used to measure performance. Review long term company debt, goals, objectives and financial projections. Review financial statements – up to 3 years if available. Review tax returns – up to 3 years if available.

Technical Review 204

Technical Review Startup Examples Metrics 204

Startup Professionals Musings

JANUARY 8, 2021

It must be understandable, written down, and verifiable, with regular measurements and metrics to make it real, benchmarked against the competition. This means articulating and living the customer service mindset for the team, in front of customers and in the board room. Make your service deliver process “happy.”

Startup 154

Startup Training Customer Custom 154

Startup Professionals Musings

JULY 30, 2014

Risk level has always been directly correlated to the number of unknowns, so eliminating even one variable will improve your odds: Eliminate one aspect of research and development. According to a recent Harvard Research study, first-time inventors spend at least a third more on their initial technology than later innovators.

Technology 103

Technology Entrepreneur Study Research 103

Startup Professionals Musings

OCTOBER 2, 2018

In fact, the first challenge is to build a strategy, put together a budget, and define measurement metrics. Research the top digital channels for your business today. Set specific objectives, budgets, and metrics for each one. Put your customer at the top, rather than technology. There is no one best channel for all businesses.

Marketing 96

Marketing Metrics Social Media Content 96

socalTECH

NOVEMBER 7, 2011

Tara Weingarten: We had no metrics when we started, and even now, we had a big week with 1900 uniques on one day. We did a bunch of research into services like TrueCar, and how they presented things, played with those services, and so on. It's fascinating that you have some very big sponsors, even though you're a brand new site.

Truecar 204

Truecar Writing Edmunds Sites 204

Startup Professionals Musings

MARCH 12, 2017

But very few are talking about how to measure your results and return on investment (ROI), and the right metrics for optimizing your marketing environment. Measuring message delivery in social media is a lot like measuring it in classic advertising, so classic metrics apply. Get attention and reach your audience.

Social Media 69

Social Media Media Metrics Satisfaction 69

Startup Professionals Musings

JANUARY 15, 2022

In additional to strong journalistic writing and storytelling, you need business acumen, strategic thinking and planning, and the ability to do the right research. Return-On-Investment metrics are not new, but the tools are different. Heavy texting experience is not a qualification for communicating via social media.

Social Media 126

Social Media Media Startup Platform 126

Both Sides of the Table

JUNE 5, 2011

Then you can do a little bit of research and find out that very few companies ever achieve this valuation in a trade sale so you’re clearly gunning for an IPO. Another firm we saw tried to raise $15 million at a $60 million pre-money with similar metrics. Here’s the problem.

Startup 336

Startup Pricing Technical Review Marketing 336

Both Sides of the Table

OCTOBER 25, 2009

They’re easily impressed when you’re selected for TechCrunch50 but not easily engaged in a detailed discussion about your conversion metrics. They encourage you to hire senior people on your team who have gold-plated resumes. You know in your gut who they are. If you haven’t read Blink by Malcolm Gladwell then read it.

Venture Capital 297

Venture Capital Startup Technical Review Entrepreneur 297

Startup Professionals Musings

OCTOBER 31, 2022

It’s important to remember that your passion for a new idea needs to be supported by market research and customer feedback , before you will get the credibility and support you expect to work at this stage. Some people are very good as defining metrics, roll-out programs, and reward systems for marketing and sales programs.

Activity 108

Activity Satisfaction Metrics Startup 108